Report updated May 19, 2026
Word Search in English
For children aged 6 and up, and parents seeking educational tools for literacy and cognitive development.
Word Search in English is a well-regarded games app that is completely free. With a 4.8/5 rating from 444.5K reviews, it maintains solid user satisfaction. Users particularly appreciate cognitive exercise benefits provide a relaxing and mentally stimulating experience for senior players, though excessive advertising frequency disrupts the flow of gameplay and creates a negative experience remains a common concern.
What is Word Search in English?
Word Search in English is a multilingual educational puzzle game for children aged 6+, available on iOS and Android.
Parents hire the app to provide a safe, pedagogical tool for vocabulary and literacy development, while the audio-pronunciation feature serves as a primary retention hook.
Current Momentum
v4.4 · 2mo ago
Zombie- Expanded word library for puzzle variety
- Ships frequent performance-focused stability updates
What makes this app unique?
What Does It Look Like?
What Are The Key Features?
Word search puzzles available in English, Spanish, Italian, French, Portuguese, and Russian
In-app audio playback of letters and words to assist with reading and spelling development
Three grid sizes (5x5, 7x7, 9x9) scaled to child age and skill level
How much does it cost?
- Free with ad support
Ad-supported model monetizing high-volume casual gameplay through interstitial impressions.
Who Built It?
Edujoy Games S.L.
Providing interactive educational content for children up to 8 years old. Helping parents and caregivers facilitate early childhood learning through play.
Portfolio
13
Apps
What other apps does Edujoy Games S.L. make?
Kid-E-Cats Educational Games.
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Explore the full Edujoy Games S.L. report
Portfolio breakdown, audience, momentum, and every app published by Edujoy Games S.L..
What do users think recently?
High confidence · 51 reviews analyzed · Based on 51 reviews. Signal may be noisy.
How did the latest release land?
What is the recent mood?
Recent user voice shows a excited sentiment. Users appreciate cognitive exercise benefits provide a relaxing and mentally stimulating experience for senior players and educational value for children learning new vocabulary through interactive word search puzzles, but report excessive advertising frequency disrupts the flow of gameplay and creates a negative experience.
What Users Love
What Frustrates Users
What Users Want
How have ratings & review volume moved?
Rating, review sentiment, and total reviews over time, with release markers showing the post-launch impact.
Vertical markers = app releases. Hover any release for the post-release impact delta.
View the full user-sentiment analysis
Mood gauge, ratings & review-volume history, every praise / complaint / request, and sentiment over time.
What is the competitive landscape for Word Search in English?
How's The Games Market?
How does it evolve in the Games market?
The app holds a #73 Grossing position in its category, with the ranking falling 9 spots recently. This lag relative to its discovery advantage signals monetization friction.
Rank progression
10 active rankings tracked — 30-day window
The rivals identified
Nemeses(1)
Word Wiz directly competes for the casual word-puzzle audience by offering a high-volume, polished experience that captures the same daily-habit users as our target app.
Contenders(4)
This app competes directly on the core 'word search' mechanic while offering user-generated content features.
Word Free Time targets the same casual puzzle player with a focus on themed crossword content and offline accessibility.
This app captures a specific niche of the word-puzzle market by layering religious themes over standard crossword mechanics.
Word Nut competes by capturing the same casual puzzle demographic through aggressive monetization and frequent content updates.
Same space(3)
The Word Finder serves as a utility tool for word-game enthusiasts, overlapping with our user base's need for word-solving assistance.
This app acts as a broad aggregator of word-based puzzles, competing for the same 'all-in-one' casual user.
This app leverages a powerful media brand to dominate the high-end crossword and word-puzzle market.
Compare Word Search in English against every rival
All rivals in one side-by-side table — identity, store metrics, ratings & sentiment, and strategic intel — plus a head-to-head page for each.
The outtake for Word Search in English
Strengths to defend, gaps to attack
Core Strengths
- 6-language audio library functions as a B2B distribution barrier into international preschool partnerships
- Pedagogical focus attracts parent-led organic installs
- Simple interface design minimizes onboarding friction for the 6+ age segment
Critical Frictions
- Excessive ad frequency (top complaint) erodes long-term retention
- Unbalanced currency progression creates unfair grind
- 0.8★ rating gap between iOS and Android platforms
Growth Levers
- Implement subscription-based ad-free mode to capture parent-user willingness to pay
- Add in-game definitions for complex words to deepen educational value
- Introduce accessibility toggles for timers to expand the special-needs user base
Market Threats
- CodyCross narrative-driven progression siphons casual puzzle time
- Tetris brand identity dominates the casual mental-break slot
- High-velocity competitors like Word Crush iterate features 21 times in six months
What are the next best moves?
Ship ad-free subscription tier because ad-frequency is the #1 complaint → increase parent-user LTV
Ad-frequency is the top complaint in sentiment analysis, directly threatening retention.
Trade-off: Pause the development of new thematic categories — ad-free revenue has higher immediate impact.
Audit Android-iOS rating gap because Android sentiment is lagging → stabilize baseline rating
The 0.8★ rating gap suggests platform-specific performance or ad-delivery issues.
Trade-off: Deprioritize minor UI polish tasks — rating stability is critical for organic discovery.
A counter-intuitive read
The app's #73 grossing rank is a strategic advantage because it forces a pivot to B2B educational partnerships, which are more defensible than the saturated casual-puzzle market.
Feature Gaps vs Competitors
- Narrative-driven progression (available in CodyCross but absent here)
- Dynamic grid-collapse mechanics (available in Word Crush but absent here)
Key Takeaways
The app holds its category lead through sticky educational mechanics but bleeds casual players to ad-heavy friction, so revenue growth hinges on transitioning to a subscription-based ad-free model.
Where Is It Heading?
Mixed Signals
Casual block-puzzle traffic is consolidating around narrative-driven entrants like CodyCross, which absorb the rotational interest that previously fed static word searches. Maintenance-mode updates leave the app exposed: a single live-ops rival with a 2-week cadence will erode the lead before the next major drop.
Excessive ad-frequency complaints erode the daily active habit, which compounds the rating drag already visible on Android.
The 6-language audio library provides a unique pedagogical moat that keeps parent-user sentiment positive despite monetization friction.