Report updated Apr 3, 2026
Cut the Rope: Magic
v1.26.0Casual gamers of all ages who enjoy physics-based puzzle games and the established Om Nom character franchise.
What Is Cut the Rope: Magic?
Launched Dec 16, 2015
Updated Feb 2026
What users think iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
What does it look like?
What are the key features?
Om Nom can transform into various forms like Bird, Baby, Fish, Spirit, Mouse, or Dragon, each providing unique solutions to physics puzzles.
Classic rope-cutting mechanics requiring timing, logic, and precision to collect candy.
Challenging encounters with an evil wizard that test timing and logic skills.
Fully functional single-player experience that does not require an active internet connection.
What do users think? iIndependent intel reports to help builders create better apps or enhance existing ones. Still in beta, accuracy and relevancy get better every day. For informational purposes only.
“Recent user voice shows a mixed sentiment. Users appreciate nostalgic gameplay and visuals and art style, but report excessive advertising and broken subscription/payment.”
What Users Love
This game is nostalgic for me because me and my mom played this when I was little.
Cut the Rope is definitely one of my favorite Throwback games!
it's fun and the visual is amazing
Beautiful visuals, transformations, new challenges, and more!
Pain Points
spend more time watching ads then I get to play the game
The ads are so annoying.
I paid for the upgrade to remove ads and have unlimited energy but nothing happened in game
I still get ads for every level I complete even though I got the vip.
level 1-9 is bugged!, pls fix it
IT IS LITERALLY IMPOSSIBLE! There is a boundary on the bottom of the screen that is raised
High confidence · 486.4K reviews available
What are the pros and cons?
Pros
- Strong global brand equity and character IP (Om Nom)
- High-quality visual art and polished animations
- Unique transformation mechanics that differentiate it from generic puzzles
- Robust offline play capabilities
Cons
- Aggressive interstitial ad frequency
- Critical bugs in IAP fulfillment and subscription features
- Unaddressed game-breaking bugs in specific levels
- Perceived high cost for ad-removal features
What is the market outlook?
Growth Opportunities
- Modernize the ad-to-play ratio to improve retention
- Integrate mechanical puzzle trends (like Nuts & Bolts) into new levels
- Re-engage nostalgic users through a 'remastered' or bug-fix marketing campaign
- Optimize IAP pricing to better match casual market standards
Market Threats
- Rapid growth of hyper-casual physics competitors
- Declining store rankings due to negative sentiment and technical issues
- User churn to more frequently updated titles like 'Where's My Water? 2'
- Accusations of 'scam' behavior due to broken paid features
Who competes with Cut the Rope: Magic?
The Nemesis
Where's My Water? 2
★4.2 (12K)Kongregate
Directly competes as a high-production, character-driven physics puzzle game where players manipulate the environment to reach a goal.
Directly competes as a high-production, character-driven physics puzzle game where players manipulate the environment to reach a goal.
Contenders
A complex physics-based construction and navigation game from the same era as the original Cut the Rope.
Physics-Based Contraption Building
Happy Glass
★4.3 (99K)Lion Studios
Uses physics-based liquid flow and gravity mechanics to solve increasingly difficult logic puzzles.
Uses physics-based liquid flow and gravity mechanics to solve increasingly difficult logic puzzles.
Pull the Pin
★4.4 (250K)Popcore GmbH
A highly popular casual logic game that uses gravity-based physics as its primary obstacle mechanic.
A highly popular casual logic game that uses gravity-based physics as its primary obstacle mechanic.
Save The Doge: Rescue Dog Game
★4.3 (952)Onegame Global Limited
A viral physics-drawing game that challenges players to protect a character from environmental hazards.
A viral physics-drawing game that challenges players to protect a character from environmental hazards.
Peers
Shares the same casual puzzle audience looking for brain-teasing logic challenges.
Unconventional Puzzle Design
The dominant casual game in the 'sweet/candy' theme, competing for the same broad demographic's attention.
Special Game Modes
A premium physics-based construction puzzle game with a similar whimsical art style and mechanical depth.
Diverse Goo Ball Species
Bridge Constructor
Headup GmbH
A more technical physics puzzle game focusing on structural integrity and weight distribution.
A more technical physics puzzle game focusing on structural integrity and weight distribution.
New Kids on the Block
A rapidly growing physics-based mechanical puzzle game that has captured the modern casual market.
Customizable Skins
Screw Puzzle: Wood Nut & Bolt™
★4.4 (8K)ONESOFT GLOBAL PTE. LTD.
Innovative physics-based interaction focusing on mechanical disassembly, representing the latest trend in the sub-genre.
Innovative physics-based interaction focusing on mechanical disassembly, representing the latest trend in the sub-genre.
What are the key takeaways?
Cut the Rope: Magic is a divisive games app that is free with in-app purchases. With a 4.4/5 rating from 486.4K reviews, it receives mixed feedback from users. Users particularly appreciate nostalgic gameplay, though excessive advertising remains a common concern.
Best for: Casual gamers of all ages who enjoy physics-based puzzle games and the established Om Nom character franchise.
How much does it cost?
Model: freemium
Monetization relies on a heavy ad-supported model with optional IAPs. Current user feedback suggests the ad frequency is too high and the premium 'no-ads' tier is priced above market expectations and occasionally fails to function.
iOS Version
1.26.0
Android Version
1.26.0
Release Date
Dec 16, 2015
iOS Price
Free
Android Price
Free
Developer
ZeptoLab UK Limited