Report updated Mar 31, 2026

What Is Square Invoices: Invoice Maker?

Square Invoices is a comprehensive, mobile-first business management solution designed to streamline billing, payments, and financial tracking for small businesses, contractors, and freelancers. By offering an all-in-one platform that handles everything from estimates and contracts to payment processing and reporting, it effectively removes the friction typically associated with manual accounting. The app is currently positioned as a high-utility tool for service-based professionals, leveraging a freemium model to capture market share. Its primary differentiator is the seamless integration of digital contract management and multi-channel payment acceptance within a single, unified ecosystem.

What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Mixed
Ease of Use
Account Holds and Deactivation... Show more

What does it look like?

What are the key features?

All-in-One Business ManagementDifferentiator

Unified platform for invoicing, estimates, contracts, payments, and reporting.

Flexible Payment AcceptanceStandard

Accepts credit/debit cards, Apple Pay, Google Pay, cash, check, and ACH payments.

Automated Billing & RemindersStandard

Set up recurring invoices and automatic payment reminders to reduce overdue payments.

Digital ContractsDifferentiator

Create, edit, and reuse digital contract templates with e-signature capabilities.

Customer DirectoryStandard

Store and manage customer contact information and payment history in one place.

Real-time Status TrackingStandard

Monitor invoice status including viewed, paid, unpaid, or overdue in real time.

What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Mixed

β€œRecent user voice shows a mixed sentiment. Users appreciate ease of use and business efficiency, but report account holds and deactivation and high fees and pricing.”

What Users Love

Ease of Use

Easy and simple to use

I love how it’s convenient, easy to use, and allows my clients a simple and convenient way to make their purchases.

Business Efficiency

It has changed my business incredibly positive.

I cannot operate my home business without this app! It makes me look professional when I can send invoices within seconds.

Pain Points

Account Holds and Deactivation

Square owes me over $13k on 2 transaction... looks like a lawsuit is about to happen.

After multiple verifications my account was closed for no reason. My money is frozen for a month.

High Fees and Pricing

The Rates are outrages

Transferring funds a bit outrageous though.

High confidence Β· 99 reviews available

How is it ranked?

ChartRankChange
Grossing#96NEW
No ranking data for this selection.

What are the pros and cons?

Pros

  • Strong brand recognition and ecosystem integration
  • High-quality UI/UX for non-accountants
  • Robust feature set including digital contracts and automated recurring billing

Cons

  • Significant trust deficit due to account security/deactivation policies
  • High dependency on transaction-based revenue
  • Reported technical instability and intrusive permissions

What is the market outlook?

Growth Opportunities

  • Capitalize on trust gaps by improving transparency in support
  • Expand AI-driven automation for administrative tasks
  • Target niche markets with specialized contract templates

Market Threats

  • Increasing competition from lower-fee platforms
  • Regulatory scrutiny regarding payment processing
  • Negative word-of-mouth driving users to competitors

What are the key takeaways?

Square Invoices: Invoice Maker is a divisive business app that is free with in-app purchases. With a 4.8/5 rating from 110.7K reviews, it receives mixed feedback from users. Users particularly appreciate ease of use, though account holds and deactivation remains a common concern.

Best for: Small business owners, contractors, freelancers, and service-based professionals (e.g., home repair, beauty, professional services) who need a streamlined, mobile-first solution for billing and payments.

How much does it cost?

Model: freemium

Tiers:
Free tier: $0/mo per locationPlus tier: $49/mo per locationPremium tier: $149/mo per locationPro tier: Custom pricing for high-volume businesses

Uses a 'freemium' model to lower the barrier to entry for small businesses, with tiered subscription plans that unlock advanced features and support as the business scales.

iOS Version

7.0

Android Version

7.0

Release Date

Mar 25, 2019

iOS Price

Free

Android Price

Free

Developer

Block, Inc.

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community. Reports are continuously improved and refined. For informational purposes only.

Hope this helps & keep building! Β· Found an error?

Cite this report

Marlvel.ai. β€œSquare Invoices: Invoice Maker Intelligence Report.” Updated Mar 31, 2026. https://marlvel.ai/intel-report/business/com-squareup-invoices

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