Sportplan is a sports coaching app providing session planning tools and a drill library for coaches on iOS and Android.
Product velocity
Maintenance
Daily rank 🇺🇸
—
Sports
Sentiment
3.6
506 reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Coaches hire Sportplan to organize training sessions and access expert-curated drills, reducing the time spent on manual planning.
For Sports coaches and club administrators seeking digital tools for session planning, team management, and community collaboration.
What does it look like?
Key features
Database of 15,000+ sports drills and session plans with video, animation, and coaching points
Personalized workspace to save, organize, and create custom coaching sessions
Forum for coaches to post queries and receive video or written responses from peers
How much does it cost?
Freemium model anchored at $9.99/month per sport, gating expert-curated plans and unlimited library access.
Velocity
Maintenance developmentperformanceUX improvementsShow more...
The app has been silent for nearly a year, with the latest release occurring on June 13, 2025. The current cadence is approximately 0.04 releases per week, placing it firmly in the maintenance category. The latest release notes are generic, focusing solely on bug fixes and performance improvements without introducing new features or live operations. Development appears to be in a state of long-term stagnation.
Who built it?
Sportplan
3 apps tracked · Sports
Teamo - Team Management
Teamo - Team ManagementUser Sentiment
What do users think recently?
The recent review mood reads mixed. Users appreciate extensive library of animated sports drills provides valuable inspiration for coaches at all levels and offline access to saved session plans ensures utility during training sessions with poor connectivity, but report opaque subscription cancellation processes lead to recurring charges and user frustration regarding refund policies.
How are ratings & reviews evolving?
What users say, by theme
- Extensive library of animated sports drills provides valuable inspiration for coaches at all levels
- Offline access to saved session plans ensures utility during training sessions with poor connectivity
- Opaque subscription cancellation processes lead to recurring charges and user frustration regarding refund policies
69 of 109 recent reviews analyzed · high confidence · Mixed overall
Read the full review analysisUnlock 1 more frustration theme and 1 user request, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for Sportplan
How's the Sports market?
Sportplan maintains a niche presence in the Sports category, ranking #24 Grossing in Cyprus and #36 in Slovenia. The disparity between its utility-driven free tier and the $9.99/month subscription gate limits its ability to scale in larger, more competitive markets.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for Sportplan
Where is it heading?
The sports coaching market is consolidating around integrated club management platforms that offer more than just session planning. Sportplan's maintenance-mode approach to its core planning tools leaves it exposed to rivals like 360Player, which capture more of the administrative and player-development workflow. Unless the team addresses the technical and monetization friction, the platform will continue to lose ground to more modern, integrated competitors.
- Technical instability in the latest release (video loading failures) degrades training-session reliability, which compounds the rating drag already visible on Android.
- Opaque subscription cancellation processes drive recurring refund complaints, which creates a long-term trust deficit that limits the effectiveness of new feature launches.
The SWOT
- 15,000-drill library functions as a content-depth barrier
- Offline session access ensures utility in low-connectivity training environments
- Localized language support for non-English markets
- Integration of financial payment processing to match Arbiter's administrative utility
Next best moves
Audit subscription cancellation flow because it is the top-cited complaint → reduce refund surge
+ 1 more prioritized moveThe counter-intuitive read
The app's reliance on a per-sport subscription model…
Read the full takeFeature gaps
Integrated financial payment processing (available in Arbiter but absent here) +2
Since the last report: The competitive outlook has declined due to technical instability and user frustration with subscription management, shifting the focus from content depth to operational churn risks.
Bottom line
Users report: Sportplan maintains a strong content moat through its drill library, but technical instability and dark patterns in subscription management threaten long-term retention, so the PM must prioritize playback reliability and cancellation transparency to stabilize the user base.
Unlock 3 critical frictions, 2 market threats, 1 more prioritized move and the analyst’s take.
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