Health-related content. Aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before making decisions. .

Report updated May 22, 2026

Step Counter - Pedometer is an established health & fitness app that is completely free.

What is Step Counter - Pedometer?

Step Counter - Pedometer is a health and fitness app for Android that tracks steps, calories, and BMI using built-in device sensors.

Users hire this app for low-effort, passive activity monitoring that requires no hardware setup or subscription, serving the need for basic weight loss tracking.

Current Momentum

v1015.5 · 4mo ago

Zombie
  • Last major update Jan 2026.
  • Maintains free-only monetization model.

Active Nemesis

SmartHealth

SmartHealth

By Shenzhen Yucheng Innovation Technology Co.

Other Rivals

GloryFitPro
The Smart Bee
VO2 Max - Active and Fit
iGloryfit
Activity Tracker・FitnessView
滴嘟手环
Health Data Server
VIVA WATCH

7-Day Rank Pulse 🇺🇸

Health & Fitness

No ranking data

Rating Pulse 🇺🇸

Gathering signals...

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

Step TrackingStandard

Auto-records steps using built-in sensors.

Calorie CounterStandard

Calculates burnt calories based on movement data.

BMI CalculatorStandard

Tracks BMI based on profile data.

GPS TrackingStandard

Logs movement paths via GPS sensor.

Long-term StatisticsStandard

Aggregates data into daily, monthly, and yearly views.

How much does it cost?

Free
  • Free access to all features

The app is free to use and monetizes exclusively through ad support.

Who Built It?

FlagAppCompany app icon 1
FlagAppCompany app icon 2
FlagAppCompany app icon 3
FlagAppCompany app icon 4

FlagAppCompany

(11)

Providing specialized utility and productivity tools optimized for living room hardware and wearable devices. They bridge the gap between mobile functionality and the unique constraints of Android TV and Wear OS interfaces.

Portfolio

13

Apps

Paid 12
Tools33%
Personalization17%
Weather8%

Explore the full FlagAppCompany report

Portfolio breakdown, audience, momentum, and every app published by FlagAppCompany.

Go deeper

What do users think recently?

Analysis in progress, available soon

What is the competitive landscape for Step Counter - Pedometer?

Where is it available?

Localized markets (1)

United States

How's The Health & Fitness Market?

Market outlook for this category

Available very soon

The rivals identified

Nemeses(1)

PaceFit icon

SunRose Mobile Limited

4.5(22.7K)

PaceFit directly competes for the same health-conscious user base by offering a comprehensive suite of step tracking, lifestyle recording, and profile customization features.

Contenders(4)

The Smart Bee icon

Shenzhen Ultra Easy Technology Co., Ltd.

3.0(3)

This app serves as a legacy contender that overlaps with the target's core activity and sleep monitoring functionality.

Differentiators

  • Utilizes a notification-heavy engagement strategy to keep users active throughout the day.
  • Provides a simplified, legacy-style interface that is easier for non-technical users to navigate.

GAIT competes by prioritizing a widget-first UX, catering to users who want quick, at-a-glance access to their daily step data.

VO2 Max - Active and Fit icon

Biographics Consultoria e Design LTDA

1.0(1)

It targets the performance-oriented segment of the fitness market by focusing on advanced metrics like VO2 Max estimation.

Differentiators

  • Prioritizes privacy-focused data management, appealing to users wary of large-scale health data collection.
  • Offers specialized VO2 Max estimation features that differentiate it from generic step-counting pedometer apps.
iGloryfit icon

Shenzhen Ultra Easy Technology Co., Ltd.

4.0(1)

This app competes by integrating broader health metrics like sleep monitoring and HealthKit data, appealing to users seeking a holistic health dashboard.

Differentiators

  • Provides native data sharing capabilities that allow users to sync progress with friends and family.
  • Focuses on HealthKit integration to centralize fitness data, creating a more unified health dashboard.

Same space(3)

Reflex Active icon

Reflex-Active

4.6(4.8K)

Reflex Active competes by combining hardware-linked activity tracking with smart notifications for a connected lifestyle.

FitnessView is a high-performing peer that dominates the space through superior dashboard design and watch integration.

Differentiators

  • Offers superior watch complications that allow users to view data without opening the main app.
  • Provides a highly customizable dashboard that lets users prioritize the metrics most relevant to them.
Health Data Server icon

Aaron DeLory

4.4(124)

This app functions as a utility-focused peer, emphasizing data integration and audio feedback for active users.

Differentiators

  • Allows for highly customizable data overlays, catering to power users who want specific visual feedback.
  • Includes audio feedback features that provide real-time performance updates during active workout sessions.

Compare Step Counter - Pedometer against every rival

All rivals in one side-by-side table: identity, store metrics, ratings & sentiment, and strategic intel, plus a head-to-head page for each.

Go deeper

The outtake for Step Counter - Pedometer

Strengths to defend, gaps to attack

Core Strengths

  • Zero-friction entry model attracts casual users
  • Focused UI avoids feature bloat
  • Built-in sensor integration works without manual start

Critical Frictions

  • No wearable device integration
  • Lacks sleep analysis
  • Zero-revenue model limits R&D budget

Growth Levers

  • B2B partnerships with local gyms
  • Integration with wearable hardware
  • Premium tier for advanced health metrics

Market Threats

  • Rapid release cadence of SmartHealth
  • Saturation of free pedometer apps
  • Privacy-focused competitors gaining traction

What are the next best moves?

highInvest

Ship wearable device integration because it is the primary differentiator of SmartHealth → increase long-term retention

SmartHealth's ability to sync with wearables is a key factor in its competitive advantage.

Trade-off: Pause the development of new UI themes — wearable integration is critical for retention.

highPivot

Introduce a premium tier because the current ad-only model limits R&D budget → fund advanced feature development

The current free-only model lacks the capital to compete with feature-rich rivals.

Trade-off: Deprioritize non-essential UI polish — revenue generation is the priority.

A counter-intuitive read

The app's lack of a premium tier is its greatest vulnerability, as it prevents the reinvestment needed to defend against rivals with higher release cadences.

Feature Gaps vs Competitors

  • Sleep analysis (available in SmartHealth)
  • Wearable device integration (available in GloryFitPro)
  • Real-time performance updates (available in Health Data Server)

Key Takeaways

The app succeeds as a low-friction entry point for casual fitness tracking, but its lack of wearable integration and advanced metrics creates a retention ceiling, so the PM should prioritize hardware syncing to prevent churn to feature-rich rivals.

Where Is It Heading?

Stable

Users report: the fitness tracking market is shifting toward hardware-connected ecosystems that provide comprehensive health insights. The app remains exposed due to its reliance on basic sensor data, so it must integrate wearable support to remain relevant to active users.

The app maintains a steady feature set without expansion, which risks stagnation against rivals with higher update cadences.

The absence of wearable integration limits the app to casual users, which restricts its ability to capture the high-value fitness market.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Step Counter - Pedometer, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

What's new

The app's competitive positioning has been updated to reflect the market's shift toward wearable-connected fitness, highlighting the lack of hardware integration as a primary retention risk.

shifted

Competitive Nemesis Update

shifted

Threat Landscape Refinement

shifted

Feature Gap Re-prioritization

Retention Narrative Shift

Cite this report

Marlvel.ai. “Step Counter - Pedometer Intelligence Report.” Updated May 22, 2026. https://marlvel.ai/apps/step-counter-pedometer-1

Agent Markdown (.md)See methodologyContact support

Data licensed under CC-BY-NC 4.0