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WLPPR - backgrounds wallpapers vs its rivals

Side-by-side comparison against WLPPR - backgrounds wallpapers's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

WLPPR - backgrounds wallpapers
This App
Kappboom - Cool Wallpapers
Nemesis
Walp - Full HD 4K Wallpapers
Contender
Papers.co Wallpaper
Contender
Walpie - Amazing 4K Wallpapers
Contender
Hummingbird Flowers
Contender
Halloween Photo Editor 2020
Peer
CINEMA24 - Cinematic Multi Cam
Peer
Draw something AR: CamPainter
Peer
Stickers Photo Booth: Try Antlers and Bunny Ears!
Peer
Core Identity
Developer婷婷 乔Kappboom Inc.ZipoAppsJude HZipoAppsSpeckTech Inc.Dusan LilicJiYeon NohNikita ChizhovUAB Target Works
CategoryEntertainmentPhoto & VideoEntertainmentEntertainmentEntertainmentStickersPhoto & VideoPhoto & VideoPhoto & VideoPhoto & Video
PlatformiOSiOSiOSiOSiOSiOSiOS, AndroidiOSiOSiOS
Store Metrics
Rating3.9 / 54.7 / 54.5 / 54.8 / 54.7 / 55.0 / 53.0 / 53.3 / 54.3 / 54.0 / 5
Ratings Count3232,131872,87310116174314
PriceFreeFreeFreeFreeFree$1.99Free$0.99FreeFree
Release DateNov 27, 2019Dec 17, 2009Jan 7, 2020Feb 13, 2015Sep 17, 2021Jul 25, 2017Oct 2, 2019Jul 7, 2021Apr 8, 2023Jun 28, 2010
Last UpdatedJun 10, 2023Feb 3, 2023Dec 9, 2025May 12, 2026Jun 17, 2025Dec 3, 2023Oct 2, 2019Apr 28, 2026Feb 18, 2026Mar 16, 2017
Sentiment & Reviews
Sentiment-mixed-excellentpositive----mixed
Score-75/100-85/10085/100----60/100
Praises-
  • High-quality visual assets and diverse wallpaper categories keep users engaged for years
-
  • High-resolution image quality provides a visually satisfying experience for users across all mobile devices
  • High-resolution image quality
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  • Ease of use for quick, funny photo edits
Complaints-
  • Search engine connectivity errors prevent users from finding specific wallpaper content
-
  • Aggressive advertising behavior triggers full-page redirects even when users do not interact with banners
  • Subscription value concerns
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  • Lack of updates and limited sticker variety
Requests-
  • User-submitted image uploads through a moderated filter to expand the library
-
  • Granular quality selection for downloads to manage storage capacity on devices with limited space
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Strategic Intel
Strengths
  • High-resolution curation focus appeals to minimalist aesthetic preferences
  • 100+ category library provides broad content coverage
  • High-fidelity image library sustains multi-year retention
  • iMessage stickers drive organic acquisition
  • Cross-platform sync maintains aesthetic consistency
  • Hand-curated library ensures high-quality visual standards
  • Ad-free PRO tier provides a clean experience for power users
  • Instant preview feature reduces download friction
  • Design-led aesthetic curation sustains high user satisfaction scores
  • Freemium conversion gates effectively monetize high-engagement power users
  • Daily content refresh cycle sustains user habit loops
  • High-fidelity 4K curation meets specific iPhone display requirements
  • Niche hummingbird focus provides immediate messaging utility
  • AI-generated assets differentiate from generic sticker packs
  • Low-friction experience for quick holiday content creation
  • Lower barrier to entry than feature-heavy editors
-
  • AR-first approach allows for real-time room-scale visual manipulation
  • TrueDepth integration enables custom mask creation
  • Prank-first focus provides a clear, low-effort entry point for casual users.
Weaknesses
  • No recurring revenue model limits long-term development
  • Lack of creative tools reduces time-in-app
  • Search-engine connectivity errors block core utility
  • Subscription paywall alienates long-term users
  • App crashes during favorites folder access
  • Subscription-only model limits reach compared to ad-supported rivals
  • Lack of community-driven content reduces long-term retention
  • No advanced image editing tools compared to competitors
  • Aggressive full-page ad redirects trigger user frustration
  • Technical instability causes startup black screens
  • Subscription pricing model lacks clear value differentiation from free stock repositories
  • No integrated photo-editing or search utility
  • Premium $1.99 price point lacks recurring value
  • No interactive features or photo-editing tools
  • Minimal content update frequency
  • 3.0-star rating on iOS indicates poor user satisfaction
  • No major feature updates since 2019 release
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  • Premium tier gates core utility above category median
  • Lacks offline-first editing mode available in peer apps
  • No feature updates since 2017.
  • Freemium model lacks clear revenue-generating upsell paths.
Pricingfreesubscriptionsubscriptionfreemiumsubscriptionpaidfreemiumfreemiumsubscriptionfreemium
MomentumZombieZombieZombieIntenseZombie-ZombieIntense--
Update Cadence1 versions1 versions1 versions2 versions, 1 majors/6mo, ~2d avg1 versions-2 versions, 1 majors/6mo, ~2410d avg5 versions--

Compare WLPPR - backgrounds wallpapers head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by WLPPR - backgrounds wallpapers, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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