MARLVEL

Pocket Salon vs its rivals

Side-by-side comparison against Pocket Salon's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

Pocket Salon
This App
Supercuts Hair Salon Check-in
Nemesis
Chop Top Barbershop
Contender
Sport Clips Haircuts Check-In
Contender
BRO'S SALON
Contender
della Volpe Parrucchieri
Contender
Hairstyle Videos Step by Step
Peer
Eye Makeup Artistry - Tutorial
Peer
MaxiUp - AI Looksmax - Glowup
Peer
Men Hair Color Ideas
Peer
Core Identity
DeveloperSalonBiz, Inc.Regis CorporationTecwi Engineering GmbHSport ClipsEMCAN-TECAntonio Maria RussoAppz DreamerRiafy Technologies Pvt. Ltd.Eta studioFOREFO
CategoryBusinessLifestyleBusinessLifestyleLifestyleProductivityBeautyLifestyleBeautyBeauty
PlatformiOSiOS, AndroidiOS, AndroidiOS, AndroidiOSiOS, AndroidAndroidiOSAndroid, iOSAndroid
Store Metrics
Rating2.2 / 54.7 / 55.0 / 54.5 / 50.0 / 50.0 / 54.1 / 54.5 / 55.0 / 54.1 / 5
Ratings Count7383,915312,52100168581180
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateJan 4, 2018Jun 6, 2012May 11, 2021Jul 30, 2018Feb 15, 2024Dec 18, 2022Dec 15, 2022Oct 29, 2021Apr 30, 2026Nov 15, 2022
Last UpdatedMar 5, 2024Mar 3, 2026Mar 27, 2026Apr 22, 2026Mar 13, 2024Aug 20, 2025Apr 27, 2026Dec 25, 2025May 4, 2026Jan 6, 2026
Sentiment & Reviews
Sentiment-positive-------mixed
Score-85/100-------60/100
Praises-
  • Time-saving utility
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  • Variety of color ideas
Complaints-
  • Inconsistent availability
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  • Lack of interactivity
Requests----------
Strategic Intel
Strengths
  • Aveda-specific backend sync functions as a B2B distribution barrier
  • Stylist-facing performance tracking creates operational switching costs
  • High-volume check-in utility drives consistent foot traffic
  • Multi-guest profiles capture household-level retention
  • Established brand presence across 122,469 total ratings
  • White-labeled interface provides a distraction-free booking experience
  • Integrated POS enforcement reduces no-show revenue loss
  • Real-time queue visibility reduces lobby wait friction
  • Geofencing check-in automates arrival confirmation
  • Low-friction booking interface provides a direct path to physical service revenue.
  • Focused service catalog aligns with core men's grooming demand.
  • Direct operator-client notification loop [Boutique loyalty mechanism]
  • Low-overhead digital interface for small business owners [Operational efficiency]
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  • Niche focus on male-centric grooming trends
Weaknesses
  • 2.2-star rating indicates severe UI friction
  • No public pricing transparency creates high-friction sales funnels
  • Slow update cadence relative to market standards
  • Static wait-time display lacks real-time transparency
  • No geofencing to capture intent
  • 0.18★ rating gap between iOS and Android platforms
  • Zero marketplace discovery limits new-user acquisition
  • Lack of automated re-engagement tools forces manual marketing
  • Lack of integrated user reviews prevents social validation
  • No granular time-slot reservation system
  • Zero user rating or review volume indicates low organic discovery.
  • Lack of integrated payment processing creates a fragmented checkout experience.
  • Zero public rating count [Trust deficit]
  • No integrated payment processing [Friction at checkout]
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  • Static image gallery lacks interactive try-on features
Pricingunknownfreesubscriptionfreefreefreefreefreesubscriptionfree
MomentumZombieActive-IntenseZombieMaintenance---Zombie
Update Cadence1 versions5 versions-5 versions1 versions2 versions, ~1d avg---1 versions

Compare Pocket Salon head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Pocket Salon, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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