Report updated Apr 27, 2026

Overview · Full Intel report in progress

NIR Color is an established photo & video app that is a paid app. With a 4.4/5 rating from 22 reviews, it shows polarized user reception.

What is NIR Color?

NIR Color is a photo editing tool designed to simulate near-infrared photography effects on standard images. It utilizes infrared color filters to transform landscapes and objects into surreal, ethereal visuals by manipulating color channels. The app aims to provide users with a creative way to achieve high-contrast, otherworldly aesthetics without specialized infrared hardware.

Current Momentum

v1.19

Optimization, bug fixes and performance improvements.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Photo & Video

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

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What Are The Key Features?

Near Infrared TechnologyStandard

Simulates the unique light-capturing properties of infrared photography to create high-contrast, surreal imagery.

Infrared Color FiltersStandard

Applies various color combinations, including violet, blue, green, yellow, orange, and red, to processed images.

Landscape TransformationStandard

Specifically designed to alter the appearance of foliage and skies to create a dreamy, ethereal atmosphere.

How much does it cost?

Paid

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

Analysis in progress, available soon

What is the competitive landscape for NIR Color?

How's The Photo & Video Market?

How does it evolve in the Photo & Video market?

Rank progression

2 active rankings tracked — 30-day window

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for NIR Color

Key Takeaways

While marketed as an infrared simulation tool, user feedback indicates a divide between the app's intended surreal aesthetic and the expectations of users seeking professional-grade infrared channel manipulation.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by NIR Color, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “NIR Color Intelligence Report.” Updated Apr 27, 2026. https://marlvel.ai/apps/nir-color

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