My Princess: Coloring Book 2+ is a kids' educational game on iOS and Android featuring coloring pages and mini-games.
Product velocity
Dormant
Daily rank 🇺🇸
—
Games
Sentiment
4.2
127k reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
The app removes the cognitive friction of physical art supplies by providing an accessible, digital-first creative space for toddlers.
For Preschool-aged children and their parents seeking educational, interactive digital play.
What does it look like?
Key features
Eight activities including dress-up and dish cleaning expand ad-inventory per active user.
Animated stickers incentivize repeated app usage to fill the sticker box.
Automated fill feature reduces manual effort for younger users, maintaining daily active habit.
How much does it cost?
The app monetizes a large user base through high-frequency engagement loops, though ad-supported friction is a primary driver of negative sentiment.
Velocity
Dormant developmentnew contentShow more...
Development has stalled, with the latest release occurring 249 days ago. The app has not seen a cross-platform update in over eight months, and the iOS version has remained unchanged for nearly three years. There is no evidence of active maintenance or live operations, indicating the project is currently in a zombie state.
Who built it?
KIDEO TECH
10 apps tracked · Games
Voca Tooki - Learn English
Hello Kitty friends, Lunchbox
Kideo Land
Learn Professions Games
Kideo: Beauty Colouring Book
Doctor Animals Vet Care Games
Fun Baby Puzzle Kindergarten
Cars Coloring Pages & Race
Candies Memory GameUser Sentiment
What do users think recently?
The recent review mood reads mixed. Users appreciate creative drawing and dress-up activities provide a relaxing and engaging experience for younger players and the app serves as a helpful educational tool that keeps toddlers occupied and learning, but report aggressive ad frequency and persistent purchase prompts disrupt the gameplay experience for younger users.
How are ratings & reviews evolving?
What users say, by theme
- Creative drawing and dress-up activities provide a relaxing and engaging experience for younger players
- The app serves as a helpful educational tool that keeps toddlers occupied and learning
- Aggressive ad frequency and persistent purchase prompts disrupt the gameplay experience for younger users
52 of 52 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 2 more frustration themes and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for My Princess: Coloring Book 2+
How's the Games market?
My Princess: Coloring Book 2+ maintains a 4.1-star rating across 127,170 total ratings, yet the eight-month development gap limits its ability to compete with more frequently updated titles.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for My Princess: Coloring Book 2+
Where is it heading?
The kids' gaming market is consolidating around titles with frequent live-ops and content drops. My Princess: Coloring Book 2+ remains exposed: without a return to active development, the app will continue to lose ground to competitors that offer a more stable and less intrusive experience.
- The eight-month development silence suggests the product is in maintenance mode, which will likely lead to a gradual decline in user engagement.
- Persistent complaints regarding purchase restoration and ad frequency erode user trust, which compounds the rating drag already visible on the platform.
The SWOT
- Multi-activity structure increases ad-inventory per session
- Implement transparent subscription tier to replace ads
Next best moves
Ship a restore-purchase fix because users report lost access to paid content → reduce churn
+ 1 more prioritized moveThe counter-intuitive read
The app's high-frequency ad model is not a failure of design…
Read the full takeSince the last report: The competitive outlook has shifted from mixed to declining as the lack of development over the last eight months leaves the product vulnerable to rivals shipping bi-weekly content updates. The core product remains in maintenance mode, but the analysis now explicitly identifies the loss of competitive ground as a primary threat.
Bottom line
The lack of updates since late 2025 signals a pivot toward maintenance, leaving the app vulnerable to more active rivals. Addressing the purchase-restoration failure would unlock the revenue currently lost to user frustration.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is My Princess: Coloring Book 2+ safe for toddlers?
Does the app work without an internet connection?
Why can't I restore my previous purchases?
Sources
Report last updated