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Quit It - Quit Smoking Tracker

Quit It - Quit Smoking Tracker

By Antonis Evmorfopoulos

Quit It is a smoking cessation tracker for iOS and Android that combines habit analytics with CBT-based craving management tools.

The App DNA

What makes this app unique?

The app removes the cognitive friction of managing withdrawal symptoms by providing immediate, guided grounding exercises when cravings hit.

For Individuals seeking to quit smoking through behavioral modification, habit tracking, and structured reflection.

What does it look like?

Key features

CBT-based Craving Managementedge

Guided breathing and grounding tools provide immediate utility during high-risk moments, increasing daily active usage.

Smoking Pattern Analyticsedge

Visualizes trigger frequency to identify user-specific habits, increasing the switching cost for users.

Non-monetary Goal Settingstandard

Allows users to define custom personal milestones, expanding utility beyond financial savings.

How much does it cost?

freemiumFree version with core tracking and CBT toolsIn-app purchases available

The app uses a freemium model, though specific premium feature gates are not explicitly defined in the current metadata.

Velocity

Active developmentnew contentperformanceUX improvementsShow more...

With three releases shipped in the observed window and the latest update arriving just 12 days ago, the app maintains an active development pace. The team is currently focused on expanding user-defined goal tracking while simultaneously addressing performance optimizations. This cadence suggests a stable development cycle aimed at incremental feature growth rather than rapid, high-frequency iteration. The current trajectory remains consistent with recent months, balancing functional additions with technical maintenance.

See all version history

Who built it?

Antonis Evmorfopoulos

2 apps tracked · Health & Fitness

Quit It: Quit Smoking For GoodQuit It: Quit Smoking For Good
Explore the full publisher profile

User Sentiment

What do users think recently?

Recent user voice shows a thrilled sentiment. Users appreciate the smoking cessation tracking tools provide a helpful and encouraging experience for users quitting nicotine.

How are ratings & reviews evolving?

App Store
5.00 · 8
Google Play
0.00 · 0

What users say, by theme

What Users Love
  • The smoking cessation tracking tools provide a helpful and encouraging experience for users quitting nicotine

1 of 1 recent reviews analyzed · limited sample

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Unlock 1 user request, each backed by review evidence.

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Competition

Competitive landscape for Quit It - Quit Smoking Tracker

How's the Health & Fitness market?

Quit It maintains a 5-star rating on iOS, though the Android version currently lacks sufficient rating volume to establish a competitive chart position.

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The rivals identified

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The Analyst's Read

Key takeaways for Quit It - Quit Smoking Tracker

Where is it heading?

The smoking cessation market is consolidating around apps that offer behavioral support rather than simple counters. Quit It is well-positioned to capture this segment if it can bridge the current visibility gap on Android.

  • The latest release added non-monetary goal tracking, which directly addresses the primary user request and improves long-term retention potential.
  • The steady three-update monthly cadence indicates active development, which is necessary to maintain the current feature-set advantage against established rivals.

The SWOT

Core Strengths
  • CBT-based craving management provides immediate utility during high-risk moments
  • Smoking pattern analytics increase switching costs via personalized habit insights
Critical Frictions 2 weaknesses inside
Growth Levers
  • Expanding non-monetary goal library captures users not motivated by financial savings
Market Threats 1 threat identified

Next best moves

1 Invest

Audit Android discoverability because the platform lacks rating volume compared to iOS → increase Android install velocity

The counter-intuitive read

The 17+ content rating on iOS is a hidden retention advantage…

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Bottom line

Quit It successfully uses CBT-based tools to differentiate its cessation utility, but the lack of Android traction creates a platform-dependency risk. Focusing on Android discoverability would unlock a broader user base and balance the current iOS-centric momentum.

Unlock 2 critical frictions, 1 market threat and the analyst’s take.

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Sources

  1. [1] App Store

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Quit It - Quit Smoking Tracker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Quit It - Quit Smoking Tracker Intelligence Report.” Updated Oct 15, 2026. https://marlvel.ai/apps/quit-it-stop-smoking-tracker

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