My Hairstyle is a personal diary app for tracking hair salon visits and styling history on iOS.
The App DNA
What makes this app unique?
Users hire this app to maintain a technical record of their hair treatments and stylist details, ensuring consistency across salon visits.
For Individuals who visit hair salons frequently and want to maintain a visual and technical record of their styling history.
What does it look like?
Key features
Visual record of hairstyles with one entry provided in the free version; paid-tier gate for unlimited storage acts as a direct conversion lever.
Text fields for recording specific cuts, treatments, and products; increases utility as a reference tool to encourage long-term usage.
In-app storage for stylist contact information; centralizes salon management to increase repeat app opens.
Functionality to export and share hairstyle images; acts as a referral mechanism to non-users.
How much does it cost?
Freemium model uses a strict quantity-based gate on the primary utility to drive conversion to the unlimited storage tier.
Velocity
Dormant developmentopaqueShow more...
The app has been silent for over 6 months, with the last recorded update occurring in mid-December 2025. Given the current date of July 2026, the development activity has effectively ceased. There is no evidence of ongoing feature development, bug fixes, or live operations. The app is currently classified as a zombie due to the lack of updates for more than 3 months.
Who built it?
Martin Fitzgibbons
6 apps tracked · Lifestyle
Surf Coach
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Scavenger Hunt
Sally's Surf School
Board Game Construction iKitUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for My Hairstyle
How's the Lifestyle market?
My Hairstyle occupies a niche in the lifestyle category, focusing on manual record-keeping rather than the AI-driven transformation tools dominating the current beauty-tech market [1, 2].
Read the market outlookThe rivals identified
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Key takeaways for My Hairstyle
Where is it heading?
The beauty-tech market is consolidating around AI-driven personalization and e-commerce integration, leaving manual diary tools like My Hairstyle exposed to churn. The app must integrate professional styling resources or AI-assisted logging to remain relevant against competitors that offer immediate visual transformation results.
- The app maintains a steady focus on manual diary features while the broader market shifts toward AI-driven beauty analysis tools.
The SWOT
- Stylist contact directory centralizes salon management to increase repeat app opens
- Integration of professional brand styling resources could differentiate the app from generic diary tools
Next best moves
Loosen free-tier entry limit to three entries because the current one-entry gate prevents habit formation → increase long-term retention
The counter-intuitive read
The app's manual diary format is not a…
Read the full takeFeature gaps
AI-driven style recommendations (available in MaxiUp but absent here) +2
Since the last report: The product remains in a stagnant state, but the competitive analysis has sharpened to identify specific feature gaps in e-commerce and professional styling resources.
Bottom line
My Hairstyle provides a functional diary for salon visits, but the restrictive free tier prevents the habit formation required to drive paid conversions, so the PM should prioritize loosening the entry limit to build a larger user base for monetization experiments.
Unlock 1 critical friction, 1 market threat and the analyst’s take.
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