Report updated Jun 18, 2026
Macros from Brazil
For individuals, nutritionists, and health-conscious users seeking accurate, standardized nutritional data for Brazilian food items.
Macros from Brazil is an established reference app that is a paid app. With a 5.0/5 rating from 6 reviews, it shows polarized user reception.
What is Macros from Brazil?
Macros from Brazil is a reference app providing a digitized, searchable version of the official Brazilian Table of Food Composition for iOS users.
Users hire this app to access standardized, localized nutritional data for accurate dietary planning, as general global databases often lack specific Brazilian food items.
Current Momentum
v2025.8
- Maintains niche reference utility.
- Ships stability updates.
Active Nemesis
Fragmented niche
No dominant direct rival identified yet — see Other Rivals below.
Other Rivals
7-Day Rank Pulse 🇺🇸
ReferenceNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
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What Are The Key Features?
Provides a searchable, organized digital version of the official Brazilian Table of Food Composition containing over 500 foods.
Automatically recalculates nutritional properties based on user-defined gram quantities for any listed food.
Allows users to create custom lists for specific meal times like breakfast or post-workout snacks.
How much does it cost?
- $0.99 upfront
The paid-upfront model targets users seeking a one-time purchase for academic-grade data, but limits top-of-funnel acquisition in a freemium-dominated market.
Who Built It?
Biographics Consultoria e Design LTDA
Providing specialized utility and reference tools for niche professional and hobbyist workflows. Streamlining data management and tracking for specific user needs.
Portfolio
13
Apps
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What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Macros from Brazil?
How's The Reference Market?
How does it evolve in the Reference market?
Macros from Brazil sits at #56 Paid in its category (BR), maintaining a niche position as a specialized reference tool. The lack of a free-tier entry point limits its ability to compete for the broader health-tracking audience.
Rank progression
1 active ranking tracked — 30-day window
Which niche is Macros from Brazil in?
to calculate nutritional values of Brazilian foods
Explore the full Nutrition Calculators niche
Every app in this space — 7 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.
The rivals identified
Nemeses(1)
This app competes for the same health-conscious user base by providing essential biometric metrics that often serve as the starting point for nutritional planning.
Contenders(2)
It competes by positioning itself as a holistic health management tool that incorporates nutritional impact into long-term lifestyle modeling.
This app targets the clinical side of nutritional tracking, overlapping with the target's goal of providing precise food composition data.
Same space(4)
Jommi UG (haftungsbeschrankt)
This is a direct functional competitor that provides a searchable database for nutritional facts and calorie counting.
This app overlaps with the target by offering nutritional planning tools within a broader health information library.
Differentiators
- Provides a broader health information library that serves as a comprehensive reference for pediatric nutrition.
- Lacks the specialized, localized Brazilian food composition data that defines the core value of Macros from Brazil.
It shares the target's focus on food quality and composition, specifically targeting users concerned with ingredient transparency.
This app provides a comprehensive health ecosystem that includes nutritional guidance alongside exercise and mental health support.
New entrants(1)
This app disrupts the space by using AI to automate the tracking process, posing a threat to manual data-entry apps.
Compare Macros from Brazil against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for Macros from Brazil
Strengths to defend, gaps to attack
Core Strengths
- Official TACO dataset integration provides high-trust academic accuracy
- Dynamic calculation engine enables custom portion tracking
Critical Frictions
- Manual data entry requirement creates high friction
- Paid-upfront pricing model limits user acquisition
Growth Levers
- Integration of barcode scanning would bridge the gap to AI rivals
- B2B partnerships with nutrition clinics could scale distribution
Market Threats
- AI-based label scanning apps are commoditizing nutritional data
- Subscription-based fitness apps bundle data into engaging ecosystems
What are the next best moves?
Pivot to a freemium model because the current $0.99 barrier limits user acquisition → increase install velocity
The current paid-upfront model is a barrier to entry in a market dominated by freemium health apps.
Trade-off: Pause the development of new social sharing features — acquisition is a higher priority than engagement.
Ship barcode scanning functionality because manual entry is the primary friction point against AI competitors → improve daily retention
Competitors like LabelScan Ai are using automation to disrupt the reference space.
Trade-off: Deprioritize the expansion of the dietary list organization features — automation is the core competitive gap.
A counter-intuitive read
The app's reliance on a static, official government dataset is a stronger long-term moat than AI-generated data, provided the developer pivots to a B2B distribution model with clinics.
Feature Gaps vs Competitors
- Barcode/Label scanning (available in LabelScan Ai but absent here)
- Personalized goal setting (available in Fiber Tracker but absent here)
Key Takeaways
Macros from Brazil provides a high-trust reference utility, but its manual-entry friction and paid-upfront model leave it exposed to AI-driven automation, so the PM should pivot to a freemium model and prioritize barcode scanning to remain competitive.
Where Is It Heading?
Stable
The nutritional reference market is shifting toward automated, biomarker-driven health management, which makes static tables like TACO less attractive to casual users. Macros from Brazil remains stable as a specialized tool, but it must integrate automation to avoid being eclipsed by AI-based entrants.
The rise of AI-driven label scanning apps (e.g., LabelScan Ai) commoditizes static reference data, which threatens the app's core value proposition.
The app maintains a stable niche position in the Brazilian market, but lacks the feature cadence to capture broader health-conscious user segments.