Report updated Jun 20, 2026
SeLoger – Real Estates France
For individuals in France looking to buy, rent, or sell residential and commercial real estate.
SeLoger – Real Estates France is an established utilities app that is completely free. With a 4.6/5 rating from 98.5K reviews, it shows polarized user reception.
What is SeLoger – Real Estates France?
SeLoger is a real estate marketplace app for buying, renting, and selling property in France, available on iOS and Android.
Users hire SeLoger to aggregate property inventory and estimate market values, reducing the friction of finding a home or listing a property for sale.
Current Momentum
v10.42 · 5d ago
Maintenance- Maintains #10 category rank in France.
- Ships regular stability updates.
Active Nemesis
حراج
By Haraj
Other Rivals
7-Day Rank Pulse 🇺🇸
UtilitiesNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
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What Are The Key Features?
Estimates property value based on location, size, and features using proprietary algorithms
Dedicated portal for property owners to track, manage, and receive advice on their sales project
Push notifications for new listings matching saved search criteria
How much does it cost?
- Free access to all search and listing tools
The app operates on a free-to-use model for consumers, monetizing through ad-supported traffic and B2B lead generation for real estate professionals.
Who Built It?
Enrichment in progress
Publisher profile available very soon
What other apps does DIGITAL CLASSIFIEDS FRANCE make?
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for SeLoger – Real Estates France?
Where is it available?
Localized markets (12)
How's The Utilities Market?
How does it evolve in the Utilities market?
SeLoger holds the #10 spot in the French Utilities category, maintaining a consistent presence despite competition. The 4.79 rating on iOS suggests high satisfaction with the core search tool, though the lack of verified-trust features limits its appeal to high-value transaction segments.
Rank progression
3 active rankings tracked — 30-day window
The rivals identified
Nemeses(1)
Haraj is a dominant regional classifieds platform that competes directly with SeLoger for user attention in the high-frequency real estate and property rental market.
Differentiators
- Offers specialized seller stores that provide professional branding for high-volume real estate agencies and agents
- Implements a robust follow-up service that keeps users engaged with specific property categories over time
- Features granular category-specific search filters that outperform SeLoger’s generalist approach for niche property types
Head to head
SeLoger must double down on its AI-driven personalization to create a 'concierge' experience that Haraj’s broad, manual-heavy marketplace cannot replicate.
Contenders(4)
atHome competes by providing a localized, comprehensive property search experience that mirrors SeLoger's regional focus.
Differentiators
- Aggregates diverse listing sources into a single interface to provide a broader inventory than competitors
- Offers highly customizable search filters that allow users to define specific property requirements with precision
Mourjan competes for the same mobile-first user base looking for quick, efficient property rental and sales solutions.
Differentiators
- Includes offline favorite lists that allow users to browse property inventory without an active connection
- Integrates call history directly into the app to simplify communication between buyers and property owners
FINN.no is a major European marketplace competitor that shares SeLoger's core business model of high-trust, verified property listings.
Differentiators
- Integrates BankID verification to ensure high trust levels between property listers and potential buyers
- Features the 'Fiks Ferdig' service which streamlines the logistics of transactions within the app ecosystem
LoopNet competes for the professional real estate segment, offering advanced tools that target the same high-intent property seekers as SeLoger.
Differentiators
- Provides in-depth property media including high-resolution imagery and detailed floor plans for commercial assets
- Delivers instant listing alerts that allow power users to act faster on new market inventory
Same space(3)
Walgreens competes for daily utility usage, capturing high-frequency mobile engagement that competes with SeLoger's utility-focused app positioning.
Crate & Barrel competes for the 'home-focused' user demographic, often used by individuals who have recently moved or are furnishing new properties.
Best Buy competes for the consumer's wallet and mobile screen time within the broader retail and shopping category.
Differentiators
- Integrates an Augmented Reality (AR) viewer to help users visualize tech products in their home environment
- Provides a price match guarantee that creates a strong defensive barrier against other retail competitors
Compare SeLoger – Real Estates France against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for SeLoger – Real Estates France
Strengths to defend, gaps to attack
Core Strengths
- AI-valuation tool drives seller-side lead generation
- My Owner space creates a post-search retention loop
Critical Frictions
- Generalist search filters lack the precision of niche competitors
- No verified-trust mechanism for transactions
Growth Levers
- Integrate direct negotiation tools to capture high-intent buyer traffic
- Expand B2B services for professional real estate agents
Market Threats
- Haraj’s granular search filters drain high-intent users
- FINN.no’s verified-trust model sets a higher standard for transaction safety
What are the next best moves?
Ship granular search filters because Haraj’s category-specific approach drains high-intent users → increase session depth
Competitor analysis identifies Haraj's granular filters as a primary reason for user churn to their platform.
Trade-off: Push the AI-valuation update to Q4 — search precision is the immediate churn risk.
A counter-intuitive read
The generalist marketplace model is a liability in a high-intent market, as specialized competitors with granular filters can siphon off the most valuable transaction-ready users.
Feature Gaps vs Competitors
- Verified-trust transaction mechanisms (available in FINN.no but missing here)
- Granular category-specific search filters (available in Haraj but missing here)
Key Takeaways
SeLoger maintains a strong search foundation but risks losing high-intent users to specialized competitors, so the team must prioritize granular search filters to defend its market share against niche rivals.
Where Is It Heading?
Stable
The French real estate market is shifting toward specialized, high-trust platforms that facilitate the entire transaction lifecycle. SeLoger is currently positioned as a search-first tool, which leaves it vulnerable to competitors that offer verified-trust and granular filtering, so the team must evolve the app into a project-management platform to retain its user base.
Haraj’s granular search filters continue to attract high-intent users, which threatens to erode SeLoger’s dominance in the French property market.
The My Owner space provides a unique retention mechanism that keeps sellers engaged, which creates a barrier to entry for pure-search competitors.