My Retirement is a finance app for Nationwide employer-sponsored plan participants to view balances, manage contributions, and track retirement readiness.
Product velocity
Unknown
Daily rank 🇺🇸
—
Finance
Sentiment
4.8
24k reviews
Nemesis
Empower ®
The App DNA
What makes this app unique?
Users hire the app to monitor long-term savings and manage plan contributions without needing to contact support, serving as a retention tool for Nationwide's B2B business.
For Employees enrolled in employer-sponsored retirement plans managed by Nationwide.
What does it look like?
Key features
Hypothetical compounding calculator to estimate retirement readiness and success scores
Secure account access via fingerprint or facial recognition
Visual representation of investment portfolio allocation
How much does it cost?
The app serves as a free utility for existing Nationwide retirement plan members, functioning as a retention and service tool for the B2B retirement plan business.
Velocity
Steady developmentShow more...
Who built it?
Nationwide Mutual Insurance
8 apps tracked · Finance
Nationwide Mobile
Nationwide SmartRide®
Nationwide VetHelpline®
REALtirement by Nationwide
Nationwide Events
Nationwide Provide
Nationwide REALtirementUser Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for My Retirement
How's the Finance market?
Nationwide maintains a stable position as a specialized retirement viewer, though it lacks the integrated financial dashboard features of competitors like Empower. The app relies on existing institutional trust rather than chart-climbing velocity to maintain its user base.
Read the market outlookThe rivals identified
By Empower Retirement, LLC
Empower holds the largest retirement-specific user base in the pool, directly competing for the same employer-sponsored plan participant demographic.
- Provides integrated financial wellness tools that bridge the gap between retirement savings and daily banking
- Maintains a high-velocity release cadence of 8 updates in six months to iterate on user feedback
- Offers a specialized participant-first interface that simplifies complex retirement plan data for non-expert users
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for My Retirement
Where is it heading?
The retirement app market is consolidating around integrated financial wellness, making standalone viewers like My Retirement increasingly exposed. Nationwide must shift from a passive utility to an active financial planning partner to prevent user migration to broader banking and investment platforms.
- Recent updates focused on stability with no major feature expansion, signaling a maintenance-mode posture in a high-velocity market.
- Competitor release cadences (e.g., 27 updates in six months by Wealthfront) highlight a growing feature gap that threatens long-term retention.
The SWOT
- Nationwide brand trust within existing financial ecosystem
- Biometric-first access reduces friction for account monitoring
- Lightweight interface avoids feature bloat
- Integration of broader financial wellness tools
- Expansion of educational content for younger participants
- Wearable integration for account alerts
Next best moves
Ship integrated financial wellness tools because Empower's dashboard captures more user time → increase session frequency
+ 1 more prioritized moveThe counter-intuitive read
The app's lack of feature bloat is a…
Read the full takeFeature gaps
Integrated financial wellness tools (available in Empower but missing here) +2
Since the last report: The report reflects a transition from addressing critical technical failures to focusing on long-term competitive parity through financial wellness features.
Bottom line
My Retirement retains users through institutional trust, but the lack of proactive financial wellness tools leaves it vulnerable to fintech-first competitors, so the PM should prioritize integrating broader financial dashboard features to increase session frequency.
Unlock 3 critical frictions, 3 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeReport last updated