Mobile Phone Number Tracker is a utility app for iOS that enables location tracking via SMS requests without requiring the recipient to install the software.
Product velocity
Dormant
Daily rank 🇺🇸
—
Utilities
Sentiment
4.4
2k reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
The app removes the social friction of requiring both parties to download a tracking tool, serving users who need to locate contacts on an ad-hoc basis.
For Individuals seeking to track the location of friends or family members who do not necessarily have the app installed.
What does it look like?
Key features
Sends location request messages to contacts without requiring the recipient to install the application.
Allows users to input phone numbers manually to initiate location tracking.
How much does it cost?
Subscription-only model anchored at 9,99 USD monthly, utilizing recurring billing to monetize location tracking utility.
Velocity
Dormant developmentShow more...
Mobile Phone Number Tracker has been inactive for 1,193 days. With no updates or feature releases since its initial launch, the app shows no signs of ongoing development or maintenance. The lack of activity over this extended period classifies the project as a zombie.
Who built it?
Sugar Social Networks
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What do users think recently?
Review voice lately leans frustrated. Users appreciate simple and effective interface design provides a positive experience for users who value straightforward utility.
How are ratings & reviews evolving?
What users say, by theme
- Simple and effective interface design provides a positive experience for users who value straightforward utility
- Users report deceptive billing practices where the app charges for subscriptions despite advertising a free trial
13 of 13 recent reviews analyzed · moderate confidence · Frustrated overall
Read the full review analysisUnlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Mobile Phone Number Tracker
How's the Utilities market?
The app maintains a 4.4-star rating across 1,598 total ratings, yet the lack of updates for 1,193 days signals a dormant product lifecycle. The subscription-only pricing model is aggressive for a utility that has not received a feature update since April 2023.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Mobile Phone Number Tracker
Where is it heading?
The market for standalone location trackers is contracting as OS-level location sharing becomes standard. With no updates since April 2023, the app is effectively a legacy asset that will continue to lose users to native platform features.
- The 39-month development freeze indicates the app is in maintenance mode, which compounds the risk of failure as OS location APIs evolve.
- Persistent user reports of billing issues and inaccurate tracking suggest the core utility no longer functions as advertised, accelerating churn.
The SWOT
- SMS-based request mechanism bypasses recipient app installation
- Transition to usage-based credit model to reduce friction
Next best moves
Sunset the subscription model because the app is in maintenance mode → reduce negative sentiment
The counter-intuitive read
The app's primary value is its ability to function without recipient installation…
Read the full takeSince the last report: The app's strategic assessment shifted from a maintenance-focused outlook to a formal recommendation to sunset the service. This change reflects the increasing obsolescence of the app's core utility against native OS-level location sharing.
Bottom line
The lack of development for over three years makes the subscription-only model unsustainable, as the product is no longer receiving the maintenance required to ensure tracking accuracy. Sunset the service to prevent further brand damage from billing-related complaints.
Unlock 3 critical frictions, 2 market threats and the analyst’s take.
Access the full report for freeFAQ
Is Mobile Phone Number Tracker free to use?
Does the app track locations accurately?
Do I need to install the app to be tracked?
Sources
- [1] App Store, source
Report last updated