Photo Metadata EXIF Remover

Photo Metadata EXIF Remover

By PLATINUM CITY

Photo Metadata EXIF Remover is a privacy utility for iOS that strips EXIF metadata from photos and videos.

The App DNA

What makes this app unique?

The app removes precise location and contact information from media files before sharing, addressing privacy concerns for users who want to avoid accidental data leaks.

For Privacy-conscious users who want to remove location and device data from media files before sharing them.

What does it look like?

Key features

Metadata Removalstandard

Strips EXIF data including contact information, precise location, and camera settings from photos and videos.

Non-destructive Processingstandard

Generates a copy of the media file with cleared metadata while preserving the original file.

How much does it cost?

freeFree

The app is marketed as a free utility, though user reviews allege deceptive billing for premium features.

Velocity

Dormant developmentShow more...

5 versions in history. Development pace: zombie.

See all version history

Who built it?

PLATINUM CITY

10 apps tracked · Photo & Video

Merge Voice MemosMerge Voice MemosMetadata ProMetadata ProVoice Over VideoVoice Over VideoVideo MusicVideo MusicPhoto Metadata ViewerPhoto Metadata ViewerMerge Videos and PhotosMerge Videos and PhotosPhoto GPS RemoverPhoto GPS RemoverAdd Watermark to VideoAdd Watermark to VideoVivi - Merge VideosVivi - Merge Videos
Explore the full publisher profile

User Sentiment

What do users think recently?

Recent user voice shows a frustrated sentiment. Users appreciate the core metadata removal utility functions effectively for users who successfully navigate the interface.

How are ratings & reviews evolving?

App Store
4.08 · 154

What users say, by theme

What Users Love
  • The core metadata removal utility functions effectively for users who successfully navigate the interface
What Frustrates Users
  • The latest update removed the ability to select new photos from the library, rendering the app unusable
+ 2 more themes
What Users Want 1 request inside

35 of 35 recent reviews analyzed · high confidence · Frustrated overall

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Unlock 2 more frustration themes and 1 user request, each backed by review evidence.

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Competition

Competitive landscape for Photo Metadata EXIF Remover

How's the Photo & Video market?

Photo Metadata EXIF Remover holds a 4.08 rating across 154 total ratings. The lack of updates for over 850 days, combined with the current non-functional state, positions the app as a legacy utility that is failing to maintain basic platform compatibility.

Read the market outlook

The rivals identified

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The Analyst's Read

Key takeaways for Photo Metadata EXIF Remover

Where is it heading?

The outlook for Photo Metadata EXIF Remover is negative due to the total loss of core functionality in the latest release. Without an immediate fix to the photo selection interface, the app will continue to lose its user base to more reliable alternatives.

  • The latest update removed the photo selection interface, which prevents users from using the app and drives high churn.
  • Users report: Allegations of deceptive billing practices create a long-term trust deficit that will likely persist even after the technical bugs are resolved.

The SWOT

Core Strengths
  • Non-destructive processing preserves original file integrity
Critical Frictions 2 weaknesses inside
Growth Levers
  • Restore photo selection interface to regain core utility
Market Threats 2 threats identified

Next best moves

1 Pivot · 1 Invest

Restore photo selection interface because the latest release broke the core utility → recover user trust

+ 1 more prioritized move

The counter-intuitive read

The app's primary risk is not its lack of features…

Read the full take

Since the last report: Users report: The app's competitive position has collapsed due to a critical regression that prevents photo selection and new allegations of deceptive billing practices. These issues have rendered the utility non-functional and triggered a shift to negative user sentiment.

Bottom line

The current regression rendering Photo Metadata EXIF Remover unusable must be the sole priority for the team. Restoring the photo selection interface is the only path to stopping the sentiment collapse and preventing further user churn.

Unlock 2 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.

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FAQ

Is Photo Metadata EXIF Remover safe to use for privacy?
While the app is marketed for privacy, users report significant technical issues and billing concerns that may impact the overall experience.
How does Photo Metadata EXIF Remover compare to other privacy tools?
Photo Metadata EXIF Remover focuses on stripping metadata from copies of files, but it currently lacks the stability of other privacy-focused media utilities.
What is a free alternative to Photo Metadata EXIF Remover?
Users seeking reliable metadata removal should look for utilities with recent update histories and positive sentiment regarding core functionality.

Sources

  1. [1] App Store

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Photo Metadata EXIF Remover, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

Users report: The app's competitive position has collapsed due to a critical regression that prevents photo selection and new allegations of deceptive billing practices. These issues have rendered the utility non-functional and triggered a shift to negative user sentiment.

declined

Core utility regression

declined

Sentiment shift to negative

added

Deceptive billing allegations

declined

Video processing failure

Cite this report

Marlvel.ai. “Photo Metadata EXIF Remover Intelligence Report.” Updated Nov 13, 2026. https://marlvel.ai/apps/photo-metadata-exif-remover

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