WMFD TV vs its rivals

Side-by-side comparison against WMFD TV's closest competitors — identity, store metrics, ratings & sentiment, and strategic intel.

WMFD TV
This App
Packers News
Contender
KUTV TV
Contender
CBS12 News
Contender
WLUK FOX 11
Contender
Core Identity
Developerdoapp, incdmg media ltdGannettSinclair Broadcast Group, IncSinclair Broadcast Group, IncSinclair Broadcast Group, IncRP Digital GmbHEco-mediaMediaNews GroupdongA.com
CategoryNewsNewsSportsNewsNewsNewsNews & MagazinesNews & MagazinesNewsNews & Magazines
PlatformiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidiOS, AndroidAndroid, iOSAndroidiOS, AndroidAndroid, iOS
Store Metrics
Rating4.6 / 54.1 / 54.5 / 54.7 / 54.8 / 54.8 / 54.5 / 53.8 / 54.7 / 54.1 / 5
Ratings Count66126,2491,2263186032471,22167084716
PriceFreeFreeFreeFreeFreeFreeFreeFreeFreeFree
Release DateJul 9, 2010Dec 21, 2011Sep 16, 2014Aug 4, 2012Aug 4, 2012Dec 16, 2011Dec 6, 2022Apr 4, 2017Jul 6, 2019Jun 24, 2010
Last UpdatedAug 27, 2024Apr 8, 2026Mar 10, 2026Apr 14, 2026Apr 15, 2026Apr 15, 2026Apr 27, 2026Jul 4, 2025Apr 13, 2026Mar 10, 2025
Sentiment & Reviews
Sentimentmixednegativenegativenegativemixednegative--mixed-
Score55/10025/10025/10025/10045/10025/100--50/100-
Praises
  • Local weather and news coverage provides essential daily information for residents in the Mansfield area
  • Bullet point summaries at the start of articles save time for readers with busy schedules
  • Dedicated Packers fans appreciate the comprehensive news coverage and team insights provided daily
  • Real-time game tracking features allow fans to follow individual plays during live broadcasts
  • Local news coverage and weather reporting provide reliable information for residents across the state
  • Photo galleries offer clear and detailed visuals for users following breaking news stories
  • Live broadcast streaming functionality provides reliable daily access to local news coverage
  • Dark mode implementation improves visual comfort during late night or early morning reading
  • Local news coverage provides residents with accurate and timely information about their immediate community
--
  • Digital replica access
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Complaints
  • Infrequent content updates leave users feeling the news feed is outdated and largely useless
  • Aggressive paywall implementation restricts access to the majority of news content for long term readers
  • Subscription paywalls blocking all content frustrate users who expected free access to team news
  • Persistent login failures and authentication bugs prevent paid subscribers from accessing premium content
  • Poor technical performance including frequent crashes and unresponsive UI elements degrades the reading experience
  • Excessive and repetitive advertisement placement disrupts the viewing experience during live news broadcasts
  • Technical instability including app crashes and navigation failures prevents users from accessing articles
  • Lack of landscape orientation support on tablets creates a poor reading experience for news consumers
  • Application crashes and failure to open on various mobile devices disrupt daily usage
  • Push notifications fail to link directly to the relevant news story content
  • Frequent application crashes and freezing during startup prevent users from accessing news content reliably
  • Excessive push notifications and intrusive advertisements disrupt the reading experience and clutter the interface
  • Navigation failures and broken article links prevent users from accessing the information they seek
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  • Android stability
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Requests
  • Expanded coverage of high school sports scores and community events to increase local relevance
  • Simplified subscription cancellation process that does not require international phone calls for domestic users
  • Improved customer support responsiveness for resolving subscription access and billing verification issues
  • Granular notification controls to separate national news alerts from local breaking news updates
  • Direct deep linking from push notifications to specific news articles is requested
  • Granular control over push notification frequency to reduce the volume of non-essential breaking news
--
  • Navigation fixes
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Strategic Intel
Strengths
  • Exclusive regional sports content functions as a geographic distribution barrier
  • High-frequency push notifications drive daily active usage
  • High-velocity breaking news cadence drives daily habit
  • Regional toggling enables international ad-targeting
  • 15+ content channels provide broad interest coverage
  • Exclusive local beat reporting provides a content moat against national aggregators.
  • Proprietary broadcast content provides high-trust regional news
  • Home screen widget maintains brand presence on device home screens
  • Live-streaming infrastructure sustains high-intent session duration
  • Dark mode implementation improves visual comfort for early-morning users
  • Home screen widget maintains brand presence on device home screens
  • Live streaming sessions expand total ad-impression inventory
--
  • E-News replica provides unique value for legacy print readers
  • In-app games increase time-in-app for ad-inventory
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Weaknesses
  • News feed remains stagnant for days
  • Lack of feature parity with desktop website
  • Zero-rating Android presence indicates platform neglect
  • Aggressive paywall alienates long-term users
  • Intrusive ad density degrades mobile experience
  • Complex cancellation flow creates high support friction
  • 0.54-star rating gap between iOS and Android platforms indicates inconsistent technical quality.
  • Excessive ad-insertion frequency during live segments
  • Frequent app crashes and navigation failures
  • Lack of tablet landscape support
  • High crash frequency on launch disrupts daily usage
  • Notification deep-linking failure creates navigation friction
  • Ad-dense interface increases cognitive load
  • 0.7★ Android-iOS rating gap
  • Frequent startup crashes prevent core access
  • Navigation failures on push notifications
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  • 2.3★ Android rating indicates severe stability issues
  • Frequent login requirements frustrate daily users
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Pricingfreefreemiumsubscriptionfreefreefreefreemiumfreefreemiumfreemium
Momentum-Intense----Intense-IntenseIntense
Update Cadence-5 versions----5 versions-5 versions5 versions

Compare WMFD TV head-to-head

Disclosure: Independent intel to help mobile builders succeed.

AI-powered analysis with editorial review, built from publicly available sources. Marlvel.ai is not affiliated with, endorsed by, or sponsored by WMFD TV, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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