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WeFast: Diet Plan for Women is a challenged health & fitness app that is available. With a 4.9/5 rating from 9K reviews, it faces significant user friction. Users particularly appreciate weight loss effectiveness, though extreme loading times remains a common concern.

What is WeFast: Diet Plan for Women?

WeFast is a Health & Fitness app tailored for women, focusing on sustainable intermittent fasting through expert-backed guidance and "Non-Scale Victory" tracking. It positions itself as a supportive, non-judgmental alternative to traditional weight loss apps. However, despite its high historical rating, the app is currently suffering from severe technical performance issues and a lack of recent feature investment, creating a significant opening for competitors.

Current Momentum

v27.18 · 6mo ago

Zombie

No significant feature updates have been released since September 2025. The app appears to be in maintenance mode.

Active Nemesis

FastHabit Intermittent Fasting

FastHabit Intermittent Fasting

By App

Other Rivals

BodyFast: Intermittent Fasting
Zero: Fasting & Food Tracker
AI Calorie Tracker by Yazio
MyFitnessPal: Calorie Counter
Noom Weight Loss, Food Tracker
BetterMe: Health Coaching
Lifesum: AI Calorie Counter

7-Day Rank Pulse 🇺🇸

Health & Fitness

No ranking data

Rating Pulse 🇺🇸

Recent User Mood

What makes this app unique?

What Does It Look Like?

Loading...

What Are The Key Features?

Non-Scale Victory TrackingDifferentiator

Focuses on tracking progress beyond weight, such as energy levels, mood, and self-confidence.

Nutrition Expert SupportDifferentiator

Content and guidance developed in collaboration with 6 nutrition experts.

HealthKit IntegrationStandard

Syncs with Apple Health to read and track weight data.

Supportive CommunityStandard

Provides motivation and emotional support to help users reach goals sustainably.

How much does it cost?

Subscription
  • Free to download
  • Optional auto-renewing premium subscription

Monetization relies on a premium subscription model, but recent user data suggests significant friction regarding billing transparency and price discrepancies.

Who Built It?

Kodeon, Inc. app icon 1
Kodeon, Inc. app icon 2
Kodeon, Inc. app icon 3
Kodeon, Inc. app icon 4

Kodeon

(163.8K)

Enhancing daily life through AI-driven health and productivity tools that leverage engagement mechanics from the gaming sector.

Portfolio

13

Apps

Free 10Paid 2
Health & Fitness33%
Productivity17%
Navigation8%

What other apps does Kodeon make?

Fitness Buddy+ Workout Trainer

Fitness Buddy+ Workout Trainer

Health & Fitness·4.8(11.7K)
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Explore the full Kodeon report

Portfolio breakdown, audience, momentum, and every app published by Kodeon.

Go deeper

What do users think recently?

High confidence · Latest 100 of 9K total reviews analyzed

How did the latest release land?

Overall
4.9/ 5
(9K)
Current version
4.9/ 5
0.0 vs overall
(9K)
Main signal post-update: weight Loss Effectiveness.

What is the recent mood?

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate weight loss effectiveness and simple interface, but report extreme loading times and billing and subscription issues.

What Users Love

Weight Loss Effectiveness
Simple Interface

What Frustrates Users

Extreme Loading Times
Billing and Subscription Issues

View the full user-sentiment analysis

Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.

Go deeper

What is the competitive landscape for WeFast: Diet Plan for Women?

How's The Health & Fitness Market?

How does it evolve in the Health & Fitness market?

Rank progression

4 active rankings tracked — 30-day window

The rivals identified

The outtake for WeFast: Diet Plan for Women

Strengths to defend, gaps to attack

Core Strengths

  • Unique 'Non-Scale Victory' tracking differentiator
  • Human-centric expert guidance (6 nutrition experts)
  • Strong historical 4.9-star rating and brand trust

Critical Frictions

  • Severe app loading performance (1-3 minute startup times)
  • Billing discrepancies and lack of price transparency
  • Unresponsive customer support and AI chat
  • Stagnant update cycle (no updates since Sept 2025)

Growth Levers

  • Integrate AI calorie tracking to match Yazio/Lifesum capabilities
  • Adopt high-velocity update cycles (e.g., Noom's 21 updates in 6 months)
  • Expand into psychology-based habit building

Market Threats

  • Zero's dominance in longevity science positioning
  • Noom's aggressive development and psychological approach
  • App Store removal risk due to billing complaints

What are the next best moves?

high

Immediate technical audit of the app startup sequence.

Users report 1-3 minute loading times, which is the primary driver of recent negative sentiment and churn.

high

Audit and synchronize the App Store billing flow with in-app marketing.

Multiple reports of users being charged $69-$90 for $29 advertised deals, creating a massive legal and reputational risk.

medium

Implement a manual support fallback for the AI chat.

Users report the AI chat is unresponsive, leading to frustration and a feeling of abandonment.

Feature Gaps vs Competitors

  • Habit-building mechanics (available in FastHabit)
  • AI-driven calorie tracking (available in Yazio and Lifesum)
  • Psychology-based coaching programs (available in Noom)
  • Longevity-focused science content (available in Zero)

Key Takeaways

WeFast has a powerful niche with its 'Non-Scale Victory' focus, but it is currently in a 'maintenance mode' death spiral. If I were the PM, I would halt all marketing and new content until the 3-minute loading bug is fixed and the billing discrepancies are resolved, as these are actively destroying the app's 4.9-star reputation.

Where Is It Heading?

Declining

Upset user base reporting 1-3 minute loading times — critical technical failure.

Last updated Sept 2025 — stagnant development compared to Noom's 21 updates in 6 months.

High-frequency billing complaints — significant risk to platform standing and trust.

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by WeFast: Diet Plan for Women, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “WeFast: Diet Plan for Women Intelligence Report.” Updated Apr 18, 2026. https://marlvel.ai/apps/wefast-diet-plan-for-women

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