Óskar
By Aranja
Óskar is a gift-coordination utility for families and friends to manage and share wish lists on iOS and Android.
The App DNA
What makes this app unique?
It removes the cognitive friction of tracking gift preferences across multiple social channels and recurring life events.
For Individuals and families seeking to organize gift requests and coordinate shopping for recurring life events.
What does it look like?
Key features
Users build and manage lists of desired items for specific events like weddings, birthdays, or holidays.
Users share created wish lists with family and friends to coordinate gift giving.
Centralized dashboard for creating and tracking wish lists for multiple family members or children.
How much does it cost?
The app operates as a free utility with no visible IAP or subscription gates.
Velocity
Dormant developmentopaqueShow more...
Óskar has been inactive for 273 days, falling well outside the threshold for active development. The last release consisted solely of minor bug fixes, and no new features or events have been introduced since. Given the lack of updates for over nine months, the app is currently in a zombie state.
Who built it?
Aranja
4 apps tracked · Shopping
Kiddo
Óskar
Heita - Íslensk barnanöfnUser Sentiment
What do users think recently?
Recent user voice shows a frustrated sentiment.
How are ratings & reviews evolving?
What users say, by theme
- Android users report inability to add gifts directly within the app interface, forcing manual workarounds
4 of 4 recent reviews analyzed · limited sample
Read the full review analysisUnlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Óskar
How's the Shopping market?
Óskar holds a niche position as a free, no-ads utility in the Shopping category. With only 3 total ratings across platforms, the app lacks the scale to compete with established social-commerce tools, and the nine-month development gap signals a low-priority maintenance posture.
The rivals identified
The Analyst's Read
Key takeaways for Óskar
Where is it heading?
The gift-coordination market is increasingly dominated by integrated social-commerce tools, and Óskar's lack of updates leaves it exposed to churn. Without a return to active development, the app will likely lose its remaining user base to more reliable, feature-rich alternatives.
- The nine-month development silence suggests the app is in maintenance mode, leaving critical Android bugs unaddressed for the foreseeable future.
- User reports of broken link-pasting and gift-addition features indicate that the core value proposition is currently inaccessible on Android devices.
The SWOT
- Centralized family dashboard simplifies gift tracking
- Automated link-scraping would remove primary user friction
Next best moves
Audit Android link-pasting logic because users report it fails post-login → restore core utility
+ 1 more prioritized moveThe counter-intuitive read
The lack of monetization is not a strength but a signal of abandonment…
Read the full takeSince the last report: The app's competitive position has shifted from a stagnant utility to a product signaling abandonment, as the nine-month development silence persists without any functional remediation.
Bottom line
Restoring basic link-pasting and gift-addition logic would address the primary friction points currently driving negative sentiment, as the app's core utility is currently blocked by technical regressions.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Óskar free to use?
Does Óskar work on Android?
What can I do if the app won't save my friend lists?
Sources
- [1] App Store
Report last updated