MY HERO ULTRA IMPACT

MY HERO ULTRA IMPACT

By Bandai Namco Entertainment

MY HERO ULTRA IMPACT is a turn-based anime RPG for mobile devices based on the My Hero Academia franchise.

The App DNA

What makes this app unique?

Users hire the app for immersive interaction with series characters and strategic combat, but the upcoming service termination shifts the job-to-be-done to final narrative completion and digital collection viewing.

For Fans of the My Hero Academia anime series interested in turn-based RPG combat and character collection.

Key features

Cinemagraphy Home Screenedge

Displays animated Ultra Rare characters on the home screen using live-motion visual effects.

3-on-3 Quirk Battlesstandard

Turn-based combat system using character-specific abilities and skill chains triggered by touch.

Hero Base Customizationstandard

Allows players to decorate a personal space with themes like U.A. High School or villain hideouts.

How much does it cost?

freemiumFree to playIn-app purchases for Hero Gems and gameplay speed-ups

Freemium model relies on IAP for character acquisition and progression acceleration, with a scheduled service termination date of May 18, 2026.

Velocity

Maintenance developmentnew contentUX improvementsShow more...

The app currently ships at a maintenance cadence of approximately 0.12 releases per week, with only two versions identified in the observed data. Development is focused on content expansion and system adjustments, such as new skill effects and increased resource limits. While the latest version contains meaningful feature additions, the low frequency of updates suggests a focus on long-term stability rather than rapid iteration. The development trend is stable, characterized by periodic content drops rather than a high-velocity live-ops model.

See all version history

Who built it?

Bandai Namco Entertainment

13+ apps tracked · Games

DRAGON BALL GEKISHIN SQUADRADRAGON BALL GEKISHIN SQUADRAONE PIECE TREASURE CRUISE-RPGONE PIECE TREASURE CRUISE-RPG機動戦士ガンダム U.C. ENGAGE機動戦士ガンダム U.C. ENGAGEデジモンUPデジモンUPONE PIECE トレジャークルーズONE PIECE トレジャークルーズSoulTerra OdysseySoulTerra Odysseyアイドルマスター ミリオンライブ! シアターデイズアイドルマスター ミリオンライブ! シアターデイズドラゴンボール レジェンズドラゴンボール レジェンズアイドリッシュセブンアイドリッシュセブンアイドルマスターシャイニーカラーズ SongforPrismアイドルマスターシャイニーカラーズ SongforPrism鋼彈 爭鋒對決鋼彈 爭鋒對決スーパーロボット大戦DDスーパーロボット大戦DD
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User Sentiment

What do users think recently?

The recent review mood reads excited. Users appreciate high-quality character designs and animation sequences keep fans engaged with the source material, but report frequent application crashes during intense combat encounters disrupt the player experience.

How are ratings & reviews evolving?

Google Play
4.25 · 30k
App Store
4.26 · 3k

What users say, by theme

What Users Love
  • High-quality character designs and animation sequences keep fans engaged with the source material
What Frustrates Users
  • Frequent application crashes during intense combat encounters disrupt the player experience
What Users Want 1 request inside

108 of 149 recent reviews analyzed · high confidence · Excited overall

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Unlock 1 user request, each backed by review evidence.

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Competition

Competitive landscape for MY HERO ULTRA IMPACT

How's the Games market?

The app maintains a 4.25 rating across 33,174 total ratings, but the announced May 2026 shutdown renders its current chart positions (e.g., #190 US Free) irrelevant for long-term growth.

Read the market outlook

The rivals identified

MARVEL Strike Force: Squad RPG

By Scopely, Inc.

Dominates the licensed superhero squad-RPG space with a massive, highly active player base and consistent content delivery.

  • Maintains a high-frequency live operations schedule with 12 major releases in the last six months.
  • Deep meta-progression systems allow for complex team-building strategies that exceed standard turn-based RPG depth.
MY HERO ULTRA IMPACT vs MARVEL Strike Force: Squad RPG

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The Analyst's Read

Key takeaways for MY HERO ULTRA IMPACT

Where is it heading?

The market for this title is effectively closed as the service termination date approaches. The PM should focus on minimizing churn-related frustration and ensuring a graceful exit for the remaining player base.

  • The announced service termination on May 18, 2026, shifts user focus from active gameplay to mourning, accelerating the decline in daily active users.
  • Recent updates focus on content accessibility and rewards, but fail to address the underlying crash reports that persist in the latest version.

The SWOT

Core Strengths
  • Faithful visual representation of the anime series sustains high user sentiment
  • Cinemagraphy feature drives daily habit formation
Critical Frictions 2 weaknesses inside
Growth Levers
  • Implementing an offline mode would preserve user goodwill
Market Threats 2 threats identified

Next best moves

1 Invest

Ship an offline viewer mode because users request progress preservation → mitigate brand damage

The counter-intuitive read

The announced shutdown is a strategic opportunity to…

Read the full take

Feature gaps

Offline mode (available in some RPGs, missing here)

Since the last report: The application has transitioned into a maintenance-only lifecycle due to the confirmed May 2026 service termination, shifting user and developer focus toward final narrative completion.

Bottom line

The app delivers a high-fidelity experience for franchise fans, but the May 2026 termination date necessitates a pivot toward community-focused legacy support to preserve brand equity.

Unlock 2 critical frictions, 2 market threats and the analyst’s take.

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Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by MY HERO ULTRA IMPACT, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The application has transitioned into a maintenance-only lifecycle due to the confirmed May 2026 service termination, shifting user and developer focus toward final narrative completion.

shifted

Service Termination Integration

removed

Reduction in Live-Service Features

improved

Sentiment Score Increase

added

Offline Mode Opportunity

Cite this report

Marlvel.ai. “MY HERO ULTRA IMPACT Intelligence Report.” Updated May 19, 2026. https://marlvel.ai/apps/my-hero-ultra-impact

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