Report updated Apr 28, 2026

Overview Β· Full Intel report in progress

Play Store β†’

EXIF Tool - Metadata Tool is an established photo & video app that is a paid app. With a 3.2/5 rating from 5 reviews, it shows polarized user reception.

What is EXIF Tool - Metadata Tool?

EXIF Tool is a utility for viewing, editing, and removing metadata from photos and videos across various formats including HEIC, JPG, PNG, and GIF. It integrates directly with the system Photos app and third-party applications to provide granular control over EXIF data, including location and technical camera settings. The tool is notable for its privacy-focused features that allow users to strip specific metadata before sharing.

Current Momentum

v1.0 Β· 6mo ago

Maintenance

Last updated 196d ago. 5 versions tracked.

AI-powered deep analysis surfacing high-signal insights. Still in beta, accuracy improves daily. For informational purposes only.

Competition

Rivals identification in progress

7-Day Rank Pulse πŸ‡ΊπŸ‡Έ

Photo & Video
#90
NEW

Rating Pulse πŸ‡ΊπŸ‡Έ

What makes this app unique?

What Does It Look Like?

How Is The App's Momentum Right Now?

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What Are The Key Features?

Metadata ManagementStandard

Allows users to view, edit, or strip EXIF and metadata, including specific options to remove GPS and location data.

System IntegrationStandard

Provides a photo extension that enables metadata access directly from the native Photos app and third-party applications.

Comprehensive Media SupportStandard

Supports a wide range of image formats such as HEIC, JPG, PNG, and GIF, as well as video files.

Detailed Technical DisplayStandard

Displays extensive metadata including aperture, shutter speed, ISO, focal length, and device-specific information.

How much does it cost?

Paid

Who Built It?

Dongwook Cho app icon 1
Dongwook Cho app icon 2
Dongwook Cho app icon 3
Dongwook Cho app icon 4

Dongwook Cho

β˜…β˜…β˜…β˜…β˜…
(9.3K)

Providing specialized photo editing and Safari utility tools to enhance mobile productivity and creative expression.

Portfolio

13

Apps

Free 3Paid 9
Photo & Video100%

Who is Dongwook Cho?

The publisher maintains a high-volume, utility-focused strategy that relies on capturing niche search traffic within the Photo & Video and Safari extension categories. By deploying a large number of single-purpose tools, they effectively hedge against the volatility of individual app store rankings. The primary tension lies in the high rate of abandoned titles, suggesting a 'test-and-discard' development model that prioritizes rapid iteration over long-term product maintenance.

Who is Dongwook Cho for?

  • Casual iOS users seeking quick
  • Functional solutions for photo manipulation
  • Browser-based workflow enhancements
Active

Portfolio momentum

Released 10 updates across 49 apps in the last 6 months, with a mix of active utility tools and a significant number of legacy, unmaintained titles.

Last release Β· 7d agoActive apps Β· 14Abandoned Β· 35

What other apps does Dongwook Cho make?

Motion Blur - Panning Photo

Motion Blur - Panning Photo

Photo & VideoΒ·β˜…4.2(5)
View Intel β†’
Silhouette Art - Banksy Style

Silhouette Art - Banksy Style

Photo & Video
Clean Face - Smooth Skin Maker

Clean Face - Smooth Skin Maker

Photo & Video
Direct Video Links for Reddit

Direct Video Links for Reddit

Photo & Video
FrameMagic - Collage Maker

FrameMagic - Collage Maker

Photo & VideoΒ·β˜…4.4(887)
View Intel β†’
Real Bokeh

Real Bokeh

Photo & VideoΒ·β˜…3.9(359)
View Intel β†’

Analysis in progress, available soon

What do users think recently?

Analysis in progress, available soon

Analysis in progress, available soon

What is the competitive landscape for EXIF Tool - Metadata Tool?

How's The Photo & Video Market?

How does it evolve in the Photo & Video market?

ChartRankChange
iOSPaid#8β–Ό3
iOSPaid#24β–Ό8

Strategic analysis coming soon

SWOT, key takeaways & outlook

The outtake for EXIF Tool - Metadata Tool

Key Takeaways

While the app offers robust metadata editing and privacy features, it is a paid utility that currently lacks a trial version for users to verify functionality.

Where Is It Heading?

Trend analysis

Available very soon

Disclosure

Independent intel to help builders create better apps.

AI-powered analysis with editorial review, built from publicly available sources. See methodology.

Marlvel.ai is not affiliated with, endorsed by, or sponsored by EXIF Tool - Metadata Tool, its developer, the app publisher, Apple, or Google Play. All trademarks, logos, and screenshots referenced remain the property of their respective owners.

Hope this helps & keep building! Β· Found an error?

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Cite this report

Marlvel.ai. β€œEXIF Tool - Metadata Tool Intelligence Report.” Updated Apr 28, 2026. https://marlvel.ai/intel-report/photo-video/com-mobilab-exifbrowser

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