Stray icon
Stray

Annapurna Interactive

App Store

Report updated Apr 18, 2026

Stray is an established games app that is a paid app.

What is Stray?

Stray is a narrative-driven, third-person adventure game that places players in the role of a cat navigating a decaying, neon-lit cybercity. It distinguishes itself through its unique feline perspective and immersive environmental storytelling, targeting narrative-focused gamers who value atmosphere over combat. The game occupies a premium position in the mobile market as a high-fidelity console-to-mobile port. While the iOS version offers a premium experience, the Android ecosystem currently features an unrelated location-based utility app sharing the same name, creating potential brand confusion for mobile users.

Current Momentum

v1.1

Small bug fixes and changes to metadata. Thank you for playing Stray!

Active Nemesis

Little Fish - Finding & Journey Into The Deep Sea

Little Fish - Finding & Journey Into The Deep Sea

By Pawana Chatwaranon

Other Rivals

Verdigris
Journey Decor
Arterra Insider

7-Day Rank Pulse 🇺🇸

Games

No ranking data

GamesActionGrossing

Rating Pulse 🇺🇸

Gathering signals...

What makes this app unique?

What Does It Look Like?

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What Are The Key Features?

Third-Person Cat SimulationDifferentiator

Players control a cat to navigate, jump, and interact with a cybercity environment from a feline perspective.

Companion Drone InteractionDifferentiator

Collaborate with a small flying drone named B-12 to solve puzzles and navigate the world.

Environmental Stealth and ExplorationStandard

Navigate neon-lit alleys and murky environments using stealth and agility to avoid threats.

How much does it cost?

Paid
  • iOS: $29.99
  • Android: Free (unrelated app)

The iOS version follows a traditional premium console-to-mobile port model, while the Android version appears to be a separate, unrelated location-based utility app.

Who Built It?

Annapurna Interactive app icon 1
Annapurna Interactive app icon 2
Annapurna Interactive app icon 3
Annapurna Interactive app icon 4

Annapurna Interactive

(12.7K)

Bringing critically acclaimed, narrative-driven indie console experiences to mobile audiences through premium, distraction-free ports.

Portfolio

13

Apps

Free 5Paid 7
Games100%

Explore the full Annapurna Interactive report

Portfolio breakdown, audience, momentum, and every app published by Annapurna Interactive.

Go deeper

What do users think recently?

Analysis in progress, available soon

What is the competitive landscape for Stray?

How's The Games Market?

Market outlook for this category

Available very soon

The rivals identified

The outtake for Stray

Strengths to defend, gaps to attack

Core Strengths

  • Unique feline perspective gameplay
  • High-fidelity atmospheric design
  • Strong narrative-driven brand identity

Critical Frictions

  • Brand dilution on Android due to unrelated app
  • Lack of social media presence
  • High price point for mobile

Growth Levers

  • Expanding into new mobile markets
  • Leveraging the cat simulation niche
  • Cross-platform marketing

Market Threats

  • Direct competition from Little Kitty, Big City
  • Market saturation of indie adventure games
  • Platform-specific performance limitations

Key Takeaways

Stray is an established games app that is a paid app.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by Stray, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “Stray Intelligence Report.” Updated Apr 18, 2026. https://marlvel.ai/apps/stray

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Data licensed under CC-BY-NC 4.0