The Cushion is a sports streaming app for iOS and Android providing live and on-demand dirt track racing broadcasts.
Product velocity
Maintenance
Daily rank 🇺🇸
#144
Sports · grossing
Sentiment
3.8
50 reviews
Nemesis
Fragmented field
The App DNA
What makes this app unique?
Users hire the app to access niche regional racing content that mainstream sports platforms ignore, serving the need for specialized, high-frequency motorsports coverage.
For Dirt track racing enthusiasts and fans of regional motorsports looking for live and archived coverage of specific racing series.
What does it look like?
Key features
Live streaming of over 250 dirt track racing events annually.
Access to past race broadcasts and original programming.
A la carte purchase option for specific live race events.
How much does it cost?
Subscription-first model with high-price point anchoring, supplemented by individual event pay-per-view transactions.
Velocity
Maintenance developmentperformanceopaqueShow more...
The Cushion maintains a low-frequency release cadence, averaging approximately 0.08 releases per week over the analyzed period. Development is strictly limited to minor bug fixes and performance improvements, with no evidence of new features or live-ops content. The release history indicates a stable but minimal maintenance posture, with the latest release occurring 58 days ago on iOS and 162 days ago on Android.
Who built it?
User Sentiment
What do users think recently?
The recent review mood reads mixed. Users appreciate high-quality racing broadcasts provide reliable coverage that outperforms major competitors for dedicated racing fans and rapid availability of on-demand race replays allows fans to catch events they missed live.
How are ratings & reviews evolving?
What users say, by theme
- High-quality racing broadcasts provide reliable coverage that outperforms major competitors for dedicated racing fans
- Rapid availability of on-demand race replays allows fans to catch events they missed live
- Users report being charged for subscriptions after cancellation, leading to allegations of deceptive billing practices
15 of 15 recent reviews analyzed · moderate confidence · Mixed overall
Read the full review analysisUnlock 2 more frustration themes, each backed by review evidence.
Access the full report for freeCompetition
Competitive landscape for The Cushion
How's the Sports market?
The app recently entered the US Sports Grossing charts at #144, signaling early monetization traction in a specialized segment. The 3.5-star rating across 50 total ratings suggests that while the content is valued, technical production issues create friction.
Read the market outlookThe rivals identified
Unlock the deeper market read.
Access the full report for freeThe Analyst's Read
Key takeaways for The Cushion
Where is it heading?
The regional sports streaming market is consolidating, and The Cushion's maintenance-mode update cadence leaves it exposed to rivals with faster feature deployment. The PM must address production quality to prevent churn among the core enthusiast base, as the current technical friction outweighs the value of the exclusive content library.
- Technical production failures (camera tracking, audio) during live events degrade the viewing experience, which compounds the churn risk among paying subscribers.
- Recent updates focused on stability, no feature expansion, which leaves the platform exposed to competitors with more frequent iteration cycles.
The SWOT
- Specialized dirt-track content library creates a high switching cost for regional racing fans
- Wearable integrations could improve live-viewing experience for track-side attendees
Next best moves
Audit billing logic because users report being charged after cancellation → reduce refund surge
+ 1 more prioritized moveThe counter-intuitive read
The high annual subscription price is not a barrier but a filter…
Read the full takeSince the last report: The app's competitive position remains stable in a maintenance state, with no new features or pricing changes, though the outlook has shifted to emphasize vulnerability to faster-moving competitors.
Bottom line
The Cushion maintains a strong hold on the dirt track racing niche through exclusive live content, but billing and production complaints threaten to cap its growth, so the PM must prioritize technical stability and billing transparency to protect the existing subscriber base.
Unlock 2 critical frictions, 1 market threat, 1 more prioritized move and the analyst’s take.
Access the full report for freeSources
- [1] App Store, source
Report last updated