Report updated Jun 26, 2026
The Big Half 2025
For participants and spectators of the Big Half marathon event looking for real-time race updates and digital memorabilia.
The Big Half 2025 is an established sports app that is completely free. With a 5.0/5 rating from 1 reviews, it shows polarized user reception.
What is The Big Half 2025?
The Big Half 2025 is a sports utility app for marathon participants and spectators, providing live tracking and results on iOS and Android.
Users hire the app to monitor race-day progress and access digital memorabilia, serving the need for real-time event coordination and social validation.
Current Momentum
v2.0 · 7mo ago
Maintenance- Updated for the 2025 event cycle.
- Integrated 2025 results data.
Active Nemesis
RaceJoy
By TriPerta
Other Rivals
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What makes this app unique?
What Does It Look Like?
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What Are The Key Features?
Real-time location and progress monitoring of runners during the event
Access to official race times and rankings post-event
Digital assets for social sharing generated upon race completion
How much does it cost?
- Free to download and use
The app functions as a free utility to support event operations and sponsor visibility.
Who Built It?
London Marathon Events
Official digital companions for major UK endurance events, providing real-time tracking and logistics for participants and spectators.
Portfolio
5
Apps
What other apps does London Marathon Events make?
Explore the full London Marathon Events report
Portfolio breakdown, audience, momentum, and every app published by London Marathon Events.
What do users think recently?
Analysis in progress, available soon
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for The Big Half 2025?
How's The Sports Market?
Market outlook for this category
Available very soon
The rivals identified
Nemeses(1)
RaceJoy is the industry standard for real-time participant tracking and spectator engagement, directly mirroring the core value proposition of The Big Half app.
Differentiators
- Provides GPS-based live tracking that triggers audio progress alerts for spectators and participants
- Integrates official race results with real-time tracking to create a unified event-day experience
- Offers a specialized 'cheer' feature allowing spectators to send pre-recorded audio messages to runners
Head to head
The target app must focus on its exclusive, event-specific content to retain users, as RaceJoy holds a significant advantage in universal tracking infrastructure.
Contenders(3)
Runkeeper serves as a direct alternative for performance tracking and training plan management.
Differentiators
- Features a long-standing, reliable GPS tracking engine optimized for consistent performance during long races
- Provides detailed training insights that help users prepare specifically for half-marathon distance goals
Nike provides a comprehensive training ecosystem that captures the user long before the event day.
Differentiators
- Delivers personalized audio-guided runs that build brand loyalty throughout the entire training cycle
- Integrates professional coaching plans that keep users engaged within the Nike ecosystem year-round
Strava dominates the social fitness landscape, making it the primary platform where participants share their race-day performance.
Differentiators
- Maintains a massive social network that turns individual race results into viral community content
- Offers advanced segment analysis that allows runners to compare race performance against historical data
Same space(4)
Represents the retail-integrated fitness ecosystem that competes for user attention.
Differentiators
- Combines fitness tracking with a direct-to-consumer shopping experience for performance apparel
- Leverages brand loyalty to drive users toward their specific ecosystem of connected products
Provides the editorial and educational content that complements the race-day experience.
Differentiators
- Curates expert training advice and race-day tips that provide value beyond the tracking utility
- Acts as a media hub for the running community rather than a functional tracking tool
Targets the professional and high-performance segment of the running community.
Differentiators
- Focuses on structured workout planning and coach-athlete communication rather than casual race-day tracking
- Provides advanced performance analytics for athletes who prioritize data-driven training over social features
Garmin serves the power-user segment that relies on hardware-integrated data rather than mobile-only tracking.
Differentiators
- Deeply integrates with wearable hardware to provide physiological metrics beyond simple GPS tracking
- Supports complex data synchronization that appeals to serious athletes training for competitive events
Compare The Big Half 2025 against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for The Big Half 2025
Strengths to defend, gaps to attack
Core Strengths
- Official event-specific branding ensures high trust for race-day logistics.
- Digital selfie frames drive organic social reach via participant sharing.
Critical Frictions
- Zero-revenue model limits feature development velocity.
- No year-round retention loop beyond the training hub link.
Growth Levers
- Integrate wearable hardware data to compete with Garmin-reliant power users.
- Expand B2B partnerships with local running clubs for off-season traffic.
Market Threats
- RaceJoy’s universal tracking infrastructure renders event-specific apps redundant.
- Strava’s social dominance captures the long-term user attention.
What are the next best moves?
Integrate wearable hardware sync because Garmin-reliant runners currently churn to rival apps → increase session duration
Garmin Connect is a direct competitor for the power-user segment.
Trade-off: Push the selfie-frame UI refresh to Q4 — wearable sync has higher retention impact.
A counter-intuitive read
The app's annual event cycle is not a weakness but a moat, as it forces a concentrated, high-intent user base that universal fitness apps cannot replicate with their diluted social feeds.
Feature Gaps vs Competitors
- GPS-based live tracking with audio alerts (available in RaceJoy)
- Social audio-cheer features (available in RaceJoy)
Key Takeaways
The Big Half 2025 succeeds as a temporary event utility because of its official status, but it risks irrelevance against universal tracking platforms, so the PM should prioritize wearable integration to retain power users.
Where Is It Heading?
Stable
The market for race-day tracking is consolidating around universal platforms that provide year-round value. The Big Half 2025 remains exposed to this shift because it lacks the retention mechanics to keep users active between events.
The app maintains a strictly annual update cadence, which limits user engagement to the event window and prevents long-term retention growth.
Universal tracking platforms like RaceJoy continue to expand their feature sets, which directly threatens the utility value of event-specific apps like this one.