Report updated May 19, 2026

Overview · Full Intel report in progress

Simple Scales - Weight Tracker is an established health & fitness app that is completely free. With a 4.5/5 rating from 2.3K reviews, it shows polarized user reception.

What is Simple Scales - Weight Tracker?

Simple Scales is a health and fitness tool designed for tracking weight, BMI, body fat percentage, and fasting habits. The app distinguishes itself by offering a completely free, ad-free experience with no in-app purchases, focusing on manual data entry and visualization.

Current Momentum

v1.3 · 9mo ago

Maintenance

Last updated 296d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Health & Fitness

No ranking data

Rating Pulse 🇺🇸

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Comprehensive Metric TrackingStandard

Users can log weight, body fat percentage, activity levels, and fasting data alongside daily notes and ratings.

Data Visualization and AnalysisStandard

The app provides graphs to display weight trends against targets and calculates BMI and average weight loss.

Data ManagementStandard

Supports CSV data imports and automatic backups to Google Drive for user data portability.

Customizable RemindersStandard

Includes daily notification settings to ensure consistent weight tracking.

How much does it cost?

Free

Who Built It?

Toast Studio Australia app icon 1
Toast Studio Australia app icon 2
Toast Studio Australia app icon 3
Toast Studio Australia app icon 4

Toast Studio Australia

(8)

Providing simple, utility-focused tools for daily tasks and personal health tracking. Toast Studio Australia builds focused, single-purpose apps for users seeking straightforward functionality.

Portfolio

5

Apps

Free 2Paid 2
Utilities50%
Graphics & Design25%
Stickers25%

Who is Toast Studio Australia?

Toast Studio Australia operates as a boutique developer that prioritizes niche utility and accessibility over broad-market scale. Their strategy centers on creating highly specific, often single-feature tools that address granular user needs, such as browser customization or physical object magnification. By maintaining a mix of free, ad-free health tools and paid utility software, they avoid the common "freemium" trap, instead relying on a clean, functional value proposition to build user trust.

Who is Toast Studio Australia for?

  • General users seeking specific
  • No-nonsense solutions for daily productivity
  • Health monitoring
  • Digital accessibility
Steady

Portfolio momentum

Released 2 updates across 5 apps in the last 6 months, with a mix of active utility tools and legacy sticker/redirect apps.

Last release · 6d agoActive apps · 3Abandoned · 2

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for Simple Scales - Weight Tracker?

How's The Health & Fitness Market?

How does it evolve in the Health & Fitness market?

ChartRankChange
iOSPaid#649
iOSPaid#81

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for Simple Scales - Weight Tracker

Key Takeaways

The app is marketed as a fully free, ad-free utility for manual health tracking, though user feedback indicates potential discrepancies between the described feature set and the actual user experience.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Simple Scales - Weight Tracker, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “Simple Scales - Weight Tracker Intelligence Report.” Updated May 19, 2026. https://marlvel.ai/intel-report/health-fitness/com-rocketvector-simplescales

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