Report updated Jun 17, 2026

TL;DR:GetResponse wins SMB marketing spend by bundling email, landing pages, and automation into a single subscription, but its mobile experience remains a secondary utility rather than a primary workspace. Users feel Frustrated, praising responsive chat support agents provide helpful guidance for business tool applications but frustrated by authentication failures prevent users from accessing their accounts via common email providers. GetResponse provides a strong automation engine for SMBs, but the mobile app's inability to handle core creation tasks limits its utility, so the PM should prioritize fixing authentication and enabling basic campaign editing to prevent churn..|TL;DR:GetResponse wins SMB marketing spend by bundling email, landing pages, and automation into a single subscription, but its mobile experience remains a secondary utility rather than a primary workspace. Users feel Frustrated, praising responsive chat support agents provide helpful guidance for business tool applications but frustrated by authentication failures prevent users from accessing their accounts via common email providers. GetResponse provides a strong automation engine for SMBs, but the mobile app's inability to handle core creation tasks limits its utility, so the PM should prioritize fixing authentication and enabling basic campaign editing to prevent churn..
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GetResponse App is a challenged business app that is free with in-app purchases. With a 3.9/5 rating from 224 reviews, it faces significant user friction. Users particularly appreciate responsive chat support agents provide helpful guidance for business tool applications, though authentication failures prevent users from accessing their accounts via common email providers remains a common concern.

What is GetResponse App?

GetResponse is a business marketing platform for SMBs, providing email, landing page, and automation tools on iOS.

Users hire the platform to centralize lead generation and sales automation, but the mobile app currently serves only as a monitoring dashboard rather than a creation tool.

Current Momentum

v5.23

  • Integrated revenue attribution tracking.
  • Added negative path automation logic.
  • Ships pre-built email engagement segments.
AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Mailchimp Email Marketing

Mailchimp Email Marketing

By Intuit

Other Rivals

Constant Contact ListBuilder
Meta Business Suite
Shopify: Sell online/in person
Jotform - Form, Sign & Survey
GoDaddy: Websites & Marketing
Invoice Maker - Invoice Fly
Popl: AI Lead Capture

7-Day Rank Pulse 🇺🇸

Business

No ranking data

BusinessGrossing

Rating Pulse 🇺🇸

Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

AI Content GeneratorDifferentiator

Automated creation of emails, landing pages, and websites using generative AI tools

Conversion FunnelsDifferentiator

Real-time monitoring of lead collection, webinar sign-ups, and sales performance

Marketing Automation BuilderDifferentiator

Visual workflow builder for customer journeys with event-based triggers

How much does it cost?

Freemium
  • Free tier: Unlimited newsletters, signup forms, website builder
  • Email marketing tier: Adds autoresponders, scheduling, unlimited landing pages
  • Marketing automation tier: Adds automation, webinars, sales funnels, contact scoring

Freemium model uses feature-gating to move users from basic email tools to high-value automation and webinar capabilities.

Who Built It?

GetResponse Sp. z o.o. app icon 1
GetResponse Sp. z o.o. app icon 2
GetResponse Sp. z o.o. app icon 3
GetResponse Sp. z o.o. app icon 4

GetResponse Sp. z o.o.

(1)

Providing a centralized mobile interface for marketing automation and webinar management. Helping business owners manage campaigns and customer engagement on the go.

Portfolio

4

Apps

Free 3
Business67%
Education33%

Who is GetResponse Sp. z o.o.?

GetResponse has successfully transitioned from a web-based marketing suite to a mobile-first ecosystem that bridges the gap between content creation and real-time audience interaction. Their strategy centers on vertical integration, bundling lead generation, webinar hosting, and live chat into a single mobile workflow to reduce friction for SMB marketers. The primary tension lies in their expansion into educational content delivery, which tests whether their core business user base will adopt the platform for professional development and knowledge consumption.

Who is GetResponse Sp. z o.o. for?

  • Business owners
  • Marketers
  • Content creators who require mobile access to manage lead generation
  • Customer communication
Steady

Portfolio momentum

Released 3 updates across 4 apps in the last 6 months, maintaining a consistent development cycle for their core business and webinar tools.

Last release · 75d agoActive apps · 4

What do users think recently?

Medium confidence · 49 reviews analyzed

How did the latest release land?

Overall
3.9/ 5
(224)
Current version
3.9/ 5
0.0 vs overall
(224)
Main signal post-update: responsive chat support agents provide helpful guidance for business tool applications.

What is the recent mood?

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate responsive chat support agents provide helpful guidance for business tool applications, but report authentication failures prevent users from accessing their accounts via common email providers.

Limited review volume (49 reviews). Sentiment analysis will deepen as more data lands.

What is the competitive landscape for GetResponse App?

How's The Business Market?

How does it evolve in the Business market?

GetResponse maintains a presence in the Business category, currently ranking #58 Grossing in Vietnam and #85 in Belgium. The gap between its broad desktop feature set and limited mobile functionality restricts its ability to capture high-intent mobile-first users.

ChartRankChange
iOSGrossing#58NEW
iOSGrossing#85NEW
No rank history available for this chart.

The rivals identified

The Nemesis

Mailchimp Email Marketing

Mailchimp Email Marketing

4.9 (51.3K)

Intuit Inc.

