Netto+ is a shopping utility for Salling Group customers that enables in-store barcode scanning and mobile payment on iOS and Android.
The App DNA
What makes this app unique?
Users report: The app removes the time cost of physical checkout queues for regular shoppers, while simultaneously capturing granular purchase data for personalized loyalty pricing.
For Regular Netto customers seeking time savings through self-checkout and personalized store discounts.
What does it look like?
Key features
In-app barcode scanning and mobile payment for items while shopping in-store; reduces checkout friction and store labor costs.
Monthly discounts selected based on individual shopping patterns; increases purchase frequency via data-driven loyalty.
Digital refund process for food and drink items via receipt photo submission; builds brand trust.
How much does it cost?
The app operates as a free loyalty and utility tool to drive in-store traffic and capture purchase data.
Velocity
Maintenance developmentperformanceopaqueShow more...
The app currently operates at a maintenance cadence, with only one release shipped in the observed window. The latest version provides only minor improvements and bug fixes, indicating a lack of new feature development or live operations. With the last update occurring 19 days ago and no significant changes noted, development remains focused exclusively on stability.
Who built it?
Salling
11 apps tracked · Shopping
SmagSalling
All Salling Group
Legehus
Bilka Plus | Scan&Go
føtex plus
Mit Bilka
BilkaToGo
Bilka Mad Ud Af Huset
Mit føtex
My NettoUser Sentiment
What do users think recently?
Fresh user feedback skews upset. Users appreciate the ability to bypass traditional checkout queues provides a convenient experience when the application functions correctly, but report frequent technical failures during the payment and scanning process force users to seek manual assistance from staff.
How are ratings & reviews evolving?
What users say, by theme
- The ability to bypass traditional checkout queues provides a convenient experience when the application functions correctly
- Frequent technical failures during the payment and scanning process force users to seek manual assistance from staff
50 of 50 recent reviews analyzed · high confidence · Upset overall
Read the full review analysisUnlock 2 more frustration themes and 2 user requests, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Netto+ | Scan&Go
How's the Shopping market?
Netto+ holds a #10 position in the Danish Shopping category. The gap between its utility promise and the current technical performance (3-star rating) suggests that the scan-and-go feature is not yet a reliable substitute for traditional checkout.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Netto+ | Scan&Go
Where is it heading?
The development cadence remains in maintenance mode, with no significant feature expansion to address the core technical blockers. Unless the payment and scanning stability is resolved, the app will continue to lose its utility advantage against traditional checkout methods.
- Frequent scanning failures during the checkout flow force manual staff intervention, which erodes the efficiency gains that drive user adoption.
- The lack of support for standard mobile payment services creates a barrier to entry for users who avoid storing sensitive card data.
The SWOT
- Scan&Go mechanism reduces store labor costs
- Personalized loyalty engine drives purchase frequency
- Digital refund process builds brand trust
- Integrate standard mobile payment services to improve conversion
- Add English language support to broaden accessibility
- Refine basket audit logic to reduce user friction
Next best moves
Integrate third-party mobile payment services because users report friction with stored card details → increase checkout conversion
+ 1 more prioritized moveThe counter-intuitive read
The high frequency of random basket audits is not just a security measure…
Read the full takeSince the last report: Development remains in a maintenance-only cadence with no new features or stability improvements. The core intelligence shift involves a more critical assessment of the app's basket audit logic and its impact on user trust.
Bottom line
The current technical instability in the Scan&Go flow negates the time-saving value proposition, forcing users back to traditional checkouts. Prioritizing payment reliability and third-party integration would stabilize the user base and unlock the intended efficiency gains.
Unlock 3 critical frictions, 3 market threats, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Netto+ safe to use for payments?
Does Netto+ work in all stores?
What are the alternatives to using the app for payment?
Sources
Report last updated