Report updated Jun 16, 2026

Paste Keyboard is an established utilities app that is free with in-app purchases. With a 4.7/5 rating from 46.6K reviews, it shows polarized user reception. Users particularly appreciate efficient copy and paste utility saves significant time for users managing repetitive text inputs, though aggressive monetization and ad-gated features frustrate users who previously enjoyed a free experience remains a common concern.

What is Paste Keyboard?

Paste Keyboard is a utility app for iOS and Android that provides a custom keyboard for storing and inserting frequently used text snippets.

Users hire this app to eliminate repetitive typing tasks in messaging and productivity workflows, saving time through one-tap access to stored templates.

Current Momentum

v2.6 · 1mo ago

Maintenance
  • Shipped bug fixes for both platforms.
  • Maintains high iOS rating stability.

Active Nemesis

MY - Custom Your Keyboard

MY - Custom Your Keyboard

By Eli Bitton

Other Rivals

Sticky Widgets
Notepad Sanrio characters
Notepad Widget Maneki Cat
Copy Link to Pasteboard
Recall for Reddit
Voice Recorder - Memos & Notes

7-Day Rank Pulse 🇺🇸

Utilities

No ranking data

ProductivityGrossing

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

Custom Phrase StorageStandard

Local database for saving and organizing frequently used text snippets and email templates.

One-tap Quick PasteStandard

Keyboard-integrated interface for inserting saved snippets into third-party applications.

Auto Paste ModeDifferentiator

Automated text insertion functionality for rapid messaging, available on Android.

How much does it cost?

Freemium
  • Free version with ad support on Android
  • Free version on iOS

Monetization relies on ad-supported inventory on Android, while iOS remains free.

Who Built It?

Utilities

Enrichment in progress

Publisher profile available very soon

What other apps does Techin Park make?

애드몹 수익 인사이트

애드몹 수익 인사이트

개발자 도구

소비노트 - 심플하게 관리하는 지출기입장

소비노트 - 심플하게 관리하는 지출기입장

금융

Inssatem - Emoji & Fonts

Inssatem - Emoji & Fonts

Social Networking

What do users think recently?

High confidence · Latest 87 of 99 total reviews analyzed · Based on 99 reviews. Signal may be noisy.

How did the latest release land?

Overall
4.7/ 5
(46.6K)
Current version
4.7/ 5
+0.0 vs overall
(43.8K)
Main signal post-update: efficient copy and paste utility saves significant time for users managing repetitive text inputs.

What is the recent mood?

Mixed

Recent user voice shows a mixed sentiment. Users appreciate efficient copy and paste utility saves significant time for users managing repetitive text inputs, but report aggressive monetization and ad-gated features frustrate users who previously enjoyed a free experience and data loss and synchronization failures following recent updates cause significant frustration for long-term users.

What Users Love

Efficient copy and paste utility saves significant time for users managing repetitive text inputs

What Frustrates Users

Aggressive monetization and ad-gated features frustrate users who previously enjoyed a free experience
Data loss and synchronization failures following recent updates cause significant frustration for long-term users

What Users Want

Visual customization options like color coding or icons for paste blocks would improve navigation

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for Paste Keyboard?

Where is it available?

Localized markets (5)

United StatesSpainJapanSouth KoreaMexico

How's The Utilities Market?

How does it evolve in the Utilities market?

The app maintains a strong 4.71 rating on iOS with 43,815 ratings, but the Android rating of 3.97 across 2,822 ratings indicates significant platform-specific quality issues. The disparity suggests that the current update cadence is failing to maintain parity, risking the Android user base.

Rank progression

2 active rankings tracked — 30-day window

The rivals identified

Nemeses(1)

MY - Custom Your Keyboard icon

Eli Bitton

4.5(23)

This app directly competes by offering a specialized keyboard extension for text storage and rapid insertion, mirroring the core utility of Paste Keyboard.

Differentiators

  • Focuses on a minimalist, single-purpose interface that avoids the feature bloat found in Paste Keyboard
  • Provides a dedicated globe icon integration for faster keyboard switching compared to our current implementation

Head to head

The nemesis lacks the scale to threaten our market share; we should focus on maintaining our update cadence to widen the quality gap.

Same space(6)

Notepad Widget Maneki Cat icon

ArtsPlanet

4.6(241)

It occupies the same personalization-heavy utility space, competing for users who want functional notes with a gamified interface.