Mailchimp is the direct market leader in email marketing automation with a massive, highly active user base and deep feature parity.

Head to Head

Mailchimp's scale and ecosystem integration create a high barrier to entry; the target app should focus on superior mobile-first usability to differentiate from Mailchimp's complex, feature-heavy desktop-centric heritage.

What sets GetResponse App apart

  • Focuses on a more streamlined, lightweight mobile experience for users who prioritize simplicity over complexity.

  • Offers a more approachable interface for small business owners who find enterprise-grade platforms overwhelming.

What's Mailchimp Email Marketing's Edge

  • Deep integration with the Intuit ecosystem allows for powerful financial data-driven marketing automation workflows.

  • Advanced AI-powered content generation tools significantly reduce the time required to draft professional campaigns.

Contenders

Constant Contact ListBuilder

Constant Contact ListBuilder

4.4 (67)

Constant Contact, Inc.

A direct competitor in the email list growth niche, though currently showing signs of stagnation.

Specializes specifically in lead capture and list growth, providing a focused toolset for audience acquisition.

Lacks the broad marketing automation suite found in the target app, focusing purely on list building.

Peers

Provides native, deep-link access to Meta's massive advertising and messaging ecosystem for direct customer engagement.

Offers real-time cross-platform analytics for Facebook and Instagram that email-centric platforms cannot replicate.

Functions as the central operating system for commerce, handling inventory, payments, and fulfillment natively.

Offers a massive app marketplace that allows users to plug in email marketing tools like the target app.

Jotform - Form, Sign & Survey

Jotform - Form, Sign & Survey

4.9 (41.9K)

Jotform Inc

Adjacent lead generation tool that captures the data which feeds into email marketing platforms.

Provides highly customizable form-building logic and document signing capabilities that are essential for lead qualification.

Integrates with hundreds of third-party services, acting as a data collection hub for marketing workflows.

GoDaddy: Websites & Marketing

GoDaddy: Websites & Marketing

4.8 (106.2K)

GoDaddy Mobile LLC

Adjacent all-in-one platform that bundles website building with basic marketing tools for beginners.

Bundles domain management, website hosting, and marketing tools into a single, simplified subscription package.

Targets non-technical users who prefer a single vendor for their entire online presence over specialized tools.

New Kids on the Block

Focuses on mobile-first professional invoicing that helps freelancers and small businesses get paid faster.

Provides automated payment reminders that serve as a secondary, high-intent communication channel with customers.

Popl: AI Lead Capture

Popl: AI Lead Capture

4.8 (96.7K)

Popl Co

Emerging threat in the lead capture space leveraging NFC and AI to modernize business networking.

Uses physical NFC hardware to bridge the gap between offline networking and digital lead capture.

Employs AI to automatically organize and sync captured leads into CRM systems in real-time.

The outtake for GetResponse App

Strengths to defend, gaps to attack

Core Strengths

  • Marketing automation builder embeds business logic, creating high switching costs for SMBs

Critical Frictions

  • Authentication failures on Google and Microsoft credentials block access for new users

Growth Levers

  • Expanding mobile editing capabilities to match desktop parity would reduce churn

Market Threats

  • Mailchimp's 9-update release velocity outpaces the current mobile development cadence

What are the next best moves?

highInvest

Audit authentication protocols because login failures are the top-reported barrier to entry → reduce new-user churn

High-frequency complaint theme in reviews regarding Google and Microsoft credential failures.

Trade-off: Pause the new webinar-analytics dashboard sprint — authentication is a fundamental blocker.

mediumPivot

Ship basic landing page editor because users request desktop parity for campaign management → increase daily active usage

Top-requested feature in sentiment analysis to enable mobile-first campaign creation.

Trade-off: Deprioritize the countdown timer block update — core creation tools have higher retention impact.

A counter-intuitive read

The mobile app's current limitation as a monitoring-only tool is a strategic choice to protect the desktop-centric automation workflow, but it ignores the growing demand for portable, high-intent campaign management.

Feature Gaps vs Competitors

  • Full campaign creation (available in Mailchimp but absent here)
  • Advanced predictive analytics (available in Mailchimp but absent here)

Key Takeaways

GetResponse provides a strong automation engine for SMBs, but the mobile app's inability to handle core creation tasks limits its utility, so the PM should prioritize fixing authentication and enabling basic campaign editing to prevent churn.

Where Is It Heading?

Mixed Signals

The SMB marketing space is consolidating around all-in-one platforms, and GetResponse's ability to retain users depends on bridging the gap between its desktop automation and mobile utility. If the team fails to resolve authentication barriers, the platform risks losing its mobile-first user segment to more stable competitors.

Authentication failures in the latest release block account access, which directly prevents new-user conversion and drives negative sentiment.

Recent additions like revenue attribution tracking demonstrate active feature investment, which provides clear ROI data to ecommerce merchants.

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by GetResponse App, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Hope this helps & keep building! · Found an error?

What's new in this report

The platform has pivoted to a monitoring-first mobile strategy while suffering from critical authentication regressions that hinder new user acquisition.

shifted

Mobile utility downgrade

declined

Authentication blocking

improved

Feature classification update

added

Competitive threat identified

Cite this report

Marlvel.ai. “GetResponse App Intelligence Report.” Updated Jun 17, 2026. https://marlvel.ai/intel-report/business/getresponse-app

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