Report updated May 11, 2026
Project Match: ASMR Salon
For casual gamers interested in beauty, fashion styling, and sensory-focused simulation games.
Overview · Full Intel report in progress
Project Match: ASMR Salon is an established casual app that is free with in-app purchases. With a 4.2/5 rating from 84.6K reviews, it shows polarized user reception.
What is Project Match: ASMR Salon?
Current Momentum
v1.2
No release notes available.
Competition
Rivals identification in progress
7-Day Rank Pulse 🇺🇸
CasualNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Core gameplay involves identifying and clicking three identical items to clear them from the board to earn rewards.
Players can apply various makeup styles and select outfits to customize their character's appearance.
Interactive levels allow users to perform tasks such as popping acne, removing blackheads, and bandaging wounds.
Gold coins earned from puzzle completion can be used to decorate and customize living spaces.
How much does it cost?
Who Built It?
Casual Joy
Providing accessible, sensory-focused casual gaming experiences for players seeking relaxation and creative outlets. Their portfolio emphasizes tactile mechanics and home-design themes to drive user engagement.
Portfolio
13
Apps
What other apps does Casual Joy make?
Explore the full Casual Joy report
Portfolio breakdown, audience, momentum, and every app published by Casual Joy.
Analysis in progress, available soon
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
Analysis in progress, available soon
What is the competitive landscape for Project Match: ASMR Salon?
How's The Casual Market?
How does it evolve in the Casual market?
Rank progression
24 active rankings tracked — 30-day window
Which niche is Project Match: ASMR Salon in?
to perform beauty makeovers and home renovations
Explore the full Fashion Match 3 niche
Every app in this space — 2 tracked, the niche's live rankings, and Marlvel's editorial take on the job-to-be-done.
Strategic analysis coming soon
SWOT, key takeaways & outlook
The outtake for Project Match: ASMR Salon
Key Takeaways
The app leverages a hybrid gameplay loop that pairs traditional match-three mechanics with popular ASMR-style aesthetic and care simulations.
Where Is It Heading?
Trend analysis
Available very soon