MINDA
MINDA is a herd management app for New Zealand dairy farmers that enables offline event recording and animal data look-up on iOS and Android.
The App DNA
What makes this app unique?
The app removes the connectivity dependency that would otherwise force farmers to use manual record-keeping methods in remote locations.
For New Zealand dairy farmers and LIC shareholders who require mobile access to herd management data.
What does it look like?
Key features
Logs farm events like calvings and health treatments without an active internet connection.
Identifies top 10% of animals with high Somatic Cell Count for targeted treatment.
Provides access to ancestry, production, and health records via search.
How much does it cost?
The app functions as a mobile interface for the existing LIC co-operative herd management system, with access tied to shareholder or customer status.
Velocity
Dormant developmentopaqueShow more...
MINDA has been inactive for 552 days, indicating a complete cessation of development. The last available update consisted solely of minor bug fixes, and no new features or operational events have been introduced since. Given the lack of activity for well over a year, the app is classified as a zombie project.
Who built it?
User Sentiment
What do users think recently?
Fresh user feedback skews mixed. Users appreciate the addition of specific animal management features like dry off and health treatments improves daily utility and group management functions allow farmers to organize animals more effectively than previous iterations of the app.
How are ratings & reviews evolving?
What users say, by theme
- The addition of specific animal management features like dry off and health treatments improves daily utility
- Group management functions allow farmers to organize animals more effectively than previous iterations of the app
- Frequent synchronization failures and data loss incidents force users to rely on manual record keeping methods
32 of 32 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 2 more frustration themes and 2 user requests, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for MINDA
How's the Productivity market?
MINDA maintains a niche position as the mobile extension of the LIC herd management system. With a 5-star rating on iOS but zero activity on Android, the platform's reliance on a single, aging codebase limits its reach and reliability.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for MINDA
Where is it heading?
The outlook for MINDA is declining due to a lack of active feature investment and persistent technical instability. Without a commitment to resolving core sync issues, the app will continue to lose its utility as a primary record-keeping system for farmers.
- The 18-month development silence suggests the app is in maintenance mode, which compounds the frustration caused by unresolved synchronization errors.
- Frequent data loss reports force farmers to maintain manual backups, which erodes the value proposition of a digital herd management tool.
The SWOT
- Offline event recording ensures data continuity in remote rural areas
- Implementing backdating features would allow farmers to maintain accurate records when connectivity is unavailable
Next best moves
Rebuild synchronization logic because sync failures are the top complaint → reduce data loss frustration
+ 1 more prioritized moveThe counter-intuitive read
MINDA's lack of updates is not just a maintenance failure…
Read the full takeBottom line
MINDA's offline capability is a strong retention lever, but persistent sync failures currently negate this advantage. Prioritizing data reliability over new features is necessary to prevent users from abandoning the platform for manual record-keeping.
Unlock 1 critical friction, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is MINDA free to use?
Does MINDA work without an internet connection?
What should I do if my data doesn't sync?
Sources
- [1] App Store
Report last updated