METEO
For meteorology enthusiasts and general users requiring localized, high-frequency weather alerts and professional-grade radar data.
METEO is a challenged weather app that is free with in-app purchases. With a 4.8/5 rating from 2.8M reviews, it faces significant user friction. Users particularly appreciate accurate weather forecasting capabilities provide reliable data for daily planning and long-term outlooks, though intrusive full-screen advertisements block core functionality and force users to restart the application remains a common concern.
What is METEO?
METEO is a global weather forecasting app providing live radar, hurricane tracking, and 14-day outlooks on Android and iOS.
Users hire METEO for professional-grade meteorological data and real-time storm alerts, but the current ad-heavy monetization creates a friction-cost that forces users to seek cleaner, utility-focused alternatives.
Current Momentum
v8.11 · 2w ago
Maintenance- Integrated Klara AI assistant.
- Expanded regional language support.
- Updated European pollen icons.
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Animated radar and infrared satellite overlays from NWS and NOAA for real-time storm tracking
Watch-based weather data and custom Tiles for temperature, wind, and rain alerts
Customizable map overlays including isobars, air quality, pollen, and maritime data
How much does it cost?
- Free tier with ad support
- Premium subscription for advanced map layers and ad-free experience
Freemium model uses ad-supported free access to scale user base, while gating advanced meteorological data and map layers to drive subscription revenue.
Who Built It?
Yaroslav Sherstyuk
Providing specialized tactical mapping and geodetic calculation tools for military and field professionals. Focused on offline-capable utility for high-stakes environments.
Portfolio
7
Apps
What other apps does Yaroslav Sherstyuk make?
Explore the full Yaroslav Sherstyuk report
Portfolio breakdown, audience, momentum, and every app published by Yaroslav Sherstyuk.
What do users think recently?
High confidence · 51 reviews analyzed · Based on 51 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a frustrated sentiment. Users appreciate accurate weather forecasting capabilities provide reliable data for daily planning and long-term outlooks, but report intrusive full-screen advertisements block core functionality and force users to restart the application.
What Users Love
What Frustrates Users
What Users Want
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for METEO?
How's The Weather Market?
How does it evolve in the Weather market?
METEO maintains a massive Android install base with over 2.8 million ratings, yet the current negative sentiment trend signals that scale is not protecting the app from churn. The gap between its high rating count and declining user satisfaction suggests that new-user acquisition is masking long-term retention decay.
Rank progression
194 active rankings tracked — 30-day window
The rivals identified
Nemeses(1)
Dominates the weather category with massive scale and a high-frequency release cadence that keeps it at the top of the market.
Differentiators
- Maintains a massive proprietary data network that provides hyper-local, street-level weather forecasting accuracy.
- Integrates deep health and lifestyle data, such as allergy and flu tracking, beyond standard meteorology.
- Leverages a massive, long-standing brand presence that creates significant user acquisition barriers for smaller competitors.
Head to head
The target app must pivot toward a specialized, high-performance niche to avoid direct competition with The Weather Channel's massive, data-heavy ecosystem.
Contenders(3)
Strong focus on radar-first UX provides a clear alternative for users prioritizing visual storm tracking.
Differentiators
- Prioritizes a high-performance, visual-first radar interface that is optimized for rapid storm tracking and situational awareness.
- Utilizes aviation-grade data sources to provide more granular, professional-level weather insights than standard consumer-facing apps.
Aggressive release cadence (15 updates in 6 months) makes it a persistent threat in the core weather utility space.
Differentiators
- Provides specialized spark lightning alerts that offer unique safety value for outdoor enthusiasts and homeowners.
- Integrates extensive home energy management features that differentiate it from standard, forecast-only weather applications.
High-velocity release schedule (12 updates in 6 months) indicates a strong commitment to rapid feature iteration.
Differentiators
- Features a highly interactive, fluid radar map that allows for precise tracking of precipitation movement.
- Maintains a consistent, high-frequency update cycle that ensures rapid bug fixes and feature parity with OS updates.
Same space(2)
Maintains a strong position through high-quality, aesthetic-focused design that prioritizes user experience.
Differentiators
- Utilizes high-quality, location-specific photography to create a visually immersive experience that differentiates it from data-heavy rivals.
- Focuses on a minimalist, clean UI design that prioritizes readability and aesthetic appeal over complex data density.
Serves the prosumer and aviation/sailing market with advanced visualization tools.
Differentiators
- Offers professional-grade meteorological visualization tools that are significantly more complex than standard consumer weather apps.
- Provides multi-model comparison views, allowing power users to cross-reference different global weather prediction engines.
New entrants(2)
Emerging as a strong visual-first competitor with a focus on real-time satellite imagery.
Differentiators
- Provides near real-time, high-resolution satellite imagery that offers a more visual, intuitive way to track global weather.
- Focuses on a clean, map-centric interface that removes the clutter of traditional text-heavy weather forecasting dashboards.
Extremely high release velocity (18 updates in 6 months) signals a hyper-focused approach to storm-specific utility.
Differentiators
- Hyper-specializes in hurricane and tropical storm tracking, providing deeper, more specific data than generalist weather apps.
- Maintains a rapid-response update cycle to ensure critical safety information is delivered during active storm seasons.
Compare METEO against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for METEO
Strengths to defend, gaps to attack
Core Strengths
- 20-year meteorological data history sustains forecast accuracy
- Wear OS integration embeds app into daily hardware routines
Critical Frictions
- Full-screen ad frequency forces app restarts
- 0.7★ rating gap on Android indicates poor platform-specific optimization
Growth Levers
- Untapped B2B education partnerships for distribution
- Integration of specialized safety alerts to compete with WeatherBug
Market Threats
- Rapid release cadences from MyRadar and WeatherBug erode feature parity
- EU data-minimization trends threaten ad-tracking revenue
What are the next best moves?
Cut full-screen ad frequency because user complaints cite forced app restarts as a primary churn driver → improve retention
Sentiment analysis identifies intrusive ads as the #1 complaint theme.
Trade-off: Pause the Klara AI assistant feature-rollout — ad-flow remediation has 3x the impact on daily active habit.
Audit notification logic because users report missing emergency alerts during severe events → restore safety-tool trust
Critical alert failures undermine the core utility value proposition.
Trade-off: Same-quarter capacity available — no major lever displaced.
A counter-intuitive read
The app's massive install base is a liability, not an asset, because it masks the high churn rate caused by monetization friction that a smaller, cleaner competitor would be forced to address immediately.
Feature Gaps vs Competitors
- Real-time lightning alerts (available in WeatherBug but absent here)
- Hyper-local street-level forecasting (available in The Weather Channel but absent here)
Key Takeaways
METEO holds a strong data-utility foundation, but aggressive ad-monetization is actively eroding the user base, so the PM must prioritize ad-flow remediation to prevent further churn.
Where Is It Heading?
Declining
The weather utility market is consolidating around high-performance, ad-light interfaces that prioritize safety-critical reliability. METEO's current trajectory is exposed: unless the team pivots from aggressive ad-inventory scaling to core notification hygiene, the app will continue to lose its power-user base to competitors like MyRadar.
Intrusive ad-monetization forcing app restarts leads to negative sentiment, which accelerates churn among long-term users seeking a simple utility tool.
Critical weather alert failures during severe events undermine safety-tool trust, causing users to abandon the app for more reliable competitors.