Differentiators

  • Integrates a gacha system to incentivize daily app usage and long-term user retention
  • Provides a highly visual, character-driven widget experience that differentiates it from our text-heavy utility
Copy Link to Pasteboard icon

SoyApps

5.0(1)

This tool targets the productivity-focused segment of our user base by automating link management and formatting.

Differentiators

  • Includes built-in text formatting and template engines that provide more utility than simple text storage
  • Deep Safari integration allows for automated link processing that our keyboard-centric app cannot replicate
Notepad Sanrio characters icon
Notepad Sanrio charactersmoat: mediumdormant

ArtsPlanet

4.5(1.9K)

This app competes for the attention of users who prioritize aesthetic personalization and character-themed note-taking tools.

Differentiators

  • Leverages strong visual branding through licensed character skins to drive high user emotional engagement
  • Offers a more playful, customizable notepad environment that appeals to a younger, design-conscious demographic
Sticky Widgets icon
Sticky Widgetsmoat: highactive

1881 Digital, LLC

4.6(28.9K)

While primarily a widget app, it competes for the same 'quick access' screen real estate and user intent for managing snippets of information.

Differentiators

  • Superior home screen and lock screen widget integration that captures user attention outside the keyboard
  • Robust iCloud sync capabilities allow for seamless multi-device note management that our app currently lacks

This app competes by targeting the same user need for quick text retrieval, shifting the focus from keyboard-based insertion to home screen visibility.

It occupies the same utility keyboard category, focusing on specialized character input rather than general text snippets.

New entrants(1)

Voice Recorder - Memos & Notes icon

Kiryl Nazarau

4.8(5)

This app represents a threat by moving beyond text-based snippets into AI-powered voice transcription and summarization.

Differentiators

  • Utilizes AI transcription and summarization to turn raw audio into actionable text, bypassing manual typing

Compare Paste Keyboard against every rival

All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.

Go deeper

The outtake for Paste Keyboard

Strengths to defend, gaps to attack

Core Strengths

  • System-wide keyboard integration creates high switching costs
  • Local database storage provides offline-first utility

Critical Frictions

  • 0.74★ Android-iOS rating gap
  • Recurring data-loss reports post-update
  • Aggressive ad-gating on previously free features

Growth Levers

  • Cloud-sync implementation to match competitor capabilities
  • Wearable integration for quick-access snippet retrieval

Market Threats

  • AI-transcription apps reducing manual typing demand
  • Competitor widget-based access capturing screen real estate

What are the next best moves?

highInvest

Rebuild data persistence logic because data-loss reports are the top complaint → reduce churn

Data loss is a primary driver of negative sentiment in recent reviews.

Trade-off: Pause the planned UI color-coding feature — data integrity is a higher retention priority.

mediumPivot

Audit ad-gating frequency because users report frustration with saved-entry locks → stabilize retention

Aggressive monetization is cited as a reason for negative sentiment.

Trade-off: Accept lower short-term ad revenue per user to preserve the active user base.

A counter-intuitive read

The app's high iOS rating is a liability because it masks the severe performance degradation on Android, leading to a false sense of security regarding the product's overall health.

Feature Gaps vs Competitors

  • iCloud sync (available in Sticky Widgets but missing here)
  • Automated link formatting (available in Copy Link to Pasteboard but missing here)

Key Takeaways

Paste Keyboard holds its category lead through sticky keyboard integration but bleeds users to data-loss bugs and aggressive ad-gating, so revenue growth hinges on fixing core stability to prevent churn.

Where Is It Heading?

Declining

The productivity utility market is consolidating around apps that offer seamless multi-device synchronization, leaving Paste Keyboard exposed. Without addressing the data-loss bugs and rebalancing monetization, the app will likely see continued churn among its most loyal power users.

Data loss reports following the latest update erode user trust, which compounds the rating drag already visible on Android.

Aggressive ad-gating on previously free features triggers negative sentiment, increasing the risk of users switching to minimalist competitors.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Paste Keyboard, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The product is facing a decline in user sentiment due to critical data-loss bugs and aggressive ad-gating, while the competitive landscape has shifted toward AI-driven and widget-based alternatives.

declined

Emergence of critical data-loss complaints

declined

Increased frustration with ad-gating

New threat: AI-transcription

Quantified Android performance gap

Cite this report

Marlvel.ai. “Paste Keyboard Intelligence Report.” Updated Jun 16, 2026. https://marlvel.ai/apps/paste-keyboard

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