MARLVEL

WrapsShop vs its rivals

Side-by-side comparison against WrapsShop's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

WrapsShop
This App
Bearable - Symptom Tracker
Nemesis
MindDoc: Mental Health Support
Contender
Moodfit: Mental Health Tools
Contender
stoic. journal & mental health
Peer
Intellect: Create a Better You
Peer
Daylio Journal - Mood Tracker
Peer
Finch: Self-Care Pet
Peer
Clarity Mobile App
New Kid
Core Identity
Developer家龙 李Bearable LtdMindDoc Health GmbHRoble Ridge Software LLCStoic app inc.Intellect CompanyRelaxio s.r.o.Finch Care Public Benefit CorporationClarity Benefit Solutions
CategoryGraphics & DesignHealth & FitnessHealth & FitnessHealth & FitnessHealth & FitnessHealth & FitnessLifestyleHealth & FitnessMedical
PlatformAndroid, iOSiOS, AndroidAndroid, iOSiOS, AndroidiOS, AndroidiOS, AndroidAndroid, iOSiOS, AndroidAndroid, iOS
Store Metrics
Rating5.0 / 54.8 / 54.7 / 54.7 / 54.8 / 54.8 / 54.8 / 54.9 / 54.5 / 5
Ratings Count25,25329,4912,21134,1501,14359,277681,0863,258
PriceUSD0.99FreeFreeFreeFreeFreeFreeFreeFree
Release DateJan 14, 2026Mar 17, 2020Nov 11, 2015Dec 19, 2015Nov 15, 2017Apr 2, 2020Jan 25, 2017May 12, 2021Dec 5, 2013
Last UpdatedJan 21, 2026Apr 16, 2026Dec 3, 2025Feb 10, 2026Mar 10, 2026Apr 14, 2026May 4, 2026Apr 16, 2026Apr 25, 2026
Sentiment & Reviews
Sentimentexcellentpositive----positivepositive-
Score90/10072/100----78/10078/100-
Praises
  • The addition of 3D visualization models makes the vehicle paint customization process significantly more efficient
  • High Customization
  • Clinical Utility
----
  • Highly flexible mood and habit tracking tools allow for personalized mental health monitoring over long periods
  • Mental Health & Habit Support
  • App Design & Gamification
-
Complaints-
  • Subscription & Billing Issues
  • Integration Gaps
----
  • Aggressive subscription prompts and paywalling of core features frustrate long-term users and new adopters
  • Technical Stability & Data Loss
  • Subscription & Billing Issues
-
Requests------
  • Expanded media support including video uploads and improved photo selection workflows for daily entries
--
Strategic Intel
Strengths
  • SAMHSA-recognized framework sustains trust in the wellness market
  • Local encryption architecture reduces privacy-related acquisition friction
  • Granular customization for unique health metrics
  • Strong community-led development and trust
  • Sophisticated correlation and trend analysis
----
  • One-tap entry mechanism reduces user friction, sustaining high DAU/MAU ratios.
  • Local-first data storage functions as a trust-based moat for sensitive mental health data.
  • Highly customizable tracking categories allow for personalized long-term progress documentation.
  • High emotional engagement via pet companion
  • Massive social proof (1.2M+ ratings)
  • Strong free-tier value with no ads
-
Weaknesses
  • $0.99 iOS entry fee creates inconsistent value perception
  • Limited recent feedback volume obscures long-term retention trends
  • Severe Android/iOS platform update disparity
  • Billing transparency and cancellation friction
  • Lack of iPad optimization
----
  • Automatic backups locked behind subscription tier, causing 1★ churn.
  • Recent UI regressions in calendar view disrupt established user workflows.
  • Limited free-tier icon customization restricts personalization for non-paying users.
  • Critical data loss bugs
  • Billing transparency issues
  • Lack of in-app social features
-
Pricingpaidsubscriptionfreemiumfreemiumfreemiumfreemiumfreemiumfreemiumfree
MomentumSteadyMaintenanceSteadyActiveActiveIntenseActive-Active
Update Cadence3 versions5 versions, ~10d avg5 versions5 versions5 versions5 versions5 versions, 5 majors/6mo, ~10d avg-5 versions

Compare WrapsShop head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by WrapsShop, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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