Project Hockey is a skill-development training app for hockey athletes, providing structured drills and community engagement tools on iOS.
The App DNA
What makes this app unique?
Users hire the app to access professional-grade hockey programming and social validation loops, which they cannot easily replicate through solo training. The lack of updates threatens this value contract.
For Functional fitness athletes and gym owners seeking structured programming and community engagement tools.
What does it look like?
Key features
Access to training plans from professional fitness publishers; revenue share drives platform-wide transaction volume.
Logging of personal records and workout progress; historical data accumulation increases switching costs.
Community interaction feature allowing users to acknowledge peer workout completions; increases daily active usage.
How much does it cost?
Freemium model separates individual athlete tracking from B2B gym management software subscriptions.
Velocity
Dormant developmentopaqueShow more...
Project Hockey: Home Training has not received a feature update or bug fix in over 400 days. The development momentum is non-existent, as the last recorded activity was a minor fix for user workout visibility. Given the lack of updates for well over a year, the app is classified as a zombie project.
Who built it?
User Sentiment
What do users think recently?
Review voice lately leans thrilled. Users appreciate daily drills and structured training plans help players improve their hockey skills and agility and direct access to professional players via video calls provides unique value for developing athletes.
How are ratings & reviews evolving?
What users say, by theme
- Daily drills and structured training plans help players improve their hockey skills and agility
- Direct access to professional players via video calls provides unique value for developing athletes
- Accessible training content makes professional-grade hockey development drills available to a wider audience
10 of 10 recent reviews analyzed · moderate confidence · Thrilled overall
Read the full review analysisCompetition
Competitive landscape for Project Hockey: Home Training
How's the Health & Fitness market?
Project Hockey maintains a 4.9-star rating across 60 reviews, indicating high satisfaction with its core drill library. However, the 13-month update gap suggests a stagnant competitive position that limits growth against more agile fitness rivals.
Read the market outlookThe rivals identified
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Access the full report for freeThe Analyst's Read
Key takeaways for Project Hockey: Home Training
Where is it heading?
The fitness app market is consolidating around platforms with rapid feature iteration, leaving Project Hockey exposed due to its long release silence. The PM must decide whether to re-invest in the consumer experience or fully transition to a B2B-only model to avoid further churn.
- The 13-month release silence suggests a shift to maintenance mode, which may erode the user base as competitors iterate faster.
The SWOT
- Social validation loop via Fist Bumps increases daily active usage
- B2B partnership model drives platform-wide transaction volume
- Untapped B2B education partnerships could serve as a distribution barrier
Next best moves
Ship a minor feature update because the 13-month silence risks churn → restore user confidence
The counter-intuitive read
The 13-month release silence may not be neglect…
Read the full takeSince the last report: The app's competitive position remains stagnant due to a 13-month update silence, with the analysis now highlighting a potential strategic pivot toward B2B-only operations.
Bottom line
Project Hockey retains users through high-quality drill content, but the 13-month release silence threatens its competitive standing, so the PM should prioritize a minor feature update to signal active development.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
Report last updated