Photo Metadata & EXIF Cleaner

Photo Metadata & EXIF Cleaner

By Alptekin Gok

Photo Metadata & EXIF Cleaner is a local-first utility for viewing, editing, and stripping EXIF metadata from photos on iOS.

The App DNA

What makes this app unique?

The app removes the privacy risk of uploading sensitive image metadata to cloud servers for processing, serving users who require strict data control.

For Photographers, journalists, and real estate agents requiring precise metadata control for privacy or professional compliance.

What does it look like?

Key features

Full EXIF Viewerstandard

Displays 100+ metadata fields for any photo, serving as a retention lever by establishing data accuracy.

Batch Processingedge

Applies edits to multiple photos simultaneously, acting as a primary conversion lever for the $19.99/year Pro tier.

Offline Processingedge

Performs all operations locally, creating a brand moat against cloud-based competitors.

How much does it cost?

subscriptionFree version with limited daily edits$2.99/week, $4.99/month, or $19.99/year Pro subscription

The subscription model gates batch processing and advanced GPS editing to drive recurring revenue from professional users.

Velocity

Dormant developmentopaqueShow more...

Photo Metadata & EXIF Cleaner has remained inactive since its launch 149 days ago. With only a single version released and no subsequent activity, the development momentum is classified as dormant. There are no indications of ongoing support, feature expansion, or maintenance cycles.

See all version history

Who built it?

Alptekin Gok

4 apps tracked · Photo & Video

MealSwipe: Recipe FinderMealSwipe: Recipe FinderVideo to MP3, Audio ConvertVideo to MP3, Audio ConvertAlarma Pastillas MediGuardAlarma Pastillas MediGuard
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User Sentiment

What do users think recently?

How are ratings & reviews evolving?

App Store
0.00 · 0

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for Photo Metadata & EXIF Cleaner

How's the Photo & Video market?

Photo Metadata & EXIF Cleaner occupies a niche privacy-first position in the Photo & Video category. The absence of updates since the May 2026 release limits its ability to compete with more active utilities, despite the clear value of its offline-only architecture.

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The rivals identified

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The Analyst's Read

Key takeaways for Photo Metadata & EXIF Cleaner

Where is it heading?

The utility market for privacy tools is consolidating around apps with consistent release cadences that adapt to iOS system changes. Photo Metadata & EXIF Cleaner's current inactivity leaves it exposed to churn as users migrate to more reliable alternatives.

  • The 149-day update gap suggests the app is in maintenance mode, which erodes user confidence in long-term support.

The SWOT

Core Strengths
  • Offline-first architecture creates a privacy barrier against cloud-dependent rivals
Critical Frictions 1 weakness inside
Growth Levers
  • Introduce a one-time purchase option to convert users deterred by the $19.99/year subscription
Market Threats 1 threat identified

Next best moves

1 Maintain

Audit stability for the latest iOS version because the five-month update gap risks app-breaking regressions → maintain user trust

The counter-intuitive read

The app's lack of cloud integration is its primary strength…

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Bottom line

Photo Metadata & EXIF Cleaner serves a clear privacy need, but the lack of development velocity since the initial release creates a reliability risk. Addressing the update silence is necessary to maintain the app's viability against more active competitors.

Unlock 1 critical friction, 1 market threat and the analyst’s take.

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FAQ

Is Photo Metadata & EXIF Cleaner safe to use for private photos?
Yes, the app processes all metadata locally on your device without uploading files to any cloud server, which ensures your privacy.
Does Photo Metadata & EXIF Cleaner require a subscription?
The app offers a free version with limited daily edits. Batch processing and advanced features require a Pro subscription at $2.99/week or $19.99/year.
What is the difference between this and cloud-based metadata editors?
Users report: Cloud-based editors require you to upload your photos to their servers, whereas Photo Metadata & EXIF Cleaner performs all operations offline on your iPhone.

Sources

  1. [1] App Store

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Photo Metadata & EXIF Cleaner, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Photo Metadata & EXIF Cleaner Intelligence Report.” Updated Oct 14, 2026. https://marlvel.ai/apps/photo-metadata-exif-cleaner

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