Selfie Editor & Hair Retouch

Selfie Editor & Hair Retouch

By Ankur Chauhan

Selfie Editor & Hair Retouch is a photo utility for virtual hairstyle experimentation on iOS.

The App DNA

What makes this app unique?

The app removes the need for physical salon trials by allowing users to visualize hair changes on their own photos.

For Women interested in virtual hair makeovers and testing new styles using their own photos.

What does it look like?

Key features

Hairstyle Librarystandard

Collection of 500+ female hairstyles for virtual try-on; high-volume content library drives repeat usage for style discovery.

Manual Adjustment Toolsstandard

Controls for resizing, rotating, and adjusting brightness or contrast; increases time-on-task per session.

Social Sharingstandard

Direct export of edited photos to social platforms; acts as an organic acquisition channel.

How much does it cost?

freeFree

The app operates as a free, ad-supported utility with no visible subscription or in-app purchase gates.

Velocity

Dormant developmentopaqueShow more...

Selfie Editor & Hair Retouch has been inactive for 2,945 days, indicating the project has been abandoned by its developer. No new feature builds, bug fixes, or live operations have been deployed in over eight years. The development momentum is non-existent, and the app remains in a state of total stagnation.

See all version history

Who built it?

Ankur Chauhan

13+ apps tracked · Photo & Video

Photo Filters +Photo Filters +Photo Collage Maker : Pic GridPhoto Collage Maker : Pic GridPhoto Frames Editor - FramifyPhoto Frames Editor - FramifyMooch - Beard & Mustache Photo Editor for Men FaceMooch - Beard & Mustache Photo Editor for Men FaceWedding Photo Frames & Anniversary Picture FramesWedding Photo Frames & Anniversary Picture FramesChristmas Photo Frames EffectChristmas Photo Frames EffectMale Hair Photo Editor - MachoMale Hair Photo Editor - MachoValentines Day Photo Frames - Lovers Couple FamilyValentines Day Photo Frames - Lovers Couple FamilyInControl - ADHD Daily PlannerInControl - ADHD Daily PlannerVintage Photo Frames, Grunge & Retro Photo EffectsVintage Photo Frames, Grunge & Retro Photo EffectsVirtual Tattoo Maker - InkLuvVirtual Tattoo Maker - InkLuvLove Photo Frames & Romantic Picture Frame EffectsLove Photo Frames & Romantic Picture Frame Effects
Explore the full publisher profile

User Sentiment

What do users think recently?

Recent user voice shows an excited sentiment. Users appreciate extensive library of diverse hairstyles and color options allows users to experiment with new looks easily and intuitive photo editing workflow enables quick hairstyle visualization without requiring professional design skills, but report excessive ad frequency interrupts the editing workflow and prevents users from completing tasks.

How are ratings & reviews evolving?

App Store
4.11 · 2k

What users say, by theme

What Users Love
  • Extensive library of diverse hairstyles and color options allows users to experiment with new looks easily
  • Intuitive photo editing workflow enables quick hairstyle visualization without requiring professional design skills
What Frustrates Users
  • Excessive ad frequency interrupts the editing workflow and prevents users from completing tasks
+ 2 more themes

50 of 50 recent reviews analyzed · high confidence · Excited overall

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Unlock 2 more frustration themes, each backed by review evidence.

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Competition

Competitive landscape for Selfie Editor & Hair Retouch

How's the Photo & Video market?

Selfie Editor & Hair Retouch maintains a 4.1-star rating across 1,903 total ratings. The absence of updates for over 2,900 days signals a maintenance-mode posture that leaves the app vulnerable to newer, AI-driven competitors.

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The rivals identified

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The Analyst's Read

Key takeaways for Selfie Editor & Hair Retouch

Where is it heading?

The category is shifting toward AI-powered, subscription-based tools that provide realistic hair blending. Selfie Editor & Hair Retouch is currently exposed due to its reliance on manual, outdated editing tools and an aggressive ad-supported model that frustrates users.

  • The lack of updates for over 2,900 days signals that Selfie Editor & Hair Retouch is in permanent maintenance mode, which prevents feature parity with modern AI-blending rivals.
  • High ad-frequency complaints in reviews indicate that the current monetization model is actively eroding the user experience, leading to long-term churn.

The SWOT

Core Strengths
  • 500+ hairstyle library sustains style discovery
Critical Frictions 2 weaknesses inside
Growth Levers
  • AI-driven blending could improve output quality
Market Threats 1 threat identified

Next best moves

1 Pivot · 1 Sunset

Audit ad frequency because users report it prevents task completion → improve retention

+ 1 more prioritized move

The counter-intuitive read

The app's lack of updates is its primary retention risk…

Read the full take

Bottom line

Selfie Editor & Hair Retouch relies on a static library that no longer meets modern expectations for blending quality. Pivoting to a less intrusive ad model would address the primary churn driver, though the lack of development since 2018 makes a full technical refresh necessary to remain viable.

Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.

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FAQ

Is Selfie Editor & Hair Retouch free to use?
Yes, the app is free and ad-supported. There are no subscription gates or in-app purchases mentioned in the store listing.
Does Selfie Editor & Hair Retouch work well for realistic makeovers?
Users report that the blending of virtual hair onto photos can look unnatural, which often results in disappointment for those seeking realistic results.
Are there better alternatives to Selfie Editor & Hair Retouch?
Users looking for more advanced features should consider apps that offer AI-powered blending, as Selfie Editor & Hair Retouch has not received updates since 2018.

Sources

  1. [1] App Store

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Selfie Editor & Hair Retouch, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Selfie Editor & Hair Retouch Intelligence Report.” Updated Nov 1, 2026. https://marlvel.ai/apps/selfie-editor-hair-retouch

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