TargetBase is a manual shooting session logging app for iPhone and iPad users focusing on Bulls Eye, Silhouette, and NRA D targets.
Product velocity
Dormant
Daily rank 🇺🇸
—
Sports
Sentiment
1.0
1 reviews
Nemesis
ZeroPoint - Shooting Range Log
The App DNA
What makes this app unique?
The app serves users who prefer a simple, static record-keeping tool over complex digital suites, though the lack of automation creates a high cognitive cost for data entry.
For Shooting sports enthusiasts who require a manual logging tool to track accuracy and timing across specific target types.
What does it look like?
Key features
Manual logging of shooting session data for Bulls Eye, Silhouette, and NRA D targets.
Generation of reports and graphs based on manual score entries to track accuracy and timing.
How much does it cost?
The $0.99 price point targets users seeking a simple, manual alternative to complex shooting management software.
Velocity
Dormant developmentUX improvementsperformanceShow more...
The development of TargetBase has effectively ceased, with no updates released in the last 32 months. The release history shows a significant deceleration, moving from occasional feature updates in 2023 to a complete lack of activity. Given the absence of any releases since August 2023, the app is classified as a zombie project.
Who built it?
Matt Longmire
6 apps tracked · Sports
OutdoorBase
AmmoBase
IndoorBase
AmmoBaseX
When oh WhenUser Sentiment
What do users think recently?
Review voice lately leans upset.
How are ratings & reviews evolving?
What users say, by theme
- The app provides only basic log sheets and lacks this app shooting information users expect
1 of 1 recent reviews analyzed · limited sample
Read the full review analysisCompetition
Competitive landscape for TargetBase
How's the Sports market?
TargetBase occupies a stagnant niche in the Sports category, with a 1-star rating based on recent user feedback. The lack of updates since 2023 leaves it behind category leaders that offer automated data collection and cloud synchronization.
The rivals identified
By Fernando Vargas
ZeroPoint directly competes for the same marksmanship tracking audience by offering a modern, feature-rich digital logbook that renders TargetBase's manual-entry approach obsolete.
- Offers a comprehensive Video Vault for visual analysis which TargetBase completely lacks for users.
- Provides a structured Drill Library that guides user improvement rather than just recording static data.
- Includes cloud synchronization capabilities, ensuring user shooting data is accessible across multiple devices seamlessly.
Unlock the head-to-head verdict: where this rival wins, and where it loses.
Access the full report for freeThe Analyst's Read
Key takeaways for TargetBase
Where is it heading?
The marksmanship tracking market is consolidating around apps that offer automated data collection and video-based analysis. TargetBase's maintenance-mode status leaves it exposed to rivals that provide higher utility, meaning the app will likely continue to lose relevance unless it shifts to an automated feature set.
- The 32-month development silence signals abandonment, which erodes user trust and prevents the app from competing with modern, feature-rich marksmanship trackers.
- User sentiment is negative due to the lack of automated logging, which causes immediate churn and prevents the app from building a loyal base.
The SWOT
- Niche focus on specific target types like NRA D
- Integration of automated environmental logging could reduce entry friction
Next best moves
Pivot to automated data entry because manual logging is the #1 churn driver → increase retention
The counter-intuitive read
The app's extreme simplicity is not a feature but a terminal liability…
Read the full takeFeature gaps
Video integration (available in ZeroPoint but missing here) +2
Since the last report: Development remains stagnant with no functional changes, though the competitive assessment has sharpened to frame manual entry as a terminal liability for user retention. The app continues to lose relevance against automated alternatives.
Bottom line
TargetBase's reliance on manual entry in a market shifting toward automated video analysis invalidates its current utility, suggesting that a pivot to automated data logging is required to unlock long-term retention.
Unlock 2 critical frictions, 1 market threat and the analyst’s take.
Access the full report for freeFAQ
Is TargetBase suitable for advanced shooters?
How does TargetBase compare to ZeroPoint?
Does TargetBase support cloud backup for my shooting data?
What are some alternatives to TargetBase?
Sources
- [1] App Store, source
Report last updated