Report updated Apr 12, 2026

Currency - Exchange Rates is an established finance app that is free with in-app purchases. With a 4.7/5 rating from 275 reviews, it shows polarized user reception.

What Is Currency - Exchange Rates?

Currency - Exchange Rates is a utility-focused finance app providing conversion for 150+ currencies with a primary value proposition of offline reliability and Apple Watch integration. It targets travelers and professionals through a minimalist, calculator-integrated interface. The app maintains a strong 4.68 rating but currently follows a maintenance-heavy update cycle, positioning itself as a stable, low-cost alternative to more complex financial tools.

Current Momentum

v4.9 · 5mo ago

Maintenance

Currency - Exchange Rates is currently in maintenance, with the most recent update focusing on minor improvements and bug fixes.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Active Nemesis

Currency

Currency

By Jeffrey Grossman

Other Rivals

My Currency Converter & Rates
Currency Converter Calculator•
myConvert – Currency & Units
Xe Send Money & Currency
Currency+ (Currency Converter)
Currency & Unit Converter #

7-Day Rank Pulse 🇺🇸

No ranking data

Main Category

FinanceGrossing
AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Recent User Mood 🇺🇸

Gathering signals...

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

Loading...

What Are The Key Features?

Offline ModeDifferentiator

Access exchange rates without an internet connection using the latest cached data.

Apple Watch IntegrationDifferentiator

Perform currency conversions directly on the Apple Watch.

Multi-Asset SupportStandard

Supports over 150 currencies, cryptocurrencies, and precious metals.

Historical ChartsStandard

Visualizes exchange rate trends over various timeframes from one week to 10 years.

Who is it for & how much does it cost?

Target Audience

Travelers, business professionals, and crypto-enthusiasts who need a reliable, offline-capable currency conversion tool.

Pricing

Freemium
  • Free version with ads
  • Advanced features: $0.49 per 6 months

Aggressive low-cost subscription model focused on high-volume conversion by removing ads and unlocking analytical tools at a negligible price point.

Who Built It?

Raphael Odermatt

View Publisher Intel →
Finance

Enrichment in progress

Publisher profile available very soon

What other apps does Raphael Odermatt make?

Calendar Statistics

Calendar Statistics

Business

WebComm

WebComm

Social Networking

View Intel →
Secret Photo Safe & Vault

Secret Photo Safe & Vault

Photo & Video

Convert - Unit and Currency

Convert - Unit and Currency

Productivity

What do users think recently?

Gathering public signals...

Sentiment analysis will be available soon

What is the competitive landscape for Currency - Exchange Rates?

How's The Finance Market?

Market outlook for this category

Available very soon

Finance Market Trend

Finance market trend & dynamics

Available very soon

The rivals identified

Contenders

-

AccuRate™ data sourcing provides highly frequent rate updates

-

Includes a unique 'Price Comparison' feature for international shoppers

myConvert – Currency & Units

myConvert – Currency & Units

Lu A Oo

A popular utility that competes for the same user base looking for both currency and general unit conversion in one package.

-

Hybrid functionality covering both currency and physical unit conversions (length, weight, etc.)

-

Highly customizable 'Favorites' list for frequent travelers

Peers

-

Full-service international money transfer capabilities integrated into the app

-

Enterprise-grade data reliability used by financial institutions

Currency+ (Currency Converter)

Currency+ (Currency Converter)

4.7 (22K)

James Spencer

A travel-centric peer that reimagines the conversion workflow without a traditional keyboard.

-

Innovative 'Rate Table' UI that allows users to swipe to see value increments

-

Award-winning Apple Watch app optimized for one-handed use while traveling

New Kids on the Block

Currency & Unit Converter #

Currency & Unit Converter #

4.3 (217)

Incpt.Mobis

A modern, design-forward challenger that simplifies the conversion of currencies and units with a highly intuitive interface.

-

Smart-parsing technology that allows users to type natural language queries

-

Ultra-lightweight footprint with zero lag during real-time updates

The outtake for Currency - Exchange Rates

SWOT Analysis

Core Strengths

  • Robust offline functionality for travelers
  • Native Apple Watch support
  • Extremely low subscription price point ($0.49/6mo)
  • 10-year historical data depth

Critical Frictions

  • Maintenance-only update cycle (v4.9)
  • Lack of modern iOS features like Widgets or Siri Shortcuts
  • Single-purpose utility compared to unit-conversion hybrids

Growth Levers

  • Implement GPS-based currency detection (Competitor: Elk)
  • Add natural language query parsing (Competitor: Amount)
  • Expand into general unit conversion to increase DAU (Competitor: GlobeConvert)

Market Threats

  • All-in-one calculators (ClevCalc) reducing need for single-use apps
  • High-polish minimalist competitors (Jeffrey Grossman's Currency)
  • XE's dominance in real-time data and money transfer integration

What are the next best moves?

medium

Implement Home Screen Widgets and Siri Shortcuts

Direct feature gap compared to 'Nemesis' (Jeffrey Grossman's Currency) which uses these for high organic discovery and retention.

high

Develop Location-Based Currency Detection

Competitors like Elk and My Currency Converter use GPS to automate the user's base currency, a critical friction-reducer for the target traveler audience.

medium

Evaluate Unit Conversion Expansion

GlobeConvert and ClevCalc are capturing the utility market by bundling currency with other units; adding this would prevent user migration to 'all-in-one' tools.

Feature Gaps vs Competitors

  • Siri Shortcuts and Home Screen widgets (available in Jeffrey Grossman's Currency)
  • Automatic location-based currency detection (available in Elk and My Currency Converter)
  • Unit conversion for length, weight, etc. (available in GlobeConvert)
  • Natural language query parsing (available in Amount)

Key Takeaways

Currency - Exchange Rates is a stable, high-performing utility that wins on price and offline reliability, but it is currently in maintenance mode. To avoid being displaced by 'all-in-one' calculators or high-polish design-first competitors, the PM must prioritize modern iOS system integrations (Widgets/Shortcuts) and automated UX features like location-based detection.

Where Is It Heading?

Stable

v4.9 update (Nov 2025) focused only on bugfixes — indicates maintenance mode rather than active growth.

4.68 rating from 275 reviews — suggests high user satisfaction with the current core utility.

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community.

Hope this helps & keep building! · Found an error?

What's new in this report

No changes detected yet.

Cite this report

Marlvel.ai. “Currency - Exchange Rates Intelligence Report.” Updated Apr 12, 2026. https://marlvel.ai/intel-report/finance/currency-exchange-rates

Agent Markdown (.md)·

Data licensed under CC-BY-NC 4.0