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Obscura - Studio vs its rivals

Side-by-side comparison against Obscura - Studio's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Obscura - Studio
This App
Picsart AI Photo Editor, Video
Nemesis
1000 super frames photo editor
Contender
PhotoEffect - Free Pic and Photo Collage Maker & Grid Editor
Contender
Art Photo Editor - Edit Photos
Contender
Leprecam
Contender
Koja Cam: Vintage Film Camera
Peer
Dual Lens
Peer
CINEMA24 - Cinematic Multi Cam
Peer
8K Video Recording
Peer
Core Identity
DeveloperBen McCarthyPicsArt, Inc.Pablex Apps 3D StudioThanagorn MarukcanonDanijel CvetkovicAsinine Games IncAfterlight Collective, IncPawel ChmielJiYeon NohJohn Archer
CategoryPhoto & VideoPhoto & VideoEntertainmentPhoto & VideoPhoto & VideoEntertainmentPhoto & VideoPhoto & VideoPhoto & VideoPhoto & Video
PlatformiOS, AndroidiOS, AndroidAndroidiOSiOSiOSiOSiOSiOSiOS
Store Metrics
Rating5.0 / 54.7 / 53.2 / 55.0 / 52.3 / 54.2 / 54.4 / 55.0 / 53.3 / 55.0 / 5
Ratings Count31,192,673913552171
PriceFreeFreeFreeFreeFree$0.99Free$4.99$0.99$4.99
Release DateJun 29, 2025Jan 2, 2013Aug 4, 2023Mar 1, 2016Jul 23, 2018Mar 9, 2013May 16, 2025Sep 25, 2019Jul 7, 2021Mar 27, 2026
Last UpdatedNov 27, 2025Jun 30, 2026Jul 2, 2025Mar 1, 2016Jul 23, 2018Mar 7, 2026Jul 17, 2025Apr 5, 2023Apr 28, 2026Mar 29, 2026
Sentiment & Reviews
Sentiment-negative--------
Score-25/100--------
Praises-
  • Extensive library of editing effects and creative tools provides unmatched artistic versatility
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Complaints-
  • Aggressive advertising and forced pop-ups disrupt the editing workflow and degrade user experience
--------
Requests-
  • Option to disable AI-driven features and content for users preferring traditional editing tools
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Strategic Intel
Strengths
  • Shared subscription status with Obscura Camera creates a unified professional workflow
  • Granular manual control caters to high-end mobile photographers
  • Editors' Choice badge across five markets sustains organic install velocity
  • 60M+ sticker library functions as a community-driven acquisition moat
-
  • Distraction-free interface attracts users overwhelmed by feature-bloat
  • Completely free model removes subscription friction
  • Focused manual toolset provides immediate utility
-
  • Niche holiday focus reduces user friction for seasonal editing
  • Low-complexity interface allows for rapid photo-bombing
---
  • Paid-gate model captures one-time conversion revenue without subscription friction
  • Simplified interface reduces barrier to entry for casual 8K users
Weaknesses
  • Freemium model gates core save/export functionality
  • Lack of specialized portrait/beauty tools compared to category contenders
  • Premium tier pricing above category median
  • 0.6★ Android-iOS rating gap on majority Android base
  • Aggressive ad-frequency triggers high-churn complaints
-
  • Zero revenue generation limits development capacity
  • Lack of AI-assisted editing workflows
  • No cloud-save functionality
-
  • Manual erasing workflow is high-friction compared to AI-extraction tools
  • No feature updates since 2013
  • No social-sharing integration
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  • Software-upscaling approach lacks the native quality of hardware-native capture
  • iPad incompatibility restricts reach for mobile-editing workflows
Pricingfreemiumfreemiumfreefreefreepaidfreepaidfreemiumpaid
MomentumMaintenanceIntense-----ZombieIntense-
Update Cadence2 versions, ~83d avg5 versions, ~5d avg-----5 versions5 versions-

Compare Obscura - Studio head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Obscura - Studio, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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