What in Hell is Bad?

What in Hell is Bad?

By Prettybusy Co.

What in Hell is Bad? is a simulation game centered on a narrative involving the Seven Deadly Sins and 72 noble devils within a magical setting inspired by the Keys of Solomon. Players take on the role of Solomon's descendant, navigating a conflict between Hell and Heaven to claim divine power. The app features interactive mechanics allowing users to touch and move characters to leave traces.

Overview · Full Intel report in progress

The App DNA

What makes this app unique?

For Fans of narrative-driven simulation games featuring supernatural themes and character-collection elements.

What does it look like?

Key features

Interactive Character Mechanicsstandard

Users can touch and move characters to leave traces within the game environment.

Solomon-Inspired Narrativestandard

The plot is built upon a magical setting derived from the Keys of Solomon, involving the Seven Deadly Sins and 72 noble devils.

Faction Conflictstandard

Players navigate an eternal war between Hell, Heaven, and three Seraphim to determine the fate of the world.

How much does it cost?

freemium

Velocity

Intense developmentShow more...

5 versions in history. Development pace: intense.

See all version history

Who built it?

Prettybusy Co.

7 apps tracked · Simulation

What in Hell is Bad? : OriginWhat in Hell is Bad? : OriginLoveUnholycLoveUnholycDokiDoki LoveUnholyc ClassDokiDoki LoveUnholyc ClassWhat in Hell is Bad? : TeenWhat in Hell is Bad? : TeenLoveUnholyc:Dark Fantasy LoveLoveUnholyc:Dark Fantasy Love悪魔王はにゃんにゃん悪魔王はにゃんにゃん
Explore the full publisher profile

User Sentiment

What do users think recently?

How are ratings & reviews evolving?

Google Play
3.66 · 589
App Store
3.08 · 26

Not enough recent reviews to extract reliable themes yet.

Read the full review analysis

Competition

Competitive landscape for What in Hell is Bad?

How's the Simulation market?

The rivals identified

The Analyst's Read

Key takeaways for What in Hell is Bad?

Where is it heading?

Bottom line

While the game offers a unique narrative-heavy simulation experience, users report significant technical issues with loading screens and tutorial navigation.

Report last updated

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with automated quality gates, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by What in Hell is Bad?, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Cite this report

Marlvel.ai. “What in Hell is Bad? Intelligence Report.” Updated May 4, 2026. https://marlvel.ai/apps/what-in-hell-is-bad

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Data licensed under CC-BY-NC 4.0