By myntra.com
OnePulse 2018
For employees of Myntra and Jabong participating in the 2018 corporate program.
Overview · Full Intel report in progress
OnePulse 2018 is an established business app that is completely free.
What is OnePulse 2018?
Current Momentum
v3.64
No release notes available.
Competition
Rivals identification in progress
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What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Provides a dedicated space for employees to connect and interact as a unified team.
Displays program-related data in an immersive format to drive engagement and enthusiasm.
Designed to amplify participation and communication specifically for the 2018 special program.
How much does it cost?
Who Built It?
myntra.com
Providing a content-driven fashion discovery and e-commerce platform for Indian consumers seeking branded lifestyle products.
Portfolio
4
Apps
Who is myntra.com?
Myntra has transitioned from a pure-play retailer to a content-led fashion ecosystem, leveraging its 'Myntra Studio' to drive discovery through social influence rather than just search. Their primary moat is a vertically integrated logistics network capable of 30-minute deliveries (M-Now), a significant barrier for global competitors in the fragmented Indian market. The current strategy shows a clear consolidation around the flagship shopping app, with legacy lifestyle and internal tools now largely abandoned.
Who is myntra.com for?
- Fashion-conscious consumers in India
- Ranging from Gen Z trend-seekers to families looking for branded apparel
- Beauty products
Portfolio momentum
Released 12 updates in the last 6 months, focusing exclusively on the flagship title while maintaining a high abandonment rate for legacy and internal applications.
What other apps does myntra.com make?
Analysis in progress, available soon
What do users think recently?
Analysis in progress, available soon
Analysis in progress, available soon
What is the competitive landscape for OnePulse 2018?
How's The Business Market?
Market outlook for this category
Available very soon
Strategic analysis coming soon
SWOT, key takeaways & outlook
The outtake for OnePulse 2018
Key Takeaways
OnePulse 2018 is an internal corporate engagement tool built to align the Myntra and Jabong workforce during a specific company initiative.
Where Is It Heading?
Trend analysis
Available very soon