Paint Me: Color By Number is a digital coloring app for casual users, featuring a numbered grid system on iOS.
The App DNA
What makes this app unique?
The app removes the physical friction of traditional coloring books, allowing users to engage in low-stress, repetitive creative tasks during short breaks.
For Casual gamers and art enthusiasts looking for low-stress, repetitive digital coloring activities.
What does it look like?
Key features
Interactive grid where users tap numbered regions to fill colors on grayscale images.
Automated fill tool that colors multiple adjacent cells sharing the same number.
Visual aid that highlights tiny or difficult-to-find cells for the user.
How much does it cost?
Freemium model relies on ad-supported gameplay with IAP gates for tools and exclusive image content.
Velocity
Maintenance developmentperformanceShow more...
The app is currently in a maintenance phase, having shipped only one minor update in the last 163 days. Development activity is limited to addressing technical issues, with no evidence of new features or live operations. Given the lack of updates over the past five months, the development momentum is stagnant. Future updates remain infrequent, focusing solely on stability rather than product expansion.
Who built it?
User Sentiment
What do users think recently?
Fresh user feedback skews upset.
How are ratings & reviews evolving?
What users say, by theme
- Blank screens prevent users from viewing images after the latest update, rendering the app unusable
1 of 1 recent reviews analyzed · limited sample
Read the full review analysisCompetition
Competitive landscape for Paint Me: Color By Number
How's the Games market?
Paint Me: Color By Number operates in the casual coloring category with a 4.78 rating across 151 total store ratings. The 164-day gap since the last store update signals a maintenance-only posture that leaves the app vulnerable to competitors with active live-ops.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Paint Me: Color By Number
Where is it heading?
The casual coloring market is consolidating around apps with frequent content drops and stable performance. Paint Me: Color By Number remains exposed due to its stagnant release cadence, which fails to address critical technical regressions that block the primary user experience.
- Persistent image-loading failures in the latest release erode user trust, leading to immediate churn and negative sentiment.
- The 164-day update gap indicates a maintenance-only posture, which prevents the app from competing with live-ops-heavy rivals.
The SWOT
- Grid-based mechanics simplify coloring for casual users
- Categorized image library supports content-gating strategies
- Subscription-based model could stabilize revenue
Next best moves
Audit image-loading logic because the latest release failed to resolve blank-screen reports → restore core functionality
+ 1 more prioritized moveThe counter-intuitive read
The app's low update frequency is a greater threat than its monetization model…
Read the full takeBottom line
Restoring core image-rendering functionality is the only path to retaining the user base, as the current technical instability invalidates the app's value proposition. Prioritizing stability over content expansion will prevent further churn while the team establishes a reliable release cadence.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeFAQ
Is Paint Me: Color By Number free to play?
Does Paint Me: Color By Number work offline?
What should I do if images are not loading?
Sources
- [1] App Store, source
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