By TabTale
Report updated Apr 23, 2026
Candy Makeup Beauty Game
For the app is designed for users interested in casual beauty and fashion simulation games.
Overview · Full Intel report in progress
Candy Makeup Beauty Game is an established games app that is free with in-app purchases. With a 3.8/5 rating from 180.7K reviews, it shows polarized user reception.
What is Candy Makeup Beauty Game?
Current Momentum
v2.6.5 · 26mo ago
ZombieLast updated 797d ago. 5 versions tracked.
Competition
Rivals identification in progress
7-Day Rank Pulse 🇺🇸
GamesNo ranking data
Rating Pulse 🇺🇸
Gathering signals...
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Users apply makeup and perform facials using tools inspired by candy aesthetics.
Players can paint nails with strawberry-themed colors and apply gummy bear stickers.
Models can be styled with cotton candy hairstyles and decorated with rainbow sprinkles.
The app allows users to design custom jewelry pieces using lollipop-shaped gemstones.
Players participate in a candy makeup tour to compete in styling challenges worldwide.
How much does it cost?
Who Built It?
TabTale
Providing parents and caregivers with creative role-play and lifestyle simulation games for children.
Portfolio
13
Apps
Who is TabTale?
TabTale has successfully transitioned from a developer of digital storybooks into a major publisher of licensed IP and trend-driven lifestyle simulations. Their primary moat is the ability to secure high-profile media partnerships, such as Sony Pictures' Hotel Transylvania, to anchor their portfolio against generic competitors. A key strategic signal is their recent pivot toward 'DIY' and aesthetic-focused mechanics that mirror social media trends, effectively moving beyond traditional educational content into the broader casual simulation market.
Who is TabTale for?
- Parents
- Caregivers seeking digital role-play
- Creative simulation activities for children
- Young teens
Portfolio momentum
Released 7 updates or new titles in the last 6 months with a recent major release 25 days ago, indicating active development despite a large legacy catalog.
What other apps does TabTale make?
Analysis in progress, available soon
What do users think recently?
Analysis in progress, available soon
Analysis in progress, available soon
What is the competitive landscape for Candy Makeup Beauty Game?
How's The Games Market?
Market outlook for this category
Available very soon
Strategic analysis coming soon
SWOT, key takeaways & outlook
The outtake for Candy Makeup Beauty Game
Key Takeaways
While the app offers a variety of creative styling features, user feedback highlights significant concerns regarding aggressive ad frequency and restricted access to content behind paywalls.
Where Is It Heading?
Trend analysis
Available very soon