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Mood Journal - track your mood

Mood Journal - track your mood

By Denis Tokarev

Mood Journal is a free emotional tracking utility for iOS that helps users log feelings and identify emotional patterns.

The App DNA

What makes this app unique?

It removes the cognitive friction of complex mental health logging by providing a simple, text-based interface for daily check-ins.

For Individuals seeking to improve emotional intelligence and track mood patterns for personal development.

What does it look like?

Key features

Mood Meterstandard

Visual tracking tool for logging emotional states at specific times and locations. Daily check-in habit formation acts as a retention lever.

Pattern Analysisstandard

Visualization of mood trends and triggers over time.

Regulation Strategiesstandard

Guidance on techniques to shift emotional states.

How much does it cost?

freeFree

The app is distributed as a free utility with no visible in-app purchases or subscription tiers.

Velocity

Dormant developmentShow more...

Mood Journal has seen no development activity for 2,103 days. The app remains in a state of total stagnation with no feature updates, bug fixes, or operational changes recorded in the provided history. Given the lack of any releases for over five years, the project is classified as a zombie app.

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Who built it?

Denis Tokarev

5 apps tracked · Health & Fitness

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User Sentiment

What do users think recently?

Fresh user feedback skews excited. Users appreciate the simple and straightforward design makes the app easy to use for daily tasks.

How are ratings & reviews evolving?

App Store
3.78 · 9

What users say, by theme

What Users Love
  • The simple and straightforward design makes the app easy to use for daily tasks

2 of 2 recent reviews analyzed · limited sample

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Competition

Competitive landscape for Mood Journal - track your mood

How's the Health & Fitness market?

Mood Journal holds a 3.78-star rating across 9 total ratings on the App Store. The lack of updates since 2020 signals a maintenance-only posture that limits its competitive standing in the Health & Fitness category.

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The rivals identified

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The Analyst's Read

Key takeaways for Mood Journal - track your mood

Where is it heading?

The mental health tracking market is consolidating around apps that offer automated insights and wearable integration. Mood Journal remains static, which will lead to gradual churn as users migrate to platforms that provide more comprehensive long-term progress tracking.

  • The 2,100-day update gap indicates the app is in maintenance mode, which prevents it from competing with active health-tracking rivals.
  • Positive user sentiment regarding the simple design suggests a loyal base that would likely engage with deeper, requested utility features.

The SWOT

Core Strengths
  • Simple interface provides immediate utility for daily mood logging
Critical Frictions 2 weaknesses inside
Growth Levers
  • Implement a premium tier for advanced pattern analytics
Market Threats 1 threat identified

Next best moves

1 Invest · 1 Maintain

Ship weekly/monthly progress summaries because users request tracking features to support long-term engagement → increase DAU/MAU ratio

+ 1 more prioritized move

The counter-intuitive read

The lack of monetization is a liability, not an advantage…

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Bottom line

Mood Journal provides a reliable foundation for emotional tracking, but the lack of development since 2020 leaves it vulnerable to feature-rich rivals. Implementing basic progress summaries would unlock the retention potential required to remain relevant in the current Health & Fitness category.

Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.

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Sources

  1. [1] App Store

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Mood Journal - track your mood, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Mood Journal - track your mood Intelligence Report.” Updated Sep 27, 2026. https://marlvel.ai/apps/mood-journal-track-your-mood

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