Report updated Apr 16, 2026

Overview · Full Intel report in progress

The North Face is an established shopping app that is completely free. With a 4.7/5 rating from 35.6K reviews, it shows polarized user reception.

What is The North Face?

The North Face app serves as a digital hub for XPLR Pass members to manage their loyalty accounts, shop for gear, and track rewards. It incentivizes user engagement through location-based check-ins at National Parks and retail stores, as well as referral programs and sustainable shopping habits.

Current Momentum

v12.14 · 6d ago

Intense

Last updated 6d ago. 5 versions tracked.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Shopping

No ranking data

ShoppingGrossing

Rating Pulse 🇺🇸

What makes this app unique?

What Are The Key Features?

XPLR Pass ManagementStandard

Provides a centralized dashboard to track point balances, activity history, and account details.

Gamified Point EarningStandard

Allows users to earn points through purchases, app downloads, store check-ins, and referring friends.

In-App ShoppingStandard

Enables users to browse and purchase gear directly through the mobile interface.

Sustainability IncentivesStandard

Rewards members with points for bringing their own reusable bags when shopping in physical retail locations.

How much does it cost?

Free

Who Built It?

V.F. Corporation app icon 1
V.F. Corporation app icon 2
V.F. Corporation app icon 3
V.F. Corporation app icon 4

V.F

(51.5K)

Integrating loyalty programs with mobile shopping to deepen brand engagement for Vans and The North Face customers.

Portfolio

3

Apps

Free 2
Lifestyle50%
購物50%

What other apps does V.F make?

Explore the full V.F report

Portfolio breakdown, audience, momentum, and every app published by V.F.

Go deeper

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

Analysis in progress, available soon

What is the competitive landscape for The North Face?

How's The Shopping Market?

Market outlook for this category

Available very soon

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for The North Face

Key Takeaways

The app functions primarily as a loyalty and engagement tool designed to drive repeat purchases and store traffic through a points-based rewards system.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by The North Face, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “The North Face Intelligence Report.” Updated Apr 16, 2026. https://marlvel.ai/apps/the-north-face

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