Report updated Apr 24, 2026
Overview · Full Intel report in progress
AP Playbook is an established news app that is completely free. With a 4.1/5 rating from 7 reviews, it shows polarized user reception.
What is AP Playbook?
Current Momentum
v9.4 · 11mo ago
MaintenanceLast updated 344d ago. 5 versions tracked.
Competition
Rivals identification in progress
7-Day Rank Pulse 🇺🇸
NewsNo ranking data
Rating Pulse 🇺🇸
What makes this app unique?
What Does It Look Like?
How Is The App's Momentum Right Now?
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What Are The Key Features?
Create and view day-of and future coverage plans using topic and assignment cards.
Monitor assignments and stay updated through personalized, visual views of the newsroom's plan of action.
Track individual and cumulative story costs to assist with budget management.
Attach and access background materials directly within story files to keep teams informed.
How much does it cost?
Who Built It?
The Associated Press
Delivering authoritative global news to consumers while providing essential production tools for professional newsrooms.
Portfolio
3
Apps
Who is The Associated Press?
The Associated Press maintains a dual-track mobile strategy, operating as both a primary B2C news source and a B2B infrastructure provider. Their moat is built on a global reporting network and deep integration into professional newsroom workflows via the ENPS ecosystem. While the consumer flagship competes on speed and reliability, the professional suite focuses on extending legacy newsroom management to mobile environments.
Who is The Associated Press for?
- General news consumers seeking verified reporting
- Professional journalists or editors using AP newsroom systems
Portfolio momentum
Released 12 updates across 3 apps in the last 6 months, with the flagship app updated 10 days ago.
What other apps does The Associated Press make?
Analysis in progress, available soon
What do users think recently?
Analysis in progress, available soon
Analysis in progress, available soon
What is the competitive landscape for AP Playbook?
How's The News Market?
Market outlook for this category
Available very soon
Strategic analysis coming soon
SWOT, key takeaways & outlook
The outtake for AP Playbook
Key Takeaways
AP Playbook provides a structured, collaborative environment for newsrooms to manage assignments, budgets, and editorial workflows.
Where Is It Heading?
Trend analysis
Available very soon