Multicare Vitality is a health and wellness incentive app that rewards users for adopting healthier lifestyle habits. By completing weekly physical activity and lifestyle goals, users earn 'FidCoins' that can be redeemed for vouchers at various retail and service partners. The app is designed to drive engagement for existing Multicare and Fidelidade insurance policyholders.
Overview · Full Intel report in progress
The App DNA
What makes this app unique?
For Existing Multicare health insurance or Fidelidade life insurance policyholders looking to earn rewards for healthy living.
What does it look like?
Key features
Users earn rewards by meeting weekly goals for physical activities such as walking.
The app tracks healthy behaviors including sleep quality, caffeine reduction, social interaction, and nutritional choices like fruit consumption.
Users accumulate virtual currency through goal completion which can be exchanged for vouchers at partners like Pingo Doce, Decathlon, and Spotify.
How much does it cost?
Velocity
Active developmentShow more...
5 versions in history. Development pace: active.
Who built it?
Fidelidade - Companhia de Seguros
7 apps tracked · Health & Fitness
User Sentiment
What do users think recently?
How are ratings & reviews evolving?
Not enough recent reviews to extract reliable themes yet.
Read the full review analysisCompetition
Competitive landscape for Multicare Vitality
How's the Health & Fitness market?
The rivals identified
The Analyst's Read
Key takeaways for Multicare Vitality
Where is it heading?
Bottom line
Multicare Vitality leverages gamification to incentivize healthy behaviors among Fidelidade insurance customers through a tangible rewards-based ecosystem.
Report last updated