By Sladjan Ilic
TV Guide Australia: AusTV
For australian television viewers seeking a reliable, localized alternative to built-in electronic program guides.
TV Guide Australia: AusTV is an established entertainment app that is free with in-app purchases. With a 4.6/5 rating from 43 reviews, it shows polarized user reception.
What is TV Guide Australia: AusTV?
AusTV is a localized TV scheduling app for Australian free-to-air channels, available on iOS for iPhone and iPad.
Users hire AusTV to manage their broadcast viewing habits across specific regional Australian markets, serving as a reliable alternative to generic or international program guides.
Current Momentum
v4.88 · 1w ago
Maintenance- Maintains consistent regional data updates.
- Quiet 3 months — stability focus.
Active Nemesis
TIVIKO - TV Guide / TV program
By TIVIKO, s.r.o.
Other Rivals
7-Day Rank Pulse 🇺🇸
EntertainmentNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Provides localized TV listings for all Australian regions and capital cities
Push notifications and calendar export for upcoming show start times
Removes advertisements and unlocks custom guide categories and themes
How much does it cost?
- Free with ads
- AusTV Plus subscription (Monthly, Quarterly, Yearly)
Freemium model uses ad-supported free access to drive volume, with subscription tiers gating UI customization and ad removal.
Who Built It?
Enrichment in progress
Publisher profile available very soon
What other apps does Sladjan Ilic make?
What do users think recently?
Analysis in progress, available soon
What is the competitive landscape for TV Guide Australia: AusTV?
How's The Entertainment Market?
Market outlook for this category
Available very soon
The rivals identified
The Nemesis
Head to Head
AusTV must double down on its 'Aussie-first' brand identity while prioritizing the development of proactive notification features to match TIVIKO's utility.
What sets TV Guide Australia: AusTV apart
Hyper-localized focus on Australian free-to-air channels provides superior relevance for the target demographic
100% Australian owned and operated branding builds higher trust with local users compared to international rivals
What's TIVIKO - TV Guide / TV program's Edge
Massive scale with over 66,000 ratings creates a significant social proof barrier for new users
Advanced feature set including offline caching and deep-link integration offers a more robust utility experience
Contenders
Offers no-registration access, lowering the barrier to entry for users who want immediate schedule information
Provides simple channel tagging features that help users organize their viewing habits without complex setup
Integrates directly with specific TV providers to offer personalized program data based on user subscriptions
Supports offline program downloads, enabling users to access their daily schedule without constant data usage
Includes a dedicated favorite channels tab that allows for faster navigation of preferred broadcast networks
Supports granular region and provider selection, which is essential for accurate local TV scheduling data
Popcorn - Movies, TV Series
★1.0 (51)Danilo Oliveira
Popcorn competes for the same entertainment-seeking audience by offering catalog-based discovery for movies and TV series.
Features an ad-free interface that provides a cleaner, less intrusive user experience than ad-supported guides
Focuses on deep-dive movie descriptions and online catalogs rather than real-time broadcast scheduling
Peers
Features a zapping mini-player that allows users to preview channels while browsing the main guide
Supports CloudKit sync, ensuring that user channel lists and preferences are consistent across all devices
Utilizes the SRT protocol for high-quality, low-latency streaming of professional video content feeds
Allows for shared channel lists, which is a powerful collaborative feature for professional broadcast teams
AE Cinemas
★4.0 (34)PANDAWORKS SOFTWARE PLT
🚀AE Cinemas competes for the user's 'entertainment planning' time by managing ticketing and discovery for theatrical content.
Enables instant digital ticketing, removing the need for physical box office interactions or paper tickets
Integrates navigation and push notifications to guide users from discovery directly to the cinema location
Burmese Tv-BStream
★4.3 (48)Thet Zaw Lat
This app serves the entertainment category by focusing on direct streaming links, overlapping with users looking for content access.
Optimized specifically for iOS performance to ensure smooth playback of direct streaming video links
Supports a wide array of video formats, providing flexibility for various streaming source types
New Kids on the Block
ちえちゃんと秋ちゃん For YouTube LIVE
0RYUNOSUKE NAKAMURA
⚡This app targets the live-streaming engagement market, representing a shift toward interactive, community-driven video consumption.
Automates comment reading for live streams, significantly enhancing accessibility and engagement for content creators
Video File Player All Format
0Avn Global Application
A new entrant in the video utility space that could evolve into a broader media management tool.
Implements gesture-based controls for playback, offering a more modern and intuitive mobile user experience
The outtake for TV Guide Australia: AusTV
Strengths to defend, gaps to attack
Core Strengths
- Aussie-owned brand identity builds local trust
- 100% regional coverage for Australian channels
Critical Frictions
- 43 total ratings limit social proof
- No streaming app deep-link integration
Growth Levers
- Partner with local streaming services
- Expand into wearable notification support
Market Threats
- International competitors with 66,000+ ratings
- Streaming platforms building native guide interfaces
What are the next best moves?
Integrate deep-links to local streaming apps because users demand direct content access → increase session utility
Competitor analysis shows TIVIKO wins on quick watch links, creating a feature gap that drives churn.
Trade-off: Pause the UI theme customization sprint — deep-linking has higher retention impact than cosmetic updates.
Audit notification reliability because reminders are a core retention lever → improve daily active usage
Program reminders are a standard feature; any failure here directly undermines the app's primary value proposition.
Trade-off: Same-quarter capacity available — no major lever displaced.
A counter-intuitive read
The app's small review count is not a weakness but a signal of a highly specific, loyal niche that international, high-volume competitors fail to serve with the same regional accuracy.
Feature Gaps vs Competitors
- Offline schedule caching (available in TIVIKO but missing here)
- Quick watch links (available in TIVIKO but missing here)
Key Takeaways
AusTV holds its category lead through hyper-localized data but bleeds potential power users to streaming-integrated rivals, so revenue growth hinges on transitioning from a static guide to a content gateway.
Where Is It Heading?
Stable
The Australian TV guide market is shifting toward integrated streaming discovery, and AusTV's current static-listing model is increasingly exposed. The app must pivot to a content-gateway strategy to prevent users from migrating to native streaming apps that offer both schedules and playback.
Recent updates focused on stability, no feature expansion, which leaves the app vulnerable to feature-rich entrants.
Lack of streaming deep-links creates a friction point that pushes users toward native platform guides, eroding long-term retention.