By myntra.com
Report updated Apr 20, 2026
The Juice - Jabong Fashion and Lifestyle Magazine
For fashion-conscious consumers interested in Indian and international lifestyle trends, pop culture, and integrated mobile shopping.
Overview · Full Intel report in progress
The Juice - Jabong Fashion and Lifestyle Magazine is an established lifestyle app that is completely free.
What is The Juice - Jabong Fashion and Lifestyle Magazine?
Current Momentum
v1.3
No release notes available.
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Allows users to shop products directly from the magazine interface by tapping on featured items.
Features articles on fashion, beauty, Bollywood, travel, and career advice alongside themed cover stories.
Provides access to a catalog of 800 brands, including major labels like Vero Moda, ONLY, and Jack & Jones.
Enables users to share featured products and content directly to social media platforms.
How much does it cost?
Who Built It?
myntra.com
Providing a content-driven fashion discovery and e-commerce platform for Indian consumers seeking branded lifestyle products.
Portfolio
4
Apps
Who is myntra.com?
Myntra has transitioned from a pure-play retailer to a content-led fashion ecosystem, leveraging its 'Myntra Studio' to drive discovery through social influence rather than just search. Their primary moat is a vertically integrated logistics network capable of 30-minute deliveries (M-Now), a significant barrier for global competitors in the fragmented Indian market. The current strategy shows a clear consolidation around the flagship shopping app, with legacy lifestyle and internal tools now largely abandoned.
Who is myntra.com for?
- Fashion-conscious consumers in India
- Ranging from Gen Z trend-seekers to families looking for branded apparel
- Beauty products
Portfolio momentum
Released 12 updates in the last 6 months, focusing exclusively on the flagship title while maintaining a high abandonment rate for legacy and internal applications.
What other apps does myntra.com make?
Analysis in progress, available soon
What do users think recently?
Analysis in progress, available soon
Analysis in progress, available soon
What is the competitive landscape for The Juice - Jabong Fashion and Lifestyle Magazine?
How's The Lifestyle Market?
Market outlook for this category
Available very soon
Strategic analysis coming soon
SWOT, key takeaways & outlook
The outtake for The Juice - Jabong Fashion and Lifestyle Magazine
Key Takeaways
The app functions as a shoppable magazine that bridges the gap between fashion editorial content and the Jabong.com retail platform.
Where Is It Heading?
Trend analysis
Available very soon