Report updated Apr 18, 2026

TL;DR:Retake AI Face & Selfie Editor is a photo-editing app that uses personalized AI models to create natural, high-quality portraits. Users feel Frustrated, praising high-quality photo results but frustrated by deceptive billing & subscription practices.|TL;DR:Retake AI Face & Selfie Editor is a photo-editing app that uses personalized AI models to create natural, high-quality portraits. Users feel Frustrated, praising high-quality photo results but frustrated by deceptive billing & subscription practices.

Retake AI Face & Selfie Editor is a challenged photo & video app that is free with in-app purchases. With a 4.2/5 rating from 101K reviews, it faces significant user friction. Users particularly appreciate high-quality photo results, though deceptive billing & subscription practices remains a common concern.

What is Retake AI Face & Selfie Editor?

Retake AI Face & Selfie Editor is a photo-editing app that uses personalized AI models to create natural, high-quality portraits. It targets social media users seeking professional-looking content without manual editing, positioning itself as a premium, AI-driven tool. Despite strong technical performance and high grossing rankings, the app faces significant backlash due to aggressive, non-transparent subscription practices. The product's success is currently driven by its unique AI capabilities, but its long-term viability is threatened by a deteriorating reputation and high user churn.

Current Momentum

v3.2

Bugs are fixed.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse 🇺🇸

Photo & Video
#52
6

Rating Pulse 🇺🇸

Recent User MoodAI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Personalized AI Face ModelDifferentiator

Creates a custom AI model based on 12 user-uploaded photos to ensure consistent, realistic results.

Realistic Image ReimaginingDifferentiator

Uses proprietary AI to edit and reimagine facial features while maintaining natural, authentic appearance.

One-Tap AI RetouchingStandard

Automatically refines photos to improve quality without the need for manual, laborious editing sessions.

Social Media OptimizationStandard

Tailors photo quality and aesthetics specifically for Instagram and TikTok sharing.

How much does it cost?

Freemium
  • Free to download
  • Premium subscription (high-cost weekly model)

Uses a freemium model to drive high-volume user acquisition, gating high-quality AI model generation behind a subscription system that is currently perceived as overpriced.

Who Built It?

DEEP FLOW SOFTWARE SERVICES app icon 1
DEEP FLOW SOFTWARE SERVICES app icon 2
DEEP FLOW SOFTWARE SERVICES app icon 3
DEEP FLOW SOFTWARE SERVICES app icon 4

DEEP FLOW SOFTWARE SERVICES

(3.3M)

Deploying specialized generative AI tools to streamline productivity, language acquisition, and device utility for a global mobile audience.

Portfolio

13

Apps

Free 12
Education33%
Productivity25%
Graphics & Design17%

Who is DEEP FLOW SOFTWARE SERVICES?

Deep Flow Software Services operates as a high-velocity AI product studio, specializing in the rapid verticalization of generative AI across education, productivity, and utility sectors. Their structural advantage lies in a multi-model architecture and a 'multi-agent' library that differentiates their flagship chat tools from generic LLM wrappers. The publisher's trajectory shows a strategic shift from general utilities toward specialized AI tutors and cognitive training tools, signaling a move to capture higher-intent educational subscriptions.

Who is DEEP FLOW SOFTWARE SERVICES for?

  • Students
  • Language learners
  • General consumers seeking AI-assisted efficiency
  • Automated device maintenance
Intense

Portfolio momentum

Extremely high development cadence with 69 updates across 25 active apps in the last 6 months, including a major release within the last week.

Last release · 6d agoActive apps · 25

What do users think recently?

High confidence · 99 reviews analyzed · Based on 99 reviews. Signal may be noisy.

How did the latest release land?

Overall
4.2/ 5
(101K)
Current version
4.6/ 5
+0.4 vs overall
(46.9K)
Main signal post-update: high-Quality Photo Results.

What is the recent mood?

Frustrated

Recent user voice shows a frustrated sentiment. Users appreciate high-quality photo results, but report deceptive billing & subscription practices and high subscription costs.

What Users Love

High-Quality Photo Results

What Frustrates Users

Deceptive Billing & Subscription Practices
High Subscription Costs

What is the competitive landscape for Retake AI Face & Selfie Editor?

How's The Photo & Video Market?

How does it evolve in the Photo & Video market?

ChartRankChange
iOSGrossing#13
iOSFree#72

The outtake for Retake AI Face & Selfie Editor

Strengths to defend, gaps to attack

Core Strengths

  • Proprietary AI model training technology
  • Intuitive UI/UX for complex AI tasks
  • Strong monetization conversion rates

Critical Frictions

  • Aggressive and non-transparent billing practices
  • Technical instability and AI training glitches
  • Poor customer support reputation

Growth Levers

  • Capture churned users with transparent, fair pricing
  • Introduce tiered credit-based monetization
  • Improve technical reliability to boost retention

Market Threats

  • App store policy crackdowns on billing
  • Emergence of lower-cost AI competitors
  • Widespread negative brand perception

Key Takeaways

Retake AI Face & Selfie Editor is a challenged photo & video app that is free with in-app purchases. With a 4.2/5 rating from 101K reviews, it faces significant user friction. Users particularly appreciate high-quality photo results, though deceptive billing & subscription practices remains a common concern.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by Retake AI Face & Selfie Editor, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

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Cite this report

Marlvel.ai. “Retake AI Face & Selfie Editor Intelligence Report.” Updated Apr 18, 2026. https://marlvel.ai/intel-report/photo-video/com-codespaceapps-you

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