Ratio icon

Ratio

v2.0.7

Ruhlman Enterprises

80 ratings

Report updated Apr 7, 2026

What Is Ratio?

Ratio is a premium culinary utility app that replaces traditional recipes with a dynamic ratio-based calculator. Based on Michael Ruhlman's best-selling book, it targets serious cooks who want to understand the science of ingredient relationships. While it holds a unique market niche, the app is currently in a legacy state on iOS, leading to declining rankings (#78 Paid) and negative user sentiment due to technical neglect.

What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Frustrated
Valuable Concept
Lack of Customization... Show more

What does it look like?

What are the key features?

Ratio CalculatorDifferentiator

Automatically calculates ingredient amounts based on culinary ratios rather than fixed recipes.

Culinary Reference LibraryDifferentiator

Provides instructions and techniques for 32 critical culinary ratios including doughs, batters, and sauces.

Unit ConverterStandard

Seamlessly converts between ounces and grams to accommodate different measurement preferences.

Recipe StorageStandard

Allows users to save their own custom recipes and notes created from basic ratios.

Social SharingBasic

Quickly share cooking progress and results via Facebook and Twitter.

What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate valuable concept and useful reference, but report lack of customization and poor value for price.

What Users Love

Valuable Concept

I love the idea of ratios in cooking and knowing the proper ratio for what you're making is empowering.

Useful Reference

This is an excellent cheat sheet. Works very well.

Great for on the fly cooking.

Pain Points

Lack of Customization

Without the ability to save a custom ratio or recipe... this app has little value.

The first thing I wanted to do was to make a ratio for coffee, but 'coffee' isn't an ingredient and you can't add custom ingredients.

Poor Value for Price

Too minimal for a $5 app. I regret this purchase.

Complete waste of money. Don't bother with this app.

Technical Bugs and Stability

The custom ratios all reset to 1:1:1 and 20 as a unit.

Changing more than one item (e.g. quantity and units) results in a crash.

High confidence · 55 reviews available

How is it ranked?

ChartRankChange
Paid#785
No rank history available for this chart.

What are the pros and cons?

Pros

  • Strong brand authority (Michael Ruhlman/Alton Brown)
  • Unique logic-based culinary approach
  • High-quality instructional content
  • First-mover advantage in ratio-based digital tools

Cons

  • Product stagnation (no iOS updates since 2017)
  • Inability to add custom ingredients or ratios
  • Frequent technical crashes and calculation bugs
  • High price relative to modern competitors

What is the market outlook?

Growth Opportunities

  • Modernize UI/UX for current mobile OS standards
  • Introduce custom ratio builder (top user request)
  • Pivot to freemium/subscription model for new content
  • Integrate with smart kitchen scales

Market Threats

  • Modern recipe managers adding scaling features
  • Free web-based ratio calculators
  • Negative review momentum impacting new downloads
  • Loss of brand relevance due to technical neglect

Who competes with Ratio?

Contenders

Mela - Recipe Manager

Mela - Recipe Manager

Silvio Rizzi

A modern, highly-rated recipe extractor and manager that handles ingredient scaling with a clean, minimalist interface.

+

A modern, highly-rated recipe extractor and manager that handles ingredient scaling with a clean, minimalist interface.

AnyList: Grocery Shopping List

AnyList: Grocery Shopping List

4.9 (77K)

Purple Cover, Inc.

While a list manager, its recipe scaling and storage features are a primary alternative for home cooks moving away from physical books.

+

While a list manager, its recipe scaling and storage features are a primary alternative for home cooks moving away from physical books.

Peers

+

The dominant premium recipe ecosystem that users often try to 'escape' from using tools like Ratio.

+

Editor-Curated Collections

Pestle: Recipe Manager

Pestle: Recipe Manager

Will Bishop

Focuses on digitizing and scaling recipes from any source, bridging the gap between static recipes and digital tools.

+

Focuses on digitizing and scaling recipes from any source, bridging the gap between static recipes and digital tools.

Copy Me That recipe manager

Copy Me That recipe manager

4.7 (1K)

Copy Me That

A robust recipe manager focused on the 'store your own recipes' feature of Ratio.

+

A robust recipe manager focused on the 'store your own recipes' feature of Ratio.

New Kids on the Block

+

A fast-growing, modern recipe manager that emphasizes simplicity and clean UI for the next generation of home cooks.

+

AI & OCR Recipe Scanning

Deglaze: Cooking, Simplified

Deglaze: Cooking, Simplified

Deglazed LLC

A newer entrant focusing on streamlining the cooking process through better digital organization.

+

A newer entrant focusing on streamlining the cooking process through better digital organization.

What are the key takeaways?

Ratio is a frustrating food & drink app that is a paid app. With a 4.7/5 rating from 80 reviews, it frustrates many users from users. Users particularly appreciate valuable concept, though lack of customization remains a common concern.

Best for: Home cooks and culinary enthusiasts who want to move beyond following static recipes to understand the fundamental science and relationships behind cooking.

How much does it cost?

Model: paid

Tiers:
One-time purchase of $4.99 for the iOS version

The app utilizes a traditional one-time purchase model, positioning itself as a premium digital cookbook tool. However, this price point is increasingly criticized by users given the lack of recent updates and technical bugs.

iOS Version

2.0.7

Android Version

1.0.27

Release Date

Dec 15, 2009

iOS Price

$4.99

Android Price

Free

Independent intel to help builders create better apps.

No publisher influence. No third-party bias. Built with objectivity in mind to serve the builder community. Reports are continuously improved and refined. For informational purposes only.

Hope this helps & keep building! · Found an error?

Cite this report

Marlvel.ai. “Ratio Intelligence Report.” Updated Apr 7, 2026. https://marlvel.ai/intel-report/food-drink/com-wubbahed-ratio

